СписаниеТО Интернет Маркетинг
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СписаниеТО Интернет Маркетинг
Интернет | Web2.0 | Социални медии | Маркетинг
Curated by Nedko Aldev
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The Top 13 MarTech Articles Curated Tuesday, 2/24/15

The Top 13 MarTech Articles Curated Tuesday, 2/24/15 | СписаниеТО Интернет Маркетинг | Scoop.it

Today’s curated articles collected for your quick review:

>> Marketing Automation Has Plenty of Room for Growth - eMarketer

>> Move Over Salesforce, SAP Hybris YaaS Is Staking Claim - Forbes

>> CRM Watchlist 2015 winners: Marketing takes the stage | ZDNet

>> 4 Ways to Use SlideShare for Lead Generation | Social Media Examiner

>> The most common mistake when forecasting growth for new products (and how to fix it) - @andrewchen

>> Two tactics to reduce perceived cost in your email capture forms | MarketingExperiments Blog

>> 3 things you need to remember about creating great digital content for your target audience | memeburn

>> Hey marketers: Don't you dare underestimate data and market research - Mashable

>> Why You Should Include Your Technology Experts in the Creative Process - ClickZ

>> The 5 Types of Lead Nurturing Programs - MarketBridge

>> US CMOs Still Report Making Little Use of Marketing Analytics - Marketing Charts

>> New for 2015: The Enhanced Sophisticated Marketer’s Guide to LinkedIn

>> Webinar: Data, Predictive Analytics & Marketing Clouds: The Platform For The Modern Marketer - Mintigo

 

See ALL Top Curated Marketing Technology Articles here.

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► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who may not have the required resources, knowledge or expertise. We are MarTech professionals who have the experience in the marketing technology space: vendors, applications, and how it can all work together to generate more opportunities and revenue for you. Here's a Corporate Overview in case you want to print and read.  Otherwise, visit us at ineomarketing.com.

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The Top 13 MarTech Articles Curated Friday, 1/23/15

The Top 13 MarTech Articles Curated Friday, 1/23/15 | СписаниеТО Интернет Маркетинг | Scoop.it

Today’s curated articles collected for your quick review:

>> How Marketing Technologists are Intersecting All Areas of Business - Inc.

>> SungardASVoice: Digital Transformation Is Being Led By The CMO (Not The CIO) - Forbes

>> MarTech Realities: Integration, Build vs. Buy Decisions - CMS Wire

>> Add Data to Workflows to Improve Your Customers' Experience - DataInformed

>> The Things I Look for in a Digital Analyst - ClickZ

>> Hack Your Email Growth Rate with These List-Building Tools | Convince and Convert: Social Media Strategy and Content Marketing Strategy

>> Five Ways to Get Board Backing for Your Marketing Campaign - Profs

>> How to use digital communities to target your buyer personas | memeburn

>> DataHero Offers Data Visualization With Marketo Integration

>> Automated Copywriting Startup Persado Raises $21M - TechCrunch

>> B-to-B Marketing Budgets to Increase an Average 6% - Ad Age

>> Email Marketing Design Tips | Right On Interactive

>> Infographic: The evolution of video marketing - B2B News Network

 

 

See ALL Top Curated Marketing Technology Articles here.

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► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


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The Top 12 MarTech Articles Curated Wednesday, 1/14/14

Today’s curated articles collected for your quick review:

>> Any Value Proposition Hinges on the Answer to One Question - HBR

>> Digital Relevance: Developing Marketing Content and Strategies that Drive Results: Ardath Albee - Amazon.com: Books

>> How to Build an Outreach Strategy to Earn More Social Shares - BufferSocial

>> 5 Reasons to Hire a Marketing Consultant - Duct Tape Marketing

>> Successfully Adapting To A New C-Level Marketing Job - Forbes

>> Survey: Marketing executives want to hire 'creative and data-driven' staff - B2B News Network

>> Managing Digital Transformation Guide - Smart Insights

>> Modern Marketing Essentials Guide: Cross Channel Marketing - Oracle

>> Just Published: 2015 State of Marketing Report - Salesforce

>> Assessing the State of Digital Marketing - Marketing Charts

>> 5 Infographic Templates in PowerPoint [Free Download] - WordStream

>> [INFOGRAPHIC] A Brief History of Marketing Technology - Kapost Content Marketing Blog

 

 

See ALL Top Curated Marketing Technology Articles here.

