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Like any return on investment calculation, website ROI is based on the cost and the results. Here’s a look at both.
Via Peg Corwin
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Rescooped by
Brian Yanish - MarketingHits.com
from Content Marketing and Curation for Small Business
January 4, 2014 2:22 PM
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Scoop.it!
Via Peg Corwin
5 major factors in WEBSITE REDESIGN:
- Cost of creating the website
- Cost of maintaining the website
- Traffic
- Conversion rate
- Website lifespan
Click to learn about each.
Quote:
"All things being equal, a site that is effective for twice as long has twice the ROI. A great site will produce results for five years or more. A bad site will need to be redesigned within two years or less."
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