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July 21, 2016 1:15 AM
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Five Traits of a Modern Marketing Leader

From adage.com - July 21, 2016 1:15 AM
In this week's CMO Spotlight, Drew Neisser talks to Rich Kylberg at Arrow Technologies about five traits of an effective marketing leader.
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Interesting articles on marketing.
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Rescooped by Alessandro Rea from Training, eBook, Social Media & Web Design
October 27, 2016 2:34 PM
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Why Everyone Thinks Inbound Marketing Is Content Marketing

Why Everyone Thinks Inbound Marketing Is Content Marketing | Marketing_me | Scoop.it
From www.square2marketing.com - October 26, 2016 10:11 AM

Contenuti non bastano se non si circondano con altre tattiche di marketing inbound. Scopri perché in questo articolo.


Via massimo facchinetti, Marco Favero
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Scooped by Alessandro Rea
October 15, 2016 12:41 PM
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Marketing automation tools compared: GetResponse, Marketo and HubSpot

Marketing automation tools compared: GetResponse, Marketo and HubSpot | Marketing_me | Scoop.it
From marketingland.com - October 7, 2016 11:29 AM
On the fence about which marketing automation platform to use? Columnist Tamar Weinberg dives into the pros and cons of three tools to help you decide which will best meet your needs.
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October 9, 2016 1:53 PM
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Grow Your Company or Personal Brand with this New Guide to Influencer Strategy

Grow Your Company or Personal Brand with this New Guide to Influencer Strategy | Marketing_me | Scoop.it
From business.linkedin.com - September 30, 2016 1:53 PM
This ebook from LinkedIn and HubSpot shows how you, your company or both
can become influencers.
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Scooped by Alessandro Rea
October 1, 2016 1:03 PM
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Digital Customer Experience Isn’t Child’s Play. Just Ask Lego

Digital Customer Experience Isn’t Child’s Play. Just Ask Lego | Marketing_me | Scoop.it
From www.cmswire.com - September 30, 2016 1:04 PM
I’ve spent the last 15 years of my career strategizing on how businesses can build great digital experiences that provide business value, meet audience needs and create operational efficiencies.
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Scooped by Alessandro Rea
September 7, 2016 4:01 AM
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Why Business Strategy is Important to Brand Strategy

Why Business Strategy is Important to Brand Strategy | Marketing_me | Scoop.it
From www.emotivebrand.com - August 29, 2016 9:00 AM
Learn about how the two strategies are differentiated and how to use business strategy to guide your brand strategy.
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August 30, 2016 1:34 AM
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21 Marketing Plan Samples And Everything You Need To Include In Your Strategy - CoSchedule Blog

21 Marketing Plan Samples And Everything You Need To Include In Your Strategy - CoSchedule Blog | Marketing_me | Scoop.it
From coschedule.com - August 30, 2016 1:34 AM
Follow these 21 marketing plan samples to piece together your own detailed marketing strategy document, with three free downloadable templates to use.
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July 6, 2016 4:59 PM
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Dal CRM al Customer Experience Management: il valore e le aziende

Dal CRM al Customer Experience Management: il valore e le aziende | Marketing_me | Scoop.it
From iquii.com - July 6, 2016 4:59 PM
La convergenza di canali, strategie e processi nel Customer Experience Management apre le porte alla conoscenza dei comportamenti dei consumatori.
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Scooped by Alessandro Rea
July 1, 2016 1:00 AM
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How to Stay Ahead in Digital Marketing in 2016 - markITwrite

How to Stay Ahead in Digital Marketing in 2016 - markITwrite | Marketing_me | Scoop.it
From www.markitwrite.com - July 1, 2016 1:00 AM
Digital marketing in 2016 is a competitive discipline that demands a holistic approach - read our tips for staying ahead in the coming year.
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Rescooped by Alessandro Rea from DIGITAL MARKETING NEWS
June 29, 2016 2:34 AM
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Facebook for Doctors: Medical Practice Marketing Benefits | Buzz e-sante

Facebook for Doctors: Medical Practice Marketing Benefits | Buzz e-sante | Marketing_me | Scoop.it
From www.scoop.it - June 28, 2016 6:39 AM
There’s something addictive about Facebook. At least some people I know will dip into the social stream several times a day.
Via Sarah-Jayne Gratton
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Scooped by Alessandro Rea
June 27, 2016 1:27 AM
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11 Content Curation Tools Every Marketer Needs

11 Content Curation Tools Every Marketer Needs | Marketing_me | Scoop.it
From blog.hubspot.com - June 27, 2016 1:27 AM
Content curation is necessary for finding relevant information for your audience and sharing it through your communication channels. Whether you are a beginner or advanced, check out these tools to help you stay on top of your content.
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Scooped by Alessandro Rea
June 8, 2016 4:14 PM
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10 jobs that didn’t exist 10 years ago

10 jobs that didn’t exist 10 years ago | Marketing_me | Scoop.it
From www.weforum.org - June 8, 2016 4:14 PM
From Uber drivers to millennial generation experts, here’s a selection of 10 occupations that weren’t around in 2006.
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Rescooped by Alessandro Rea from Copywriter Freelance
May 14, 2016 2:54 AM
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Principio di scarsità: 3 esempi per attirare i tuoi clienti

Principio di scarsità: 3 esempi per attirare i tuoi clienti | Marketing_me | Scoop.it
From www.mysocialweb.it - May 11, 2016 11:05 PM
“ Il principio di scarsità è un'arma a tuo vantaggio. Vuoi sapere quali sono i suoi vantaggi? Lo puoi scoprire in questo articolo.”
Via Riccardo Esposito
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Riccardo Esposito's curator insight, May 12, 2016 3:10 AM
Vuoi ottenere il massimo dai tuoi testi? Inizia a lavorare sulla strategia e sulla persuasione: ecco qualche indicazione utile per sfruttare il principio di scarsità definito da Robert Cialdini. Per approfondire: come diventare copywriter http://bit.ly/1vf9zhD
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Rescooped by Alessandro Rea from SOCIALFAVE - Complete #SMM platform to organize, discover, increase, engage and save time the smartest way. #TOP10 #Twitter platforms
May 14, 2016 2:46 AM
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The Marketing Analytics Practice Is Evolving: How Can You Adapt?

