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February 9, 11:58 AM
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Estudio Cualitativo sobre el Comportamiento del Consumidor en las Compras en Línea

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February 9, 11:56 AM
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El neuromarketing: fundamentos, técnicas, ventajas y limitaciones

El neuromarketing: fundamentos, técnicas, ventajas y limitaciones | Marketing | Scoop.it
Autoría: Nerio Ramón Olivar Urbina.
Localización: RAN: Revista Academia & Negocios. Nº. 1, 2023.
Artículo de Revista en Dialnet.
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February 8, 10:52 PM
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David McCandless: The beauty of data visualization | TED Talk

David McCandless turns complex data sets (like worldwide military spending, media buzz, Facebook status updates) into beautiful, simple diagrams that tease out unseen patterns and connections. Good design, he suggests, is the best way to navigate information glut -- and it may just change the way we see the world.
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February 8, 10:51 PM
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Martina Flor: The secret language of letter design | TED Talk

Look at the letters around you: on street signs, stores, restaurant menus, the covers of books. Whether you realize it or not, the letters are speaking to you, telling you something beyond the literal text -- that whatever they represent is modern or finely crafted or fantastical or zany. Learn to decode this secret language with lettering designer Martina Flor as she explains how altering the shapes, colors and textures of letters changes how we perceive them. (In Spanish with English subtitles)
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February 8, 10:50 PM
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Colour Literacy Project

Colour Literacy Project | Marketing | Scoop.it
Welcome to the Colour Literacy Project!The Colour Literacy Project seeks to revitalize colour education worldwide. Our mission is to provide foundational resources for teaching colour as a true meta-discipline.
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February 8, 10:50 PM
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Matthew Carter: My life in typefaces | TED Talk

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.
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January 14, 11:40 AM
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10 estrategias efectivas para potenciar la fuerza de ventas

10 estrategias efectivas para potenciar la fuerza de ventas | Marketing | Scoop.it
Para optimizar la fuerza de ventas es crucial implementar estrategias de CRM, capacitación continua, uso de tecnología y análisis de datos para mejorar el rendimiento comercial.
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January 14, 11:39 AM
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Home -

Home - | Marketing | Scoop.it
Liderazgo y Mercadeo – Business, Leadership and Marketing Insights Liderazgo y Mercadeo is an educational portal focused on business growth, leadership development and strategic marketing for entrepreneurs, professionals and small businesses. Here you will find articles, practical guides and in-depth analysis on leadership, marketing, sales, emotional intelligence, productivity and digital transformation, designed to help you
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January 14, 11:38 AM
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Estructura de la fuerza de ventas •

Estructura de la fuerza de ventas • | Marketing | Scoop.it
Resumen Estructura de la fuerza de ventas: la estrategia implica la estructuración de la fuerza de ventas para que tenga eficacia máxima en el mercado. Estas pueden ser: Las compañías compiten entre sí para obtener pedidos de los clientes. Deben desplegar estratégicamente su fuerza de ventas para estar en condiciones de llegar a los clientes […]
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January 14, 11:37 AM
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Proceso de ventas: definición, beneficios y etapas

Proceso de ventas: definición, beneficios y etapas | Marketing | Scoop.it
Descubre qué es el proceso de ventas de una empresa, cuáles son sus beneficios y cuáles son las etapas y pasos que te permitirán implementarlo con éxito.
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January 14, 11:36 AM
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Diferencia entre cliente y consumidor

Diferencia entre cliente y consumidor | Marketing | Scoop.it
La diferencia fundamental entre el cliente y consumidor es que el cliente compra el producto y un consumidor usa o utiliza el producto. En primer lugar, para toda empresa es fundamental saber identificar quién es su cliente y quién es su consumidor, dado que con cada uno debe ofrecer beneficios diferentes. Igualmente, para cada uno […]
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October 31, 2025 5:15 PM
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Tu plataforma para aprender finanzas e inversiones