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


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The Top 11 MarTech Articles Curated Monday, 1/26/15

The Top 11 MarTech Articles Curated Monday, 1/26/15 | СписаниеТО Интернет Маркетинг | Scoop.it

Today’s curated articles collected for your quick review:

>> Customer Experience Matrix: New Marketing Automation Options for Small Business in the VEST Report

>> The New VAT: What Digital Marketers Need to Know - Fourth Source

>> The Most Important and Least Used Email Marketing KPIs - TowerData

>> The Scientifically Proven Best Time to Think and Write Creatively - QuickSprout

>> You Need to Optimize These Things in 2015 - FormStack

>> How Not to Commit This Awful Landing Page Error - KISSmetrics

>> Report: Marketers will spend more on social media advertising in 2015 - B2B News Network

>> Google +Post Ads Gain Polls & Related Posts, Still Aren't Worth It - MarketingLand

>> 3 Key Digital Marketing Skills Students Don't Learn In College - Fast Company

>> B2B Marketers Budget Allocations in 2015 - MarketingCharts

>> Social Data's Influence on B2B Sellers and Buyers [Infographic] - Profs

 

 

See ALL Top Curated Marketing Technology Articles here.

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


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The Top 11 MarTech Articles Curated Wednesday, 1/21/15

The Top 11 MarTech Articles Curated Wednesday, 1/21/15 | СписаниеТО Интернет Маркетинг | Scoop.it

Today’s curated articles collected for your quick review:

>> Salesforce And Oracle: Marketing Tech Will Evolve Along With CMO Mindsets - AdExchanger

>> The New Era of the Hybrid Marketer - CMI

>> Technology Marketing Blog: The New CMO's First Hundred Day Playbook

>> Why I Believe That "Listening Technologies Won't Become A Major Marketing Technology In 2015" - Forrester

>> Nobody Is Using Google+: Business Insider

>> What Data Should Marketers Be Analyzing? - Forbes 

>> G2 Crowd Publishes Winter 2015 Rankings of the Best Digital Analytics Platforms

>> Foolproof Social Media Checklist for Businesses [INFOGRAPHIC] - SociallyStacked

>> Optimising your transaction emails [Infographic]

>> How to Write a Great Value Proposition [Infographic] - HubSpot

>> The Ultimate Social Network Cheat Sheet [Infographic] - Profs

 

 

See ALL Top Curated Marketing Technology Articles here.

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


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A “Marketing Technology Alert” Primer, and The Top 13 MarTech Articles Curated Monday, 1/5/14

A “Marketing Technology Alert” Primer, and The Top 13 MarTech Articles Curated Monday, 1/5/14 | СписаниеТО Интернет Маркетинг | Scoop.it

As we start off this new year, I wanted to point out that you are currently reading the most useful tool to understand and research marketing technology available online.

 

The Marketing Technology Alert is a grand collection of the best marketing technology-oriented content published across hundreds of blogs, web sites, and other sources, and it grows each day. We review each source daily to find the most useful posts to help you in your day-to-day marketing life, and doing this for over four years has allowed for the best repository of information available anywhere.

 

The result? A MarTech search tool that is far superior to anything else out in the wild webosphere. Try searching “marketing technology strategy” on Google: you’ll receive close to 38,000 results. Try going through that to find the content you need. However, on the Marketing Technology Alert, you’ll find high quality, recently published content that has been vetted and deemed important so that you have available absolutely everything you need regarding the topic.

 

To search the Marketing Technology Alert, just click the small funnel icon (right side of the menu), and you can search either by search term or by tag.

 

So if you need useful, pertinent marketing technology information, start with The Marketing Technology Alert: your best MarTech search engine.

 

Today’s curated articles collected for your quick review:

>> Exciting new tools for B2B prospecting - Biznology

>> 5 tips on how to get your SlideShare presentation featured on the homepage - FierceCMO

>> Report: Email Beats Internet & Social Media As The Most Important Tool For Workers - Marketing Land

>> Check Out 11 Superb Web Design Trends 2015 - Design Web Kit

>> Content marketing in 2015 (Research, Not Predictions) | Altimeter Group

>> How Can a CMO Transcend the Trends? - Forbes

>> Why Do CEOs Believe They Are Wasting Money on Marketing? - TrackMaven

>> 3 Ways Personalization Complements Marketing Automation - BrightInfo

>> Email Marketing: What Parts of It Are Dead and What Parts Are Very Much Alive - ClickZ

>> B2B Marketing Skills [Infographic] - Smart Insights

>> 10 Ways to Increase Conversions Using Psychology [Infographic] - HubSpot

>> New Data Exposes the Best and Worst Customer Conversion Channels [Infographic] - HubSpot

>> 12 Tips for Increasing Your Click-Through-Rates on Twitter (Infographic) - KISSmetrics

 

See ALL Top Curated Marketing Technology Articles here.

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► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


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