Gen Y travelers more likely to complain, Expedia survey shows | Innovation and trends in tourism | Scoop.it

Younger adult travelers are more likely than their elders to cause headaches for hotels that are sensitive about their online reputations and, to a lesser extent, corporate bean counters who are trying to rein in travel expenses, according to a recent Expedia report.

 

The report, based on a September online survey of more than 8,500 people conducted by Harris Interactive, revealed that American travelers under the age of 34 were almost twice as likely to post a negative review of a hotel than were older travelers.
Specifically, more than one in four younger travelers of the “millennial” generation, aka Generation Y, had posted a negative review of a hotel within the past year, compared with just 14% of the older groups, Expedia said.
And the group’s impatience with anything less than top-of-the-line quality was also reflected in their on-the-road lifestyles.

 

Read the full story here: http://www.travelweekly.com/Travel-News/Online-Travel/Gen-Y-travelers-more-likely-to-complain/


Via Tourism Australia , Andrea Rossi