Nuon Medical: Why the Future of Skincare Isn’t Another Serum
The real opportunity isn’t another breakthrough ingredient or another device. It’s that split second where formula actually meets skin. That’s the insight behind Nuon Medical, a company founded by Alain Dijkstra with roots in medical devices rather than traditional cosmetics. While everyone else obsessed over formulas, Nuon started looking at the packaging itself. We interview Senior Consultant Benny Calderone to get deeper insights into the company’s origins and perspectives.
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