E-Learning-Inclusivo (Mashup)
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E-Learning-Inclusivo (Mashup)
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Why The Future of Curation is Evergreen

Why The Future of Curation is Evergreen | E-Learning-Inclusivo (Mashup) | Scoop.it

Via janlgordon
janlgordon's curator insight, November 9, 2013 11:10 AM

Angela Dunn has written a great piece on one of my favorite topics, curation - it was the lead post on our launh of Curatti last night.


What makes a good curator?


"You need to have the eye of an editor, a sense of taste like a chef, and your own unique Point of View. It is this Point of View – your taste – that can lead to authority and influence".


Jan Gordon:

 

Curators who are driven by passion and purpose will be very important to the business community in their chosen niche - it's crucial that we preserve this information for the future. That is why the future of curation is definitely evergreen.


Here are some highlights that caught my attention:


The amount of content is growing exponentially, but our time is limited. Curators are our filters for information overload – the editors of chaos.


The slew of content curation tools that emerged gave way to algorithms. Can a machine have a Point of View? Machines can influence your Point of View. The danger is they can also create a filter bubble.


It is human insight coupled with machine results that can define the very best information edited from a trusted curator’s Point of View.


Evergreen posts, such as “Curating Content for Thought Leadership”,, written by Angela in 2010 are important in that they stand the test of time.  All good blogs need some such articles.


The above, along with all of Angela's posts on the now defunct Postereus, have evergreen links due to a new tool for archiving the web  – Permamarks.


Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond


Read more here: [http://bit.ly/1ewOFR1]

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What Makes A Great Curator Great?

What Makes A Great Curator Great? | E-Learning-Inclusivo (Mashup) | Scoop.it

This piece was brilliantly written by my fellow curator, Robin Good.

 

Sorry my commentary is so long but this was so thought provoking, I just couldn't help myself:-)

 

The headline draws you in and the material more than delivers on that promise. What makes a great curator is clearly demonstrated in this piece. Bravo Robin!

 

I'm not going to repost what Robin has said but add my own comments, just as if I were in a conversation with him.

 

In Robin's own words - A great curator does the following:

 

"Optimizes, Edits, Formats, Selects, Excerpts, Writes, Classifies, Links, Personalizes, Vets, Credits, Filters, Taps, Suggests, Searches, Scouts, Hacks Filters and Searches, Is Transparent, Recommends, Crowdsources"

 

As you read this article, pay attention to how he has done all the above. He creates a standard, he gives you some criteria so you can understand what makes someone great and what makes someone no so great.

 

****He is responding to an article he read in Forbes about curation which talks about  the importance of keywords.  Robin stresses the importance of "human curation" adding your personal touch and bringing added value to what you're curating and not trying to fit what you're saying into keywords that will draw traffic from the search engines.  

 

These are my comments..........

 

**** Curation is new and is evolving.  Water rises to its own level.  The people who know why they're curating, who their audience is, how they consume information and what they need, and then act on this, will become great trusted sources.

 

Some people just want information. Others want to engage by adding comments or another layer of context. There's a rhythm to this and it takes time to find the right balance.

 

I think a great curator is a good listener and a keen observer who selects content that "speaks to the audience's listening".  Paying attention to this and fine tuning your approach takes a lot of work but it's worth it. I'm inserting a direct quote from Robin:

 

"One point: I believe that curators, as I see them, should rarely if ever be driven by analytics data or statistics but to their personal experience and viewpoint. Their goal is not in fact to go after the broadest and most numerous audience but have the humbleness and vision to serve a very specific need and tribe."

 

If you're passionate and knowledgable about the topic you're curating, and you are committed to serving your readers, you will be great.

 

In business you have to have a unique sales proposition. Adding context to what you curate will set you apart from others and make you great. This is your place to contribute something new, perhaps you disagree with what was said and you bring a new perspective. Anything you can do to expand the piece and add dimension to it is valuable to others.

 

Robin produced this video in 2009 with Gerd Leonhard, a highly respected media futurist. It is excellent. The title speaks for itself: "The Relevance Of Context In Content Curation http://www.youtube.com/watch?v=lDo6YrJKaoM.

 

There is also another piece "Context Not Content is King" by Arnold Waldstein I posted this some time ago. It is very relevant today and hopefully sheds more light on what will set you apart from people who are just aggregating links.

 

Last but not least......

 

Robin also has a view point and invites us into a conversation when he discusses the scoring system which you will see when you read the article. It makes me want to  respond, it's a two way dialogue between him and me, he's not just talking at me by reposting content without adding anything else.

 

I happen to agree with him about this but that's a whole other discussion.

 

Curated by JanLGordon covering "Content Curation, Social Media and Beyond"

 

This is only a taster.  To see the full article by a true master-curator at the top of his game, click here


Via janlgordon
Robin Good's comment, November 6, 2011 11:44 AM
Exactly Beth!

