E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER.
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E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER.

Une veille sur la santé numérique en France et à l’international : politiques publiques, données, infrastructures, IA, services et usages. Études, rapports et retours de terrain sélectionnés par Lionel Reichardt, Pharmageek, pour comprendre les transformations et éclairer les décisions.

ESSAI
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 9:07 AM
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Vers un nouveau mode de rémunération des pharmaciens

Vers un nouveau mode de rémunération des pharmaciens | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Syndicats de pharmaciens et assurance-maladie ont achevé ce jeudi matin à l'aube leurs discussions sur un nouveau...
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 9:01 AM
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Publication d'un guide methodologique collaboration et convention en telemedecine

Publication d'un guide méthodologique pour l’élaboration des contrats et des conventions en télémédecine #ehealth http://t.co/aTljzlGh...
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 8:33 AM
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[Médiamétrie] L’audience de l’internet mobile en France en février 2012

[Médiamétrie] L’audience de l’internet mobile en France en février 2012 | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Après l’audience de l’internet en France, Médiamétrie vient de publier les derniers chiffres relatifs à l’audience de l’internet mobile de février.
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 8:30 AM
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Pharma digital marketing spend: the winners and the losers

Pharma digital marketing spend: the winners and the losers | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it

Dominic Tyer (@dominic_tyer) writes:

 

'Pharmaceutical executives in Europe and the US expect to spend more of their future budgets on digital marketing channels like mobile, e-detailing and SEO, according to a new survey.

 

Booz & Co questioned more than 150 senior industry executives and found that while enthusiasm for product and disease websites, long a mainstay of pharma’s digital marketing efforts, remained high, newer channels were likely to be more popular.

 

Doctor-focused social media was highlighted by the largest group of respondents, nearly 60 per cent, as an area where projected budget allocations would increase.

 

There were similarly dramatic trends for spending on mobile technologies (which 55 per cent of respondents expect to increase); e-detailing (52 per cent); and search engine optimisation (49 per cent), followed by product and disease websites (48 per cent).

 

At the same time nearly 40 per cent of the executives questioned said they planned to cut back on print advertising.'

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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 5:08 AM
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Medicine In The Digital Era

Medicine In The Digital Era | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
With new devices constantly appearing on the market at a new speed, it is safe to say that the digital era has arrived. It also consumed the medical field with physicians enjoying the perks of havi...
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 4:38 AM
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Le cycle du médicament | LEEM - Les entreprises du médicament

Le cycle du médicament | LEEM - Les entreprises du médicament | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Tout savoir sur le cycle du médicament : - PRÉPARATION DU MÉDICAMENT      1)Recherche      2)Essais pré-cliniques       3)Essais clin... (Connaissez-vous le cycle du médicament ? L' #infographie pr tt savoir !
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 2:45 AM
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EMARKETING EUROPE DAY 2 AFTERNOON tweets & pics #e4p

Eye for Pharma - Barcelona - March 28th 2012...

...

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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 7:25 AM
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EMARKETING EUROPE DAY 2 8h30 to 11h15 in tweets & pics #e4p

Eye for pharma - Barcelona - March 28th 2012 Track 1......
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 12:51 AM
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Patient monitoring device market to hit $8B in 2017 | mobihealthnews

Patient monitoring device market to hit $8B in 2017 | mobihealthnews | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Patient monitoring device market to hit $8B in 2017 http://t.co/6GJ1Eb4d #hcsm #mhsm...
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 12:45 AM
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Telemedicine Predicted in 1925?

Telemedicine Predicted in 1925? | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Jay Parkinson, MD found a great picture showing that telemedicine was predicted in 1925. Do you remember the video in which Arthur C. Clarke described how future doctors in Edinburgh could operate ...
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Scooped by Lionel Reichardt / le Pharmageek
March 27, 2012 9:17 AM
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How mobile technology could shape the consumer goods sector in the future

An infographic style video highlighting key mobile statistics and trends today and the potential impact on how technology will be used in the FMCG industry s......
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Scooped by Lionel Reichardt / le Pharmageek
March 27, 2012 7:28 AM
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What Does Pharma Want

What’s stopping Big Pharma from taking more than small steps toward active engagement in social media? A mythical FDA roadmap? A more important and introspective question is: What does industry wa...
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March 27, 2012 7:26 AM
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MesVaccins.net : premier site de personnalisation des recommandations vaccinales.

