Marketing de contenidos, artículos seleccionados por Eva Sanagustin
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Marketing de contenidos, artículos seleccionados por Eva Sanagustin
Recopilación de artículos sobre content marketing, content curation y content strategy. Otros recursos gratuitos en www.marketingdecontenidos.es
Curated by Eva Sanagustin
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Scooped by Eva Sanagustin
August 10, 2012 11:49 AM
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Content Curation: Find Time or Find Help.

Content Curation: Find Time or Find Help. | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
There’s plenty of buzz about “Content Curation” in the marketing world right now. So why isn’t your company curating content? One word: Time.
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August 6, 2012 11:28 AM
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The 3 Rs: A Balanced Formula for Effective Content Curation | Content Marketing Institute

The 3 Rs: A Balanced Formula for Effective Content Curation | Content Marketing Institute | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Count on the three Rs to provide a balanced formula for effective content creation. A mix of recent, reliable, and relevant content is key.
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Rescooped by Eva Sanagustin from Brand & Content Curation
July 7, 2012 8:02 AM
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Content Curation - an art of compiling and organize content

Content Curation - an art of compiling and organize content | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

Content curation is an art of compiling information from a variety of sources and presenting them in a creative manner in front on your audience. Content curators compile the already available information from a variety of resources scattered around the web and compile them together in an organized fashion before their audiences. The curated content form a bunch of related content and satisfies specific user tastes.


Via The New Company
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July 6, 2012 8:10 AM
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Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map

Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map...
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Scooped by Eva Sanagustin
July 3, 2012 6:07 PM
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6 Ways to Find the Time for Blog Reading Even on the Busiest Days

6 Ways to Find the Time for Blog Reading Even on the Busiest Days | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
The six tips above will be sure to make it much easier to read all the blogs you like, in the most efficient way possible.
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Scooped by Eva Sanagustin
July 2, 2012 3:10 PM
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The Three S's of Great Content Curation

The Three S's of Great Content Curation | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Curating content is key to enhance your content creation and increase value within your blogging strategy.
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Scooped by Eva Sanagustin
May 29, 2012 2:03 PM
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4 Do's and 4 Don'ts in Content Curation

4 Do's and 4 Don'ts in Content Curation | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
There are a lot of great pieces on the techniques and tools of content curation, and almost all of them include some version of do’s and don’ts.
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Scooped by Eva Sanagustin
May 24, 2012 5:01 AM
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Debatiendo: ¿cómo llamamos al content curator en castellano?

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Scooped by Eva Sanagustin
May 18, 2012 3:39 AM
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Content curator, curador de contenidos y otras “enfermedades” – Blog-o-corp

Content curator, curador de contenidos y otras “enfermedades” – Blog-o-corp | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Scooped by Eva Sanagustin
May 15, 2012 4:34 AM
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El concepto de curacion de contenidos | DOKUMENTALISTAS

El concepto de curacion de contenidos | DOKUMENTALISTAS | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Primer post de la serie sobre el perfil profesional del Content Curator, realizada por Evelio Martínez en el que se esboza qué se entiende por curación de contenido y por qué se está generando tanta conversación en torno al término.
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Scooped by Eva Sanagustin
April 30, 2012 2:33 PM
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Advantages of Content Curation

Advantages of Content Curation | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Blog post at Two-Sided Perspective :
What is content curation?
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Scooped by Eva Sanagustin
April 25, 2012 4:42 AM
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Content Curators Are The New Superheros Of The Web

Content Curators Are The New Superheros Of The Web | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Yesterday, 250 million photos were uploaded to Facebook, 864,000 hours of video were uploaded to YouTube, and 294 billion emails were sent. No wonder content curation is one of the most important jobs of our digital age.
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Scooped by Eva Sanagustin
April 19, 2012 6:09 AM
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How to do Content Marketing “Without” Content – Be a Curator! | Unbounce

