digital marketing strategy
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Scooped by malek
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October 29, 2014 7:58 AM
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It's Time to Treat Content as Part of the User Experience

It's Time to Treat Content as Part of the User Experience | digital marketing strategy | Scoop.it
Posted by wrttnwrd
Forget content marketing, SEO content, and whatever else as you know them. We need to fundamentally change our approach to content.
It's not an add-on or a separate thing. It's an inseparable part of the user experience.
malek's insight:
  1. Integrate content that can enhance the user experience
  2. Optimize what you already have
Martin (Marty) Smith's curator insight, October 30, 2014 3:59 AM

YES, agree content is part of "user experience". Thinking social media should be in the same category.

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