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Scoop.it!
Op de Kalverstraat in Amsterdam opent van 14 tot en met 18 augustus een Share a Coke Store, waarmee de lancering van 50 nieuwe voornamen wordt gevierd. 
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"This month's Mini Boden catalog has some of the same wonderful names as last time, but I spotted some new gems (and even twins!)"
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From
www
As part of its new marketing campaign, the beverage giant is printing popular first names on labels of Coke, Diet Coke and Coke Zero. But already, there's a backlash from people left feeling excluded.
Clare's insight:
Naming drinks bottles: a controversial subject.
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Debranding won't work for everyone. But this strategy is one to watch, writes Lucy Fisher
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In an effort to connect with its customers, Coca-Cola is going the way of the personalized-pencil kiosk at the mall, and offering bottles with customers' names
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He's a handsome Irish surname with ties to Welsh myth - and a major American retailer. Move over, Brendan. Let's talk about Brannan!
Clare's insight:
Bendigeidfran - the original talking head!
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New Dutch names on the Coca-Cola bottles. Myrthe is pretty; never heard it before.