How to do Content Marketing “Without” Content – Be a Curator! | Unbounce | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Fact #1: You don't need to be a content producer to market with content. Fact #2: Not all curators work in museums and have elbow patches.
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Scooped by Eva Sanagustin
April 4, 2012 4:43 AM
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Content Curation Guide for SEO - What, How, Why

Content Curation Guide for SEO - What, How, Why | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Curation Content is a Content Marketing tactic that SEOs should learn and use. This guide will tell them all they need to know about Content Curation: what it is, how to do it, and why to do it for the highest benefit of their campaigns.
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Scooped by Eva Sanagustin
March 26, 2012 11:10 AM
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Why a Content Curator Is Not an Editor | The People Behind the Paper.lis

Why a Content Curator Is Not an Editor | The People Behind the Paper.lis | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Rescooped by Eva Sanagustin from Content curation trends
March 24, 2012 10:00 AM
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If you have news, it will be aggregated and/or curated

If you have news, it will be aggregated and/or curated | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

"One thing that becomes clear from the latest Pew report on the state of media is just how big a role aggregators -- both human and machine-powered -- are playing in news consumption." comments Mathew Ingram on GigaOm.

 

NB: the whole report is available here.


Via Guillaume Decugis
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Scooped by Eva Sanagustin
March 16, 2012 4:16 AM
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Cómo contar historias en Pinterest

Cómo contar historias en Pinterest | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Pinterest, sí, mucho Pinterest.Pero resulta que nos gusta y que podemos aprovecharlo al máximo en nuestras coberturas periodísticas...
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Scooped by Eva Sanagustin
March 12, 2012 7:05 AM
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The Curator's Guide to the Galaxy

The Curator's Guide to the Galaxy | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
How to steal other people's ideas (without being a jerk about it)...
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Scooped by Eva Sanagustin
March 12, 2012 7:05 AM
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curator's ǝpoɔ

curator's ǝpoɔ | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

Keep the rabbit hole of the Internet open by honoring discovery.

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Scooped by Eva Sanagustin
March 8, 2012 5:52 PM
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Bricks vs. Mortar: The Battle of Content Creation & Curation

Bricks vs. Mortar: The Battle of Content Creation & Curation | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Bricks vs. Mortar: The Battle of Content Creation & Curation QUICK SHOT Everybody is a broadcaster today, capable of creating content easily and for free. Everybody can also easily share content they...
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Scooped by Eva Sanagustin
March 6, 2012 10:19 AM
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30+ Cool Content Curation Tools for Personal & Professional Use

30+ Cool Content Curation Tools for Personal & Professional Use | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
As the web becomes more and more inundated with blogs, videos, tweets, status updates, news, articles, and countless other forms of content, "information over...
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March 6, 2012 4:12 AM
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Content curator: Qué es y la evolución del Community Manager

Content curator: Qué es y la evolución del Community Manager | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Qué contamos, Qué es relevante > Generación de Contenido > Content curator
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Scooped by Eva Sanagustin
March 4, 2012 6:01 AM
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5 Enterprise Content Curation Platforms - Content Curation Marketing

Content Curation Marketing for online brand leadership, integrated social media, lead generation, and thought leadership.
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Rescooped by Eva Sanagustin from Content curation trends
February 28, 2012 3:25 AM
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Aggregation and curation: two concepts that explain a lot about digital change

Aggregation and curation: two concepts that explain a lot about digital change | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

This is a Mike Shatzkin article published in 2009 that I discovered through Robin Good.

"Every time I read a story about why newspapers are failing that doesn’t mention the role of aggregation and curation in their troubles, it reminds me that something very fundamental is being missed, even by very sophisticated observers." he starts.


by Guillaume Decugis


Via Robin Good, Guillaume Decugis
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Rescooped by Eva Sanagustin from The Content Strategist
February 18, 2012 5:05 AM
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The best content curation tools online

The best content curation tools online | Marketing de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it

Content curation is increasing as more and more bloggers see the potential in using the various tools available to them. Here's some tips and good sites to get started. 


Via mark ivey
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