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Marketing de contenidos, artículos seleccionados por Eva Sanagustin
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Recopilación de artículos sobre content marketing, content curation y content strategy. Otros recursos gratuitos en www.marketingdecontenidos.es
Curated by
Eva Sanagustin
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Audience profiles are more than just a nice idea. Locking eyes with your audience is essential — especially when helping a prospect make a complicated decision. 
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One of the mandates bandied about lately is that B2B marketers need to become listeners.
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Have you identified personas for your business? Do you tailor your content marketing to your personas? Here are 5 tips for developing personas.
Martin (Marty) Smith's comment,
February 12, 2012 6:34 AM
Personas are becoming increasingly important as touch points and tool proliferate. Marty
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Cómo crear Personas para la generación de contenidos...
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