Indian Travellers

This move by India’s youth could be a nightmare for every nightclub owner.

Imagine this: Friday night in Mumbai, no shots, or smoke, just 200 people barefoot, hands in the air, chanting “Hare Krishna” to a bass drop.

Yes, that’s bhajan clubbing, India’s newest nightlife revolution.

What started in late 2022 with small baithaks by collectives like Backstage Siblings (Prachi Agarwal & Raghav Agarwal, CFA) has now exploded into regular, ticketed events across 10+ Indian cities.

Each session draws 150–500 people, sells out fast, and replaces vodka with chai.

Why it’s blowing up → Because Gen Z is done with copy-paste Western club culture.
 
They don’t want another DJ loop, but want Govinda beats that make them feel something.

Here are the numbers to back my hypothesis-

- India’s ₹5 lakh crore spirituality & wellness economy is now growing faster than the traditional nightlife market.

- Alcohol and nightclub spending among affluent 18–35-year-olds has dropped 15–20% since 2022.

- Sober, spiritual nights are the new cool, Tea Trunk and Living Food. are already sponsoring them.

Mumbai, Delhi, and Kolkata all see weekly events now.

Even globally, there’s Ecstatic Dance in Bali, Mantra Movement in LA, and Sound Healing Nights in London.

Clips of “Shri Krishna Govind Hari” sing-alongs have pulled millions of views, spreading like wildfire across reels and wellness feeds.

This is India localising spirituality and turning it into collective joy.

And if the world’s next big rave happens under incense smoke and Sanskrit mantras… Don’t be surprised.

It’ll just be India exporting soul. | 271 comments on LinkedIn

Discover Vietjet's biggest promotion of the year! Enjoy up to 100% off flights to Vietnam from major Indian cities. Book now with promo code THANKME!

A new Google–Kantar report reveals how 88% of Indian travelers are eager to travel, with YouTube driving inspiration for 68% and Google Search powering research, planning, and bookings. With rising premiumization, creator influence, and AI-enabled decision-making, Indian travel behaviour is being reshaped across every stage of the journey.

To develop awareness of the Indian travel trade about promoting Philippines as a tourism destination, Philippines Tourism Boar

India's middle class is embracing budget travel, opting for shorter trips, smarter bookings, and domestic routes amidst economic pressures. Families a

Swiggy Data: Discover the surge in festive food orders in India during the festive season. From Raksha Bandhan to Durga Puja, explore the growing appetite for celebratory meals. Order sweets, thalis, and desserts online to join the festivity!

Duty-free shopping in India is no longer just an afterthought for travellers, it has evolved into a vibrant and rapidly growing segment

Indian Travellers: Discover how food influences travel choices for Indians, as holiday homes become culinary hubs for creativity and cultural exploration.

Ahmedabad is a vegetarian haven where traditional Gujarati thalis reign supreme. Enjoy dishes like dhokla, thepla, and undhiyu at local eateries that celebrate the region’s rich vegetarian heritage. Ahmedabad, Gujarat

A new report by Booking.com reveals that women are increasingly taking the lead in travel planning across Indian households.

“Air India says 30% of passengers on India-U.S. flights ask for wheelchairs. Most are able bodied travelers scamming the priority boarding system. Real disabled passengers get left short”

Newly-weds's honeymoon now comes in two phases – minimoons and big moons. And here's a look at how much they are willing to spend and what's the top chociese

Indian tourist arrivals are surging in overseas destinations like Moscow, Vietnam, and South Korea, with some markets seeing over 40% growth. Moscow, in particular, welcomed 40,800 Indian tourists in the first half of 2025, a 40% increase, aided by the introduction of four-day e-visas. This surge places India as the second-largest source of tourists in the Russian capital after China.

Travel in 2026 won’t be about ticking off destinations from a list or following template itineraries polished by influencers. The new wave of Indian travellers

Indian tourists find up to 40% cheaper Europe winter packages as destinations urge off‑peak stays and extended, value‑driven travel.

Discover the latest luxury market growth projections for India in 2025 and the key factors driving this trend. Find out how the luxury ecosystem is evolving and what it means for consumers and brands.

Lifestyle India CEO discusses the company's strategy for sustained double-digit growth with focus on tier 2 expansion, digital channels, and domestic sourcing.

Do you like to eat familiar food when you travel? For example, do you order saag paneer, samosas, and ras malai in every country you visit? Turns out there's a good reason for that.

Qantas will resume its seasonal nonstop flights between Melbourne and Delhi today, reconnecting the two cities.

The Philippines is pitching to become a leading tourist destination in South-East Asia for Indians, with initiatives like visa-free travel and direct flights, a senior Philippine official has said. In a significant step towards enhancing regional connectivity between India and the Philippines, Air India’s direct flights from Delhi to Manila commenced operations from October 1, the official said.

Digital travel platform Agoda’s latest data on the most searched honeymoon destinations reveals Indian newlyweds are chasing sunsets