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from Destination marketing
onto ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA November 28, 2014 1:59 AM
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The video called “I Hate Thailand” drew more than 1 million views within days of being posted last week.
But it turned out the clip was produced by Thailand’s tourism authority, using a counterintuitive strategy to attract tourists after the country’s image was battered by a military coup in May and the brutal murders of two British tourists on an idyllic beach in September.
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ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
TOURISM EXECUTIVES IN ITALY "Le ultime news del mondo del turismo in Italia e nel mondo" Curated by ALBERTO CORRERA |
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June 24, 2014 2:29 PM
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Sempre più aziende di turismo si lanciano nel turismo collaborativo/collettivo, che da alcuni anni sta riscuotendo enorme successo. Il segmento turismo sta vedendo nascere sempre più start up che si basano sul modello condivisione. Questo accade non solo per gli alloggi ma anche per la ristorazione, i trasporti e altre attività relative a questo segmento. Una miriade di ottime idee, alcune delle quali stanno riscuotendo grande successo. In Italia questo segmento non è purtroppo molto noto, ma fa parte a pieno titolo del mondo del turismo e probabilmente ne diventerà uno degli attori principali. Spiace vedere come tra tutte le aziende citate solo Gnammo risulta essere nata in Italia.
Camp in my Garden, bla bla Car, Home Away, Guest to Guest, Misterbnb e Servas. Sono tanti e originali i protagonisti del #TurismoColletivo e collaborativo che stanno riscuotendo successo e interesse anche in Italia. Fanno leva sulla voglia di disintermediare dagli operatori classici e sperimentare formule di viaggio inedite che siano al contempo low cost, social (NetWork) e in grado di aggregare le persone attorno a affinità elettive che sfuggono a etichettature preconfezionate e consolidate …
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January 31, 2019 11:17 PM
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While process is important, it takes amazing people to improve process.
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January 31, 2019 8:04 PM
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Just to understand the importance of this growing and in some cases booming business, let me give you some data In the US there were 283 coworking spaces in 2010, while for this year’s end projections are for more than 5000 according to industry watchers We are more productive when we get out of our
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from ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA
May 29, 2018 2:15 AM
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from Destination Management Issues
May 28, 2018 8:55 PM
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Pendant deux ans, la commission prospective et développement d’Offices de tourisme de France a travaillé sur le devenir des organismes locaux d’information touristique. Au terme de cette période de co construction, 10 histoires prospectives sont nées.
10 histoires qui prennent en compte les enjeux sociétaux, technologiques et managériaux d’aujourd’hui.
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from Actualité du tourisme chinois 中国游客
May 28, 2018 8:54 PM
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La révolution de l'eau chaude pour séduire les touristes chinois, WeChatPay accepté à l'entrée et à l'intérieur du parc de Disneyland à Hong-Kong, zoom sur la fulgurante ascension du luxe notamment en Chine, le tourisme chinois bondi de 61% en Corée du Sud, Un parcours touristique passant par Rennes et Nantes pour attirer les visiteurs notamment chinois du Mont Saint-Michel, la Chine en pointe sur le réseau 5G, La reconnaissance faciale au coeur du dispositif Carrefour en Chine, les revenus de Weibo doublent grâce à la publicité. (lire)
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from Innovation and trends in tourism
May 28, 2018 8:53 PM
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Airbnb teste actuellement le format des Stories, rendu populaire par Snapchat, pour inspirer les utilisateurs de l’application avant un voyage.
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May 28, 2018 8:53 PM
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Airbnb just launched 'Travel Stories' on its site and app for travelers to share their photos and videos from their trip.
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May 25, 2018 4:22 AM
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Recently, one of our analysts noticed a new ad experience on Google.de where users were able to designate single, double, triple, or quadruple occupancy within the knowledge panel.
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May 25, 2018 4:21 AM
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AI, experiential marketing, mobile and geolocation, and dynamic personalization are some of the main tactics travel brands are embracing to better engage customers and get ahead of the competition. Let’s take a closer look.
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May 25, 2018 4:20 AM
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Last week we attended Phocuswright Europe in Amsterdam, and we're recapping the top themes and trends from the event including Asia travelers, digital assistants and bleisure.
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May 25, 2018 4:18 AM
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The stories format has been one of the most sticky features of social apps like Snapchat and Instagram, letting users stitch together video, photo and text overlays to convey moods and experiences to friends and followers; even Google has incorporated stories into its services. Now Airbnb is becomi…
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May 24, 2018 3:01 AM
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Most conversations that involve digital marketing and the efforts of hotels and online travel agencies to gain exposure usually revolve around advertising.
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May 22, 2018 7:06 AM
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The combination of analytics and human insight can improve the guest experience.
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May 22, 2018 6:57 AM
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Millennials are more likely than older Americans to take a vacation this summer than last summer, based on their household finances, according to a new survey from
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May 22, 2018 6:49 AM
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Commission is hypnotised by ‘sharing economy’ and not seeing its downside, says researcher
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from Tourism in Europe
May 21, 2018 6:03 AM
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La ville d'Amsterdam veut réguler le flux de touristes qui envahit ses rues, notamment par la limitation des possibilités d'hébergement et la hausse des taxes, selon un plan de la nouvelle majorité.
Quelque 18 millions de personnes visitent chaque année la capitale, soit davantage que la population de l'ensemble des Pays-Bas, envahissant les rues pittoresques de la ville et ses canaux. Le tourisme apporte son lot d'incivilités et de détritus, suscitant une lassitude parmi les habitants.
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from Innovation and trends in tourism
May 21, 2018 6:01 AM
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Expedia Media Solutions has released its latest research on business travellers taking time out for leisure.
The Unpacking Bleisure Traveler Trends reveals insight such as that travellers adding leisure to their corporate travel trips take more than six business trips per year and almost two thirds of their trips, 60%, were extended.
The study also looks at the sort of factors influencing the decision to add on some leisure time – with 56% saying food and restaurants is a big consideration, closely followed by factors such as beaches, weather and what there is to do and see.
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from Tourism in Europe
May 21, 2018 5:59 AM
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Romania’s capital Bucharest and the cities of Constanta and Brasov plan to launch an Intercommunity Development Agency for the tourism sector.
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May 17, 2018 5:31 AM
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A week after OpenTable revamped its app to better accommodate last-minute diners, the reservation platform is unveiling its business intelligence suite to provide its restaurant members with insights designed to make it easier to manage the complex science of seating. The new software tools are part of OpenTable’s existing restaurant services program, GuestCenter. Both the … Continue reading OpenTable Booking Insights Promises To Make Reservations More Manageable For Restaurants
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from Piccoli Musei
May 14, 2018 7:01 AM
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Biscotti a forma di uovo decorato, bustine di spezie sono solo alcuni dei doni che i Piccoli Musei Italiani offriranno ai loro visitatori domenica 3 giugno 2018. Piccoli Musei in festa Domenica 3 giugno 2018, l'Associazione Piccoli Musei Italiani organizzerà un evento