Tu plataforma para aprender finanzas e inversiones | Marketing | Scoop.it
👨‍🎓El lugar donde aprender economía, inversión y finanzas. Domina la economía y transforma tu futuro financiero.
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February 9, 11:58 AM
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Técnicas de investigación cualitativa de mercados aplicadas al consumidor de fruta en fresco

Técnicas de investigación cualitativa de mercados aplicadas al consumidor de fruta en fresco | Marketing | Scoop.it
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February 9, 11:57 AM
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Valorización mensual de la canasta básica alimentaria y de la canasta básica total. Gran Buenos Aires. Julio de 2025

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February 8, 10:52 PM
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International Council of Design | International Council of Design

International Council of Design | International Council of Design | Marketing | Scoop.it
leading creatively
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February 8, 10:52 PM
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Material Design

Material Design | Marketing | Scoop.it
Build beautiful, usable products faster. Material Design is an adaptable system—backed by open-source code—that helps teams build high quality digital experiences.
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February 8, 10:51 PM
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About this Collection | World Digital Library | Digital Collections | Library of Congress

About this Collection | World Digital Library | Digital Collections | Library of Congress | Marketing | Scoop.it
This collection contains cultural heritage materials gathered during the World Digital Library (WDL) project, including thousands of items contributed by partner organizations worldwide as well as content from Library of Congress collections. The original World Digital Library site (preserved in LC’s Web Archives here) and all descriptive metadata were translated from English and made available in six additional languages: Spanish, Portuguese, French, Arabic, Russian, and Chinese. All item records include narrative descriptions submitted by the contributing partners and enhanced by WDL researchers to contextualize the item and its cultural and historical importance. Books, manuscripts, maps, and other primary materials in the WDL collection are presented in their original languages; more than 100 languages are represented, including many lesser known and endangered languages. Additionally, all World Digital Library metadata in each of the seven languages is available as a downloadable dataset.
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February 8, 10:50 PM
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https://www.moma.org/learn/moma_learning

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February 8, 10:49 PM
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MetPublications - The Metropolitan Museum of Art

MetPublications - The Metropolitan Museum of Art | Marketing | Scoop.it
Explore over 1,700 titles published by The Metropolitan Museum of Art, including books, museum guides, and periodicals from the last six decades.
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January 14, 11:39 AM
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Consejos y herramientas para crear una estrategia de ventas ganadora - Salesforce Blog

Consejos y herramientas para crear una estrategia de ventas ganadora - Salesforce Blog | Marketing | Scoop.it
El mundo de las ventas está cambiando. Descubre cómo crear una estrategia de ventas ganadora para una situación excepcional.
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January 14, 11:38 AM
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La fuerza de ventas

La fuerza de ventas o equipo de ventas es el conjunto de vendedores con que cuenta una empresa. La fuerza de ventas actúa como punto de enlace entre una empresa y sus clientes actuales y potenciales. Por un lado representa a la empresa ante los clientes, brindándoles a éstos últimos información, asesorándolos y aclarando sus […]
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January 14, 11:37 AM
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➡ Tipos y modelos de fuerzas de ventas | Emprende Pyme

➡ Tipos y modelos de fuerzas de ventas | Emprende Pyme | Marketing | Scoop.it
Conoce la clasificación de fuerzas de ventas que nos ayudas a organizar los recursos destinados al ámbito comercial de la organización.
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January 14, 11:37 AM
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¿Qué son los bienes y servicios? - Características y ejemplos

¿Qué son los bienes y servicios? - Características y ejemplos | Marketing | Scoop.it
Todo acerca de los bienes y servicios, qué son estos, características de cada concepto, diferencia entre cada concepto y ejemplos de cada uno de ellos.
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January 14, 11:35 AM
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¿Qué es el liderazgo? Tipos, características y ejemplos

¿Qué es el liderazgo? Tipos, características y ejemplos | Marketing | Scoop.it
Descubre qué es el liderazgo, sus tipos, características esenciales y ejemplos prácticos para entender cómo ser un buen líder.
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