The Marketing Analytics Practice Is Evolving: How Can You Adapt? | Marketing_me | Scoop.it
From marketingland.com - December 23, 2014 3:42 PM
“ As the saying goes, the only thing that is constant is change. But in digital marketing today, change is not only constant but also rapid and all-inclusive”
Via Philippe Trebaul
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Scooped by Alessandro Rea
October 16, 2016 12:42 PM
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Influencer Marketing Day: Resources, Tools, and Dispelled Myths

Influencer Marketing Day: Resources, Tools, and Dispelled Myths | Marketing_me | Scoop.it
From influencermarketingdays.com - October 7, 2016 3:10 AM
Our weekly digest of new influencer marketing content on resources, tools, interviews, and other relevant articles and posts.
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Scooped by Alessandro Rea
October 12, 2016 2:06 PM
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B2B Marketing Is All About Lead Generation

B2B Marketing Is All About Lead Generation | Marketing_me | Scoop.it
From fondalo.com - October 12, 2016 2:06 PM
B2B marketers are placing their B2B marketing budget squarely on lead generation. B2B lead generation is the biggest priority and many brands are struggling
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Scooped by Alessandro Rea
October 2, 2016 1:05 PM
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Best Startup Business Ideas for Starting Online Business

Best Startup Business Ideas for Starting Online Business | Marketing_me | Scoop.it
From www.alphansotech.com - July 7, 2016 3:03 PM
List of 7 Best Startup businesses ideas For Starting Online Business... Start eCommerce business, Start Your own business. Best Startup Business Ideas For Starting Online Business
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Scooped by Alessandro Rea
September 30, 2016 12:57 PM
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The Future of Marketing Lies with YouTube & Facebook Video

The Future of Marketing Lies with YouTube & Facebook Video | Marketing_me | Scoop.it
From tubularinsights.com - September 23, 2016 10:39 AM
48% of marketers will include YouTube in their content marketing strategy, with 39% stating that Facebook Video will also play a major part in campaigns.
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Scooped by Alessandro Rea
August 30, 2016 1:37 AM
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5 Social Media KPIs to Measure for Effective Strategy | XEN Systems

5 Social Media KPIs to Measure for Effective Strategy | XEN Systems | Marketing_me | Scoop.it
From xen.com.au - August 30, 2016 1:37 AM
We take a look at 5 key performance indicators (KPIs) you need to track and measure in order to improve your strategy and ROI.
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Scooped by Alessandro Rea
July 21, 2016 1:15 AM
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Five Traits of a Modern Marketing Leader

From adage.com - July 21, 2016 1:15 AM
In this week's CMO Spotlight, Drew Neisser talks to Rich Kylberg at Arrow Technologies about five traits of an effective marketing leader.
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Scooped by Alessandro Rea
July 6, 2016 4:47 PM
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When Should You Co-Brand?

When Should You Co-Brand? | Marketing_me | Scoop.it
From adage.com - July 6, 2016 4:47 PM
Seven questions to help determine if co-branding with others is right for your organization, writes Jose Ignacio Monrabal.
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Scooped by Alessandro Rea
July 1, 2016 12:14 AM
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The Recursive Product Strategy That Musk Used To Build An Empire

The Recursive Product Strategy That Musk Used To Build An Empire | Marketing_me | Scoop.it
From firstround.com - July 1, 2016 12:14 AM
Serial entrepreneur and Civic Co-founder and CEO Vinny Lingham shares what it actually means to build a company for the long term.
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Rescooped by Alessandro Rea from DIGITAL MARKETING NEWS
June 29, 2016 2:34 AM
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How to Help Your Staff to Curate Content : Social Media Examiner

How to Help Your Staff to Curate Content : Social Media Examiner | Marketing_me | Scoop.it
From www.socialmediaexaminer.com - June 28, 2016 6:40 AM
Is third-party content part of your social media marketing mix? With the right process, a team can become a content-curation powerhouse.
Via Sarah-Jayne Gratton
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Scooped by Alessandro Rea
June 8, 2016 4:15 PM
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14 Reasons Why Inbound Marketers Make Great Advertisers

From www.slideshare.net - June 8, 2016 4:15 PM
It turns out inbound marketers make for great advertisers. But why? To find out we started looking at the campaigns our customers were creating to uncover what…
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Scooped by Alessandro Rea
May 19, 2016 5:39 AM
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Google is making its assistant 'conversational' in two new ways

Google is making its assistant 'conversational' in two new ways | Marketing_me | Scoop.it
From www.theverge.com - May 18, 2016 1:33 PM

Google would like to remind you that you can talk with it.
Today Google is announcing a "Google Assistant" that essentially performs the same tasks as other Google interfaces do, but i

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Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
May 14, 2016 2:51 AM
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Tools, Resources, and Platforms to Streamline Content Marketing

Tools, Resources, and Platforms to Streamline Content Marketing | Marketing_me | Scoop.it
From www.verticalmeasures.com - May 12, 2016 4:00 AM
“ Discover 30 tools, from marketing automation platforms to email systems, SEO software and website analytics. All can help streamline your content marketing. ”

Via Kamal Bennani
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