I couldn't have said better. Thanks for clarifying this further.
Nancy White's curator insight, March 10, 2017 4:37 PM
Oh my - all of my favorite  thought leaders on curation in one spot! This immediately caught my eye and introduced a new way for me to look at curation- as a way to "find your tribe."
Duncan Cole's curator insight, March 11, 2017 2:59 PM
If you are looking for some good advice and insight into how to develop into a great content curator, this is a great article from a few years ago from Robin Good. The additional insight from other curators adds another dimension, and I would suggest looking at this in some detail. It is clearly more effort to curate well, but then high quality work usually does.
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Why Human Filters are the Future of the Web

Why Human Filters are the Future of the Web | E-Learning-Inclusivo (Mashup) | Scoop.it

Karyn Campbell wrote this piece for Sparksheet - Great Observations and so true!

 

Intro:

 

"Before news aggregators, content curators, and Google’s omnipotent algorithm, the world’s information was sorted by real human beings."

 

Here's what caught my attention:

 

It comes down to trust

 

The web has offered us incredible options for how we buy products, talk to our friends, or experience media. Remember that adage “quality over quantity”? We can take that phrase literally online – quantity won’t go away; quality will just sit atop.

 

Sometimes we want someone to tell us, consistently, what’s true and what’s good. No wonder YouTube just relaunched its music page, enlisting writers for Vice, Spin and other major vloggers to curate its featured content.

 

**As Steve Jobs more radically put it, “It’s not the consumers’ job to know what they want.”

 

It comes down to trust. Because we are all so well trained in the art of branding, arguably at the expense of crafting things worthy of distribution,

 

**it becomes hard to trust the advice of a Wild West web.

 

Still, we’ll continue to take the word of our favourite industry insider, celebrity or uncle.

 

**Likewise, the smartest companies in this space will calibrate expertise with automation, math with emotion.

 

**Whether she’s a kid writing code or a poet in-the-making, look for the next generation Steve Jobs to carry on building, hiring, and perfecting these filters.

 

Absolutely!

 

http://sparksheet.com/return-of-the-editor-why-human-filters-are-the-future-of-the-web/


Via janlgordon
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Great Content Curation Models: E-learning Examples by David Anderson

Great Content Curation Models: E-learning Examples by David Anderson | E-Learning-Inclusivo (Mashup) | Scoop.it

If you are looking for inspiration when it comes to content curation, here is a great example at work.

 

Elearning Examples is a curated collection of "examples" from the real world of online communications in the areas of "multimedia journalism", "infographics" and "html5" among others.

For each one of these categories the author has written and edited a specific information card containing relevant information, images and links to the work being referenced.

 

The design of the site and the quality of the work "examples" being showcased make this a good example of what good "content curation" is. 

 

Clearly, the work produced by this site, produces no noise or regurgitation of information, but rather offers a better way to make sense and discover the communication areas being curated on the site.

 

Thanks to David Anderson, an e-learning designer & community manager at Articulate for having created this excellent curated set of galleries.

 

Inspiring. 9/10

 

Look: http://elearningexamples.com/ 

 

David Anderson's blog: http://multimedialearning.com/ 

 

His Twitter channel: https://twitter.com/#!/elearning 

 

(Reviewed by Robin Good)


Via Robin Good, janlgordon, catspyjamasnz
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The Powerful Intersection Between Content & Community - What You Need To Know

The Powerful Intersection Between Content & Community - What You Need To Know | E-Learning-Inclusivo (Mashup) | Scoop.it

Not all that long ago (think 2002), people would think you were crazy when you talked about

 

**the powerful intersection of community and content. Online communities? Those died in the dot com bust.

 

Today, marketing professionals are starting to come around, but they still have a ways to go.

 

**Few people fully grasp how the interplay between content and community can change how organizations function internally and externally.

 

Previous articles in this series have addressed content, so let's now turn our attention to community.

 

Today, the role that community can play in the marketing and communications process is woefully misunderstood. Many organizations are not actively involved in community efforts, and those that are tend to focus on community for three reasons.:

 

Support: Enabling customers and advocates to support and inform each other, providing self-serve customer service, or offering support via social network monitoring (e.g., Comcast's efforts via @comcastcares)Reputation:

 

Intersecting with communities, social network presences of interest, and influencers in an effort to build reputation Research:

 

Using small private communities like a marketing petri dish—a closed, controlled space where customers can be studied

 

**The real value of customer communities, however, is quality and efficiency—efficiency of reach, feedback, communication cycles, and amplification.

 

Read more: http://www.marketingprofs.com/articles/2011/6007/how-communities-are-changing-marketing-and-four-community-building-lessons#ixzz1ZBDLVebx


Via janlgordon
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