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Scooped by Canadian Vocational Association / Association canadienne de la formation professionnelle
August 28, 2021 12:34 PM
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Comment réussir sa communication événementielle ?

Comment réussir sa communication événementielle ? | Outils pour la gestion de l'information - Tools for information management | Scoop.it
La réalisation d’une communication événementielle est plus que jamais essentielle pour relancer son activité fortement impactée par la crise sanitaire. Toutes les entreprises désireuses d’améliorer leur image de marque sont tenues d’adopter les meilleures stratégies non seulement pour remobiliser leurs clients, mais également pour motiver leurs collaborateurs.
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Rescooped by Canadian Vocational Association / Association canadienne de la formation professionnelle from Workforce Development
August 24, 2013 2:15 PM
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6 Signs That You May Not Have A Digital Marketing Strategy

6 Signs That You May Not Have A Digital Marketing Strategy | Outils pour la gestion de l'information - Tools for information management | Scoop.it

Here are six signs that you may not actually have a successful digital marketing strategy set in place for your business.


Via DennisOwen1
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Rescooped by Canadian Vocational Association / Association canadienne de la formation professionnelle from SEO, digital culture, digital local, media marketing, ranking metrics
September 28, 2013 10:03 AM
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The 21 New Rules of Content Marketing [INFOGRAPHIC]

The 21 New Rules of Content Marketing [INFOGRAPHIC] | Outils pour la gestion de l'information - Tools for information management | Scoop.it

"In this new world of Internet marketing, it's not about being "optimized," but being "easy to find." That sounds like a subtle difference, but it couldn't be more profound.

 

One has to do with page tags, keywords, and trying to manipulate incoming links; the other is about generating interesting ideas, starting discussions, and being a prominent voice in your market or industry. It's the difference between screaming nonsense through a microphone and having journalists come to you for an expert opinion.

 

This infographic sets out the 21 NEW rules of content marketing that every modern marketer should know. If you want to maintain a high search engine ranking and use content to keep targeted buyers coming to you, this is information you can't afford to skip".


Via Antonino Militello, Bob Finch, Randy Milanovic, loolye labat
Randy Milanovic's comment, September 14, 2013 2:49 PM
Thanks all! (the original: http://goo.gl/eHsG6b )
Frank Mohnhaupt's comment, September 20, 2013 5:36 AM
You´re always welcome ! :-)
Margarita Bojórquez's curator insight, October 20, 2013 9:33 PM

21 NUEVAS REGLAS DEL MARKETING DE CONTENIDOS.