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When creating a website, it is easy to lose focus of what really matters: the experience for your customer. A recent study found 75 per cent of people form their opinion of a website based on aesthetics – meaning web design is crucial to drive positive brand awareness and business growth.

 

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Contributed by Salesforce Essentials As a busy small business owner, it’s easy to jot down details about your customers on whatever is right in front of you – on a sticky note, in a spreadsheet, or on your iPhone.

 

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Integrating marketing automation with your email marketing campaigns is absolutely essential to give your SMB the competitive edge it needs.

 

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. In the face of fierce competition for talent, employee mobility programs can drive business growth, increase agility and promote diversity and inclusion goals. Yet many HR executives are hesitant to implement or expand a program because they’re concerned about costs.

If you are thinking about which country in Europe is the best for creating your startup, you are not alone. Internationally minded founders take time searching for the best options they might have in different countries across Europe. 

 

Government emphasis on high growth enterprises has intensified, but results are mixed...

 

Management Consultant

To avoid "empathy washing" your brand, here is a cheat sheet to ensure your organization walks its talk.

 

Management Consultant

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Marketing can borrow from the project management industry when it comes to managing workflow. Learn how with Clarizen.

Organizational change models are frameworks that help businesses maximize ROI from their change projects. But are they still relevant in the digital age?

The Rules of an Effective Kanban System: A Short Guide — What is a kanban system, steady flow of work, Visualizing Commitment and Delivery Points, limit WIP...

Dennis Watts, VP of Real Estate of Capriotti’s Sandwich Shop, shares the lessons he's learned over the years about choosing restaurant locations.

New research sheds light on key changes companies must make to become innovation leaders.

 

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This article explores the benefits of custom application development, such as a significant reduction in cybersecurity threats and more.

 

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Moving forward in business is like planning a great trip: You know where you want to end up, but the road there isn’t always straightforward.



Smart business goals help you navigate the twists and turns along the way.

Ai ethics could lead to market leadership.

With easier rules and a liberalising regulatory regime, investing in early-stage startups is a very useful avenue for wealth-generation.

The first cell phone, released in 1983, was the size of a brick and weighed two-and-a-half pounds. The newest Apple Watch, released this fall, weighs 1.1 ounces.

 

Management Consultant

When the demand for software development is much higher than the internal team can handle, hiring dedicated offshore developers is an effective solution. Here are some tips on how to manage a software development team.

AI in project management and getting a grip of your data. Is your data AI ready?...

You don’t have to be a certified project manager to use project management skills. Leading a project is something everyone who works in process improvement will eventually do.In this video, Dana Brownlee, an experienced corporate trainer for project management and a keynote speaker, covers 5 project...

Data quality is considered as the highest commandment in data management. And it’s with a strong purpose. Only data of high quality is useful data, and to be quality it must be consistent and unambiguous.

Automating network functions is a popular topic these days. Find out how enterprises are applying AIOps use cases to network performance management and automation of network traffic analysis.

Shelton Connect | San Antonio, TX | Omni-Channel Communications | Marketing Campaign Management | Postal Solutions for Billing & Client Communication...