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Scooped by
Thomas Faltin
October 20, 2014 1:33 PM
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The latest figures from Kenshoo show that global year-on-year paid search and Facebook social ad budgets increased 19% and 81% respectively with revenue growth outpacing spend.
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Scooped by
Thomas Faltin
October 20, 2014 1:32 PM
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Benefiting from social media marketing in 2014 BusinessDay Idowu Olayiwola, chief executive, Cyberbuddies Limited, a Lagos-based onsite web development company, speaks on how small and medium enterprises can get the best from social media marketing...
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Scooped by
Thomas Faltin
October 20, 2014 1:31 PM
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Most of the headlines involve where you can spend your bitcoins, but where can you buy some of the virtual currency? - Matthew Frankel - Financials
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Scooped by
Thomas Faltin
October 20, 2014 1:29 PM
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Although CRM systems can be extremely helpful in your marketing efforts, many marketers struggle to use them effectively.
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Scooped by
Thomas Faltin
October 20, 2014 1:28 PM
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Google Hangouts on Air have been the best thing Google Plus has given to us. The ability to set up video conferences with multiple participants, the easiness of set-up and the "live streaming" option: There's simply no alternative for this product.
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Scooped by
Thomas Faltin
October 20, 2014 1:27 PM
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In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.
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Scooped by
Thomas Faltin
October 20, 2014 1:27 PM
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Just about every backlink reporting service has developed a metric to compete with PageRank. Here are four resources that may be good alternatives.
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Scooped by
Thomas Faltin
October 20, 2014 1:26 PM
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Understanding negative SEO
Negative search engine optimization (SEO) can take many forms, but the most dangerous are those you never see coming.
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Scooped by
Thomas Faltin
October 20, 2014 1:26 PM
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There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling?
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Scooped by
Thomas Faltin
October 20, 2014 1:25 PM
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B2B businesses and brands are increasingly waking up to the fact that LinkedIn can seriously boost their profile. It’s by far the most business-focused social media platform.
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Scooped by
Thomas Faltin
October 20, 2014 1:25 PM
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Breaking news: a picture tells a thousand words. Ok, so you maybe had that intelligence brief already. Here’s the update on that story: Pictures get shared a thousand times more than words. Fine, it's a slight exaggeration.
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Scooped by
Thomas Faltin
October 20, 2014 1:24 PM
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This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Media at Work: Employee Advocacy Success Stories.
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Scooped by
Thomas Faltin
October 20, 2014 1:24 PM
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If you haven’t read the 2015 Benchmarks, Budgets, and Trends Report from Content Marketing Institute and MarketingProfs, you’re behind. Go read it now.
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Scooped by
Thomas Faltin
October 20, 2014 1:33 PM
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How to Ello: New social network clean, ad-free and confusing
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Scooped by
Thomas Faltin
October 20, 2014 1:31 PM
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The number of defamation actions brought over derogatory posts on social media has surged by more than 300 per cent in the past year.
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Scooped by
Thomas Faltin
October 20, 2014 1:29 PM
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The disability-benefits process can be frustrating and laborious. Often, it requires expensive legal help.
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Scooped by
Thomas Faltin
October 20, 2014 1:28 PM
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Consumers are more discerning than ever before, and in order to build a successful brand you need to work to earn their trust.
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Scooped by
Thomas Faltin
October 20, 2014 1:28 PM
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There is an ever growing community of crafters, makers, and foodies worldwide. And there is also an ever growing demand for the unique products they create.
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Scooped by
Thomas Faltin
October 20, 2014 1:27 PM
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Day 1 – Answer the key content marketing strategy questions In this practical, 5 day series, I’ll help define a ‘quick-and-dirty’ 5-day plan to help towards improving your content marketing strategy, without spending a fortune on paid media content...
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Scooped by
Thomas Faltin
October 20, 2014 1:27 PM
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You can almost picture yourself in the room.
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Scooped by
Thomas Faltin
October 20, 2014 1:26 PM
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Practices agencies should avoid when reporting digital marketing performance to clients, and tips for how to get it right As marketers, and humans for that matter, we’ve all been guilty of committing (at least) one of the seven deadly sins in one...
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Scooped by
Thomas Faltin
October 20, 2014 1:26 PM
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I believe there are three types of social media professionals – the rookie, the wannabe and the actual pro.The rookie is the new kid on the block.
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Scooped by
Thomas Faltin
October 20, 2014 1:25 PM
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The high unemployment rate in the United States is something that many people have been working hard to improve. Recently, many companies have started turning towards techniques that some people may consider unconventional to find good candidates...
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Scooped by
Thomas Faltin
October 20, 2014 1:25 PM
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Sometimes a life lesson smacks you right upside the head—and if you’re anything like me, it may take a day, a month, or even a year or ten before you “get it.” Fortunately, this particular life lesson hit home quickly, and has quietly reminded me...
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Scooped by
Thomas Faltin
October 20, 2014 1:24 PM
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Blockbuster. Circuit City. The classified's section in your local newspaper (or even the newspaper itself). Kodak. Nokia (as the world's largest manufacturer of mobile phones). The creative destruction is all around us.
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Scoop.it!
