Digital & Mobile

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Did you know that the location-based services market is expected to reach $3.8 billion by 2018? I’m talking about the kinds of push notifications that people get on their phone or other mobile devi…

Steve Olenski

According to a new report from IAB out of Australia, digital advertising spend has continued its “inexorable climb” due to the strength of mobile. The growth, we’re told, reflects the increasing consumer consumption of digital formats, reaching 48.6% of all advertising spend for calendar year 2016, up from 42.5% in 2015. These findings and projections …

If you're on the fence about whether or not it's time to bring in an agency, check out columnist Craig Weinberg's quiz of nine questions to ask yourself.

Just last year, mobile devices overtook desktop in internet usage.

L'IAB (Interactive Advertising Bureau) vient de publier un rapport sur les dépenses en publicité digitale aux USA en 2016. Pour la première fois, les dépen

YouTube and mobile ad spend fuels 29% profit swell at Google | Technology | International | Bdaily UK | Business News

Apple is getting serious about expanding its digital wallet service into money transfers, and could announce the new service later this year.

In the late 1990’s and early 2000’s, desktop computers were the norm. Being “online” meant having an email account and, perhaps, a website. Most websites were nothing more than online brochur…

Having a mobile-first design with SEO at the forefront is imperative to success. Check out these five tips to make sure your mobile design is SEO friendly.

Identifying Mobile Shoppers A Top Priority For 70% Of Retailers - 05/03/2017

Facebook continue d’afficher une bonne dynamique bénéficiaire, portée par l’essor de la publicité sur mobile., Facebook a toujours le vent en poupe. Le 1er réseau social de la planète a annoncé un bond

Are you doing mobile the right way? Columnist Aaron Strout outlines the top errors companies make with their mobile experiences and explains how you can avoid them.

» Le mobile : 51% de la pub digitale aux US et 4 autres insights à retenir | Tendances, Insights et Marketing Digital

Malgré des usages prononcés chez les consommateurs, les responsables marketing ne savent pas encore exploiter les données offlines issues du mobile. C'est ce que révèle l'étude 'The Hidden Power Of Mobile' de Forrester, qui dévoile les appétits des géants du Web pour le secteur.

Increased mobile activity gives banks valuable new data acquisition channels to glean insights about consumer buying behavior.

Earlier this week, online fashion retailer Boohoo reported that its pre-tax profits rose 97% to £31m in the past year, almost doubling from just under £16m. Meanwhile, sales rose 51% to £295m.

Avec la forte croissance du mobile, le contenu digital va devoir se réinventer et faire plus court en 2017. Il est temps de passer au contenu court.