Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
![Is Mobile Video The Next Big Thing In Social Media? [INFOGRAPHIC] | E-Learning-Inclusivo (Mashup) | Scoop.it](https://img.scoop.it/OT-3ZzQ4y5Et7mhDxCNghTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Is Mobile Video The Next Big Thing In Social Media? [INFOGRAPHIC] Via janlgordon, John van den Brink, Gladys Pintado 
Scoop.it!
![A Glimpse into The Mobile World In 60 Seconds [Infographic] | E-Learning-Inclusivo (Mashup) | Scoop.it](https://img.scoop.it/zwIobpoFw9o7fBl0_AtvVjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
This article was written by Chris Velazco for Tech Crunch
The infographic from ad exchange, Mobclix in this piece aims to highlight what goes down in the mobile world in 60 seconds.
****Before you read the excerpt, I thought it was particularly interesting to post one of the comments made by a reader who saw the infograph. He wasn't the only one that said this was an unfinished report. I think these people are missing the point here.
**This is a mere glimpse, the tip of the iceberg, to give us an idea of the magnitude of this exploding industry, it's not the be all end all report. I'm very careful what I post, I don't want to add to the noise, so look at the infographic with this in mind and imagine how it would look if you added what one of the readers said below.
One reader's comment:
Ulrich Weihler: "Nice idea, but major things for spending mobile time are missing, surfing content, using communities, using apps, internet usage, downloading music and videos, listening to music or watching videos, sms and actually phone connecions to talk, etc.. that's why the chart looks a bit strange."
Excerpt:
"In case you were curious, in the time it took me to write out that first sentence, over 23,000 iOS apps were downloaded from Apple’s App Store.
** Mobclix used data directly from app publishers, industry sources, and a little old-fashioned arithmetic to get the 60 second stats you see below.
Of course, considering Mobclix’s background, there had to be some ad-related factoids in the mix too.
Mobile advertisers will be glad to know (if they didn’t already) that some 4,111 ads are tapped each minute, though it almost makes you wonder how many ads were ignored in the same 60 second timeframe.
Curated by JanLGordon covering "The Explosion of Mobile Web & Beyond"
See Infographic [http://tcrn.ch/u4No0L] Via janlgordon
Tom George's comment,
November 6, 2011 6:25 PM
Jan your curation is rocking, hey did you happen to catch this gem yet
http://chime.in/user/Internetbillboards 
janlgordon's comment,
November 6, 2011 7:56 PM
Thanks Tom! Thanks for telling me about this, it's very cool, just signed up and I'm following you:-)
Tom George's comment,
November 6, 2011 8:15 PM
Sure Jan I am happy to share also please except this invite
http://chime.in/community/curators |
Scoop.it!
This piece was written by one of my favorite people, Scott Forshay for iMedia Connection. Great information for anyone who is using content marketing to do business can benefit from the great insights and suggestions from a man who really knows his stuff. This is why I rescooped this article from my other topic, Mobile Marketing and Beyond.
Scott Forshay says "You can no longer market at them, you have to learn to market to context and, in turn, remain (or become) relevant".
Here's are the highlights of this article:
The variables associated with a successful mobile marketing campaign are:
**the immediacy, mapping, interaction, and collective aspects
**Each variable must be planned for to deliver a relevant experience between brand and customer, and to strengthen this mutual connection
**Today's digital-native consumer is empowered with more information and access to brands than ever before
**They are also hyper-connected to an influential social graph where tribal knowledge is constantly being shared
**The margin for error in any connection is slight, so considerations must be made for each changeable element to ensure the experience is on brand and on point
Here is one thing of the points that caught my attention:
Immediacy
**The mobile medium is in the moment. Unlike other communications vehicles that are stationary and heavily presentation-oriented, the mobile medium is:
**actionable **time sensitive **on the **always on
**Given the limited time intervals of engagement opportunity, brands must ensure that communications are:
**crisp **call to action is clear, consise and quick to participate in
Curated by Jan Gordon covering "Mobile Marketing and Beyond"
Read full article here: [http://bit.ly/xIATEz] Via janlgordon, michel verstrepen
|
This piece is from mediabistro and infographic from uberflip which takes a closer look at why mobile video might be the next big thing in the social media space.
The recent introduction of apps like Vine and Facebook's mobile video sharing shows that the social media landscape is broadening even further into video content.
Here are a few highlights from the souces used in this infograph (scroll down to the bottom and you'll find who they are)
**Mobile video will represent 66 percent of global mobile data traffic by 2017, up from 51 percent last year.
**87% of marketers in the US use video for content marketing
**Two of the biggest social networks aim to dominate the video sharing scene
*Facebook and mobile video
*Vine and Twitter
Selected by Jan Gordon covering "Mobile Marketing Strategy and Beyond"
See article and infographic here: [
¡La guerra del video ha comenzado!