Kantar’s latest ‘State of the Nation’ consumer sentiment study reveals that Indian consumers are becoming increasingly cautious in response to economic and geopolitical uncertainty, creating new challenges and opportunities for brands.
Explore the rise of solo female travelers in India, driven by financial independence and adventure. Learn how companies like BizareXpedition cater to their unique needs, transforming travel experiences in the Himalayas and beyond.
In late 2024, De Beers Group cut natural diamond prices by up to 15%. Lab-grown rings are one of the reasons why.
WedMeGood: India's Favourite Wedding Planning Platform's wedding surveys, covering thousands of urban couples, found brides now lead the ring decision, once driven by family.
That one line tells me more than any sales chart could.
In their 2024-25 report, 45.5% of couples chose a lab-grown diamond. The mined stone held a narrow lead. It would be easy to call this a price story, since a lab-grown stone costs 60 to 80% less for the same look. Price matters here. The bigger change is sitting one step behind it.
For decades, the diamond ring was a family choice. Parents picked it. It got passed down. The whole category was built on that feeling of inheritance and forever, of something you were not meant to question.
Now the woman wearing the ring is the one choosing it. She walks in with very different questions.
→ Is it certified? → Why does the word "natural" cost three to four times more? → Will I actually wear this every day?
I have watched this happen in every category I have worked in. The product rarely changes first. The buyer does. When the decision moves into new hands, the old pitch stops landing.
📍 A diamond brand today is not selling to the family. It is selling to her.
The brands still leading with heritage and rarity are answering a question she never asked.
When did you last make a big purchase that your parents would have made completely differently? | 15 comments on LinkedIn
Travellers are increasingly choosing quieter, offbeat destinations over crowded tourist hotspots. The shift reflects a search for more personal, less scripted journeys in the social media age.
India's home services market is changing. Consumers are now paying more for verified service providers. This shift is driven by a desire for trust and certainty. Women are leading this trend, seeking reliability over lower costs. This signals a move towards formal platforms offering predictable service experiences. The market is evolving beyond just the repair itself.
Virginia Tourism Corporation targets the Indian travel market to boost overnight stays. Discover why India has become a top overseas source for the U.S. state.
For many Indians, the annual holiday is no longer an occasional indulgence but a fixed part of the year, even as higher costs force travellers to rethink
Indian travelers are increasingly planning finances before trips, focusing on budgets, rewards, payment options and travel costs to maximize value and avoid overspending.
Indian Travelers: A new report by PulseAI Research reveals that rising travel frequency is reshaping luggage preferences in India, with consumers prioritising lightweight design, durability and mobility over technology-led features. The study also highlights growing premiumisation, increasing adoption of multi-bag travel habits, and a more competitive market where emerging brands are challenging established players through product performance and user experience.
We were checking out of a hotel in Singapore last year. Our luggage was down with the concierge, and we were waiting for our airport transfer. Ordinarily, we would have waited in the lobby
A key differentiator for Culture Circle is its Lowest Price Guarantee, enabling customers to purchase authentic luxury and hype products at competitive prices.
Mountain Travel India: Zostel reveals a remarkable 76% year-on-year increase in mountain travel bookings, highlighting a trend of Indian travelers seeking spontaneous escapes to lesser-known hill destinations away from urban congestion this monsoon season.
Kantar’s latest ‘State of the Nation’ consumer sentiment study reveals that Indian consumers are becoming increasingly cautious in response to economic and geopolitical uncertainty, creating new challenges and opportunities for brands.
A video of a group of Indian tourists has been making the rounds on social media. Captioned, “POV: gujju anywhere and everywhere”, it shows the group doing garba in a circle on an airport tarmac in Vietnam, with their luggage piled in the middle as they laugh and celebrate.
Indian travellers are adapting to a changing global landscape. As geopolitical tensions, flight disruptions and travel uncertainties persist, a new trend is emerging among overseas tourists. Instead of cancelling international trips, many travellers are choosing stronger financial protection and broader travel coverage before flying abroad.
What's driving this shift? How are travellers responding to growing risks while continuing to explore the world? Watch the video to find out.
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In this exclusive analysis, Lilly Choi-Lee, Executive General Manager of TravConsult Group, and Dr Sheetal Jain, Founder of Luxe Analytics, examine the trends shaping the modern Indian travelling shopper
Indian travelers are facing major criticism for disruptive behaviour abroad, from public dancing to hotel theft and disrespect. This guide offers practical advice on respecting local customs, etiquette and personal space to avoid becoming a viral sensation for the wrong reasons.
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