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ePharma Consumer® Study Reveals New Trends around How Consumers Interact with Pharma, Including Customer Service Options, Patient Education, and Pharma Websites
Via Alex Butler
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:08 AM
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Comme le soulignait le Dr. Perreault[1] lors du 2ème séminaire Internet et santé à l’UQAM, le 2 décembre 2011, la demande d’informations relatives aux pathologies et à leur gestion est à l’origine de bien des consultations médicales.
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:03 AM
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Les dépositaires pharmaceutiques à la recherche de stratégie internationale http://t.co/bO5BHSsd #sante #medecine...
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:01 AM
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Hospitals looking to strengthen and differentiate their brands should start at the top. As with almost all successful healthcare brands, the CEO understands and supports the hospital's marketing Read more...
A l’aide des réseaux sociaux, les patients contribuent à la recherche. Une petite révolution qui inverse les rôles entre médecins et malades.
Ne pouvant plus miser sur la croissance du pouvoir d'achat du fait de la crise, les enseignes se concentrent sur la...
En quelques années, l’industrie pharmaceutique va voir nombre de ses «blockbusters» remplacés par des génériques, pour cause d’expiration des brevets.
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Lionel Reichardt / le Pharmageek
January 18, 2012 1:13 PM
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Wholesale prices in the U.S. unexpectedly dropped in December, consistent with the Federal Reserve’s assessment that inflation remains tame.
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Lionel Reichardt / le Pharmageek
January 18, 2012 1:08 PM
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By investing 90 minutes per week to reaching patients via Twitter, YouTube, Google+, and three Facebook accounts, Dr.
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Lionel Reichardt / le Pharmageek
January 18, 2012 10:00 AM
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[à lire sur @Rue89] Rencontre avec le patient virtuel et la médecine du futur http://t.co/rDfoUypA #Inria #RV #chirurgie...
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:44 AM
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What patients are saying about UK health services (RT @patientopinion: RT @markdrury_nhs: Thank you for care and kindness shown to Dad - a moving 'thank you' to staff, Royal Oldham Hospital http://t.co/oK7MYFak...)...
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:42 AM
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Mark Trahant discusses the transition from traditional mainstream media to social media and its impact on public health messaging, both to the patient and the physician.
Mr. Trahant is a writer, teacher and a...
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:39 AM
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The sweet spot for health gaming will be pediatrics and younger patients.
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:09 AM
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La régie publicitaire mobile, InMobi, vient de publier son rapport annuel. Compte tenu de l’étendue de son activité, ces statistiques permettent d’obtenir un aperçu du large engouement que connaît le marketing mobile, au niveau mondial.
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:06 AM
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By Tim Bredrup The market of mobile health services delivered via smart phone applications had its first year of substantial business in 2011, experiencing a sevenfold increase from the previous year.
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:02 AM
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We have found five native tools that will help you discover great new YouTube content, from topical videos to popular clips. Happy hunting!
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Lionel Reichardt / le Pharmageek
January 19, 2012 12:00 AM
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The year ahead brings a presidential election, a change in leadership for CMS, value-based purchasing and other scheduled changes. Then, of course, there are the forces that ebb and flow, such as consolidation and market competition.
The sweet spot for health gaming will be pediatrics and younger patients.
By investing 90 minutes per week to reaching patients via Twitter, YouTube, Google+, and three Facebook accounts, Dr.
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Lionel Reichardt / le Pharmageek
January 18, 2012 1:14 PM
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En quelques années, l’industrie pharmaceutique va voir nombre de ses «blockbusters» remplacés par des génériques, pour cause d’expiration des brevets.
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Lionel Reichardt / le Pharmageek
January 18, 2012 1:11 PM
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Le Plan psychiatrie et santé mentale (PPSM) 2011-2015, dans une version quasi-finale, sera en discussion le 26 janvie...
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Lionel Reichardt / le Pharmageek
January 18, 2012 1:01 PM
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Ne pouvant plus miser sur la croissance du pouvoir d'achat du fait de la crise, les enseignes se concentrent sur la...
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:47 AM
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Mis sous surveillance avec implication négative mi-décembre par Standard & Poor's (lire notre brève du 08/12/2011), l...
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:43 AM
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Lucien Engelen, Director, Radboud REshape & Innovation Center, talks about how social media like Facebook will reshape the interactions between patients and healthcare providers.
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Lionel Reichardt / le Pharmageek
January 18, 2012 9:41 AM
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Faster than you can say ‘broadband,' the number of physicians using social media for personal or professional matters has skyrocketed--from about 41 percent in early 2010 to nearly 90 percent Read more >> (According to QuantiaMD, 87% of physicians...
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