This piece was written by Megan O'Neill for SocialTimes based on some great research by ProBlogger.
Intro:
Striking it viral can be difficult.There’s no exact recipe or formula and going viral requires luck (and frequently money as well), but ProBlogger has done a little research and asserts that, even if you can’t guarantee virality, understanding the the key components of what makes content go viral can help you ensure that your great content gets “the attention it deserves.”
The ProBlogger research has been compiled into an awesome infographic called Understanding Viral Content Marketing. The infographic covers everything from Metcalfe’s Law of viral marketing to the types and anatomy of viral content, the reasons we share, design, execution and more.
**There is tons of great food for thought in the infographic,
**I think the biggest takeaway is the idea that “Viral content relies on two things.
**The content itself is worthy of being shared
** the content is shared widely enough to reap the benefits of the networks they are shared on.”...
Selected by Jan Gordon covering "Content Curation, Social Media and Beyond"
See article and infographic here:
Via
janlgordon