MesVaccins.net : premier site de personnalisation des recommandations vaccinales. | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Mesvaccins.net : premier site de personnalisation des recommandations vaccinales.
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 9:04 AM
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[TRAILER] VIDAL Recos : 165 stratégies thérapeutiques

Les Recos VIDAL, synthèses des recommandations de l'Afssaps, de la HAS et des sociétés savantes françaises et internationales, constituent un fonds publié pa...
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 8:52 AM
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Internet et Santé: Étude internationale de KPMG menée sur l'offre de soins numérique

Internet et Santé: Étude internationale de KPMG menée sur l'offre de soins numérique | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Étude internationale de KPMG menée sur l'offre de soins numérique #health20fr http://t.co/lUFdWra7...
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 8:32 AM
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Premiere banniere publicitaire du web : le 27 octobre 1994

27 octobre 1994 .. Première bannière pub sur internet.. Site Hotwired #MBAMCI
lionelreichardt's photo on Instagram (27 octobre 1994 ..
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 8:22 AM
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Pharma needs to convey the fact that it wants to listen to patients

Pharma needs to convey the fact that it wants to listen to patients | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it

“If we're really going to have an authentic voice—and pharma has a lot to overcome where patients are concerned; there's this perception of ‘the big bad pharma company.' In actuality, we have the ability to listen and enable better healthcare and empower patients.

 

If we're not listening authentically, and if we're not being open, we're sending a message that ‘we really don't want to hear from you.'

 

We're reinforcing something that's not really true.”

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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 5:08 AM
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Storify : Le médicament, les Français et la Présidentielle | LEEM - Les entreprises du médicament

Storify : Le médicament, les Français et la Présidentielle | LEEM - Les entreprises du médicament | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
chapeau:  Le 26 mars s'est tenue au Leem la rencontre des twittos de la sphère santé autour d... (Le web #santé, un sujet politique ?
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Scooped by Lionel Reichardt / le Pharmageek
March 29, 2012 4:35 AM
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Une encyclopédie génétique du cancer

Une encyclopédie génétique du cancer | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Les gènes de plus de 1 000 types de tumeurs identifiés pour améliorer les traitements.
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 7:28 AM
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EMARKETING EUROPE DAY 2 11h00/13h00 Tweets &pics #e4p

Eye for pharma - Barcelona - March 28th 2012 Track 2......
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 7:23 AM
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EMARKETING EUROPE DAY 1 First day in tweets & Pics #e4p

Eye For Pharma - Barcelona - March 27th 2012......
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 12:48 AM
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What does the Future of Healthcare Data Look Like? | Perficient Healthcare IT Solutions Blog

What does the Future of Healthcare Data Look Like? | Perficient Healthcare IT Solutions Blog | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
What does the Future of Healthcare Data Look Like?
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Scooped by Lionel Reichardt / le Pharmageek
March 28, 2012 12:40 AM
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Google’s semantic search set to revolutionise SEO

Google’s semantic search set to revolutionise SEO | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
Well co-ordinated press releases over the past couple of weeks provide a hint at what Google has up its sleeve. (Google set to revolutionise search results? Meh. Where to start with this?
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Scooped by Lionel Reichardt / le Pharmageek
March 27, 2012 9:16 AM
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6 strategic questions on digital healthcare strategy and social media monitoring

Contact Vertic Healthcare if these questions are relevant for you! -Is online important for pharma?
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Scooped by Lionel Reichardt / le Pharmageek
March 27, 2012 7:26 AM
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Diagnosia.com - Search for drugs online

Diagnosia.com - Search for drugs online | E-SANTÉ : COMPRENDRE. RELIER. TRANSFORMER. | Scoop.it
The largest European drug data search engine with package leaflets (PIL) and product information (SPCs) (RT @whydotpharma: Gr8 4 min pres by @zinnaglism: Diagnosia http://t.co/QOJSvN6s Brilliant site w pot to shake...
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