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Scoop.it!
During the first quarter of 2014, Scoop.it conducted a survey of over 1,500 professionals who had been using content curation as a part of their content marketing strategy over the previous year. This report outlines some of the findings including the significant impact of content curation on reaching business goals. 
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Scoop.it!
A crowdsourced blogpost created at Scoop.it's March #leancontent meetup.
Scoop.it!
Image from startupstockphotos.com Working in the world of entrepreneurs and startups has given me a whole new appreciation for the phrase “fake it ’til you make it.”
Scoop.it!
Ally Greer's insight:
Feature by Scoopiteer @Martin (Marty) Smith for new startup Crowdfunde
malek's curator insight,
April 30, 2014 10:22 AM
Search for the Community Manager when you have a supportive and thriving online community of whip-smart professionals.
Scoop.it!
Ally Greer, community manager at Scoop.it, shares her insights on content curation, including best practices, tips and ROI.
Ally Greer's insight:
Thanks to Dennis Shiao for featuring me!
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From
medium
Because don’t we all dream of whipping out a badge sometimes?
Scoop.it!
If it wasn't extremely obvious from the majority of my writing, I'm obsessed with learning. When I started out my career as a community manager, I didn't even know what that meant. Two years later, I'm still not quite sure there is a single definition, but I certainly have learned a lot about what it means to build community, run social media strategies, and bring value to the crowded web with a group of brilliant content curators who I've been lucky enough to meet through the journey.
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Noah Brier, the co-founder of Percolate, took to the stage this morning at Social Media Week NYC to give a broader perspective on the process that goes into content marketing process and tap into the ideal mindset of a brand content creator. Republished here.
Scoop.it!
In conjunction with Social Media Week NYC, Scoop.it's Ally Greer spoke to attendees and content marketers about the #leancontent methodology and how to use curation to jumpstart a business.
Ally Greer's curator insight,
February 24, 2014 5:22 PM
On Wednesday, I hosted a Social Media Week to discuss the #leancontent framework and some tips on how to use curation to jumpstart a business / content marketing strategy. For the first half of the talk, we went through the ideas behind information overload, lean content (leverage, experiment, automate, measure) and how finding ways to make an impact without spending loads of time and money can help further a brand and/or business. Secondly, we went through the seven parts of a lean content curation strategy: 1. Content discovery: finding the right content to share with your audience. 2. Website hosting and integration: finding a place for your content to live online and be indexed in search. 3. Scheduling: spending a small amount of time setting up the rest of your day, then adopting the "set it and forget it" mentality. 4. Analytics: understanding your unique audience. 5. Team curation: involving the rest of your company in content creation and offloading resposibilities. 6. Distribution: making sure all of your audiences (on different platforms) see your content. Automate this process with tools like Scoop.it 7. Increased visibility: if you aren't posting, someone else will be. Have questions about lean content marketing, curation, or the future of content marketing? Ask in the comments! 
Lori Wilk's curator insight,
February 24, 2014 9:12 PM
More validation as to why I am using curation. Thanks Scoop.it #curation#contentmanagement+ 
Dima Arkas's curator insight,
February 25, 2014 11:19 PM
Cтратегия скупого курирования: 1. Найти правильный контент, чтобы поделиться с аудиторией. 2. Запустить сайт + интегрировать в соц.сети - обеспечить прямой эфир + индексацию в поиске. 3. Планировать быстро: "настроил и забыл". 4. Аналитика: понимать свою уникальную аудиторию. 5. Команда курирования: с участием остальной части вашей компании в области создания контента и публикации оного. 6. Распространение: убедиться, что вся ваша аудитории (на разных платформах) видит ваш контент..Автоматизировать процессы с инструментами, как Scoop.it 7. Увеличивать видимость: публиковать и публиковать.
Scoop.it!
Last week, Scoop.it announced its integration with Google+ Pages and Google Authorship. As CEO Guillaume Decugis explained, “we actually believe curation is a form of creation.
Eric Chan Wei Chiang's curator insight,
June 4, 2014 3:27 AM
Google Authorship is fast becoming an indispensable tool for blogging as well as personal branding.
Some social media gurus even wrote about how Google Authorship saved Google+ from becoming irrelevant.
Nonetheless, personal branding benefits both organizations ad institutions alike. More person branding tips here: http://sco.lt/4skttp
Scoop.it!
Ahh, Influencers. A key component to your social media and inbound marketing success. Not only do we need them to propel our marketing efforts to the next level, but they also play a large part of your relationship marketing strategy.
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Today, February 5th, 2014, is Digital Learning Day.
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In 2013, the field of community management expanded more than ever. According to The Community Roundtable, the average community manager has 3.7 years of experience. Republished on Business 2 Community & Medium
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Creating vs. curating. If you work in marketing, or maybe even if you don’t, I’m sure you’ve been a witness to this content debate at one point or another. Republished here
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We couldn’t miss out on the day of love! You know that we’re usually all about business, but we also have infinite amounts of love for each and every Scoopiteer. With that in mind, here are the only 6 Valentines you’ll need.
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Content curation is a great way to shine on the Web. But how do we make this easy and practical? At Scoop.it we're constantly amazed by the great work our awes (Content curation is a great way to shine on the Web.
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At the beginning of this month, I decided that I was going to take a different approach to New Years Resolutions.
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On the first work day of 2014, there is certainly no shortage of resolution lists floating around the Internet. Thoughts on rethinking New Years resolutions. Republished here
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A roundup of the top performing blogposts of 2013 on the Scoop.it Blog.
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In less than 24 hours, households around America will be setting tables, gathering 'round, feasting on turkey, and talking about what they're thankful for.
Scoop.it!
One of the key activities associated with learning is exploring and understanding the way the human brain functions, and using the results of this to properly hack the critical thinking process.
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There is only so much you can learn from a classroom. No matter how much preparation is involved, so much of being a community manager is being able to respond to scenarios in the moment and deal with problems as they come. Ally is a true example of this mentality, and it is things like #CMGRClass that provide tools that would be helpful in such scenarios.
Scoop.it!
Chances are, your startup or SMB is unlikely to find a specialized brand journalist, let alone one you can afford. This leaves most businesses between a rock and a hard place. How will you be able to supplement your traditional content marketing with brand journalism that tells interesting stories and keeps your audience interested? Republished on Social Media Today and Business2Community.
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Curated by Ally Greer
Marketing manager in tech/real estate. Consumer of information & pursuer of education. Former content & community director at Scoop.it
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