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Know Your Worth: 15 Tips For Setting Your Rates As A New Freelancer

Know Your Worth: 15 Tips For Setting Your Rates As A New Freelancer | Tampa Florida Public Relations | Scoop.it
Start With A Base Retainer And Scale Up One of the methods I have seen work is having “skin in the game.” Such an approach would include a base retainer and a progressive scale of profi…
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15 Ways To Help Your Team Be More Innovative At Work

15 Ways To Help Your Team Be More Innovative At Work | Tampa Florida Public Relations | Scoop.it
Learn From Mistakes Most of the time, before innovation can occur, mistakes have to be made. That, however, is not unique to top companies. Small business can take an active role in using those mis…
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Busy Schedule? Try These 14 Tactics To Prioritize Your To-Do List

Busy Schedule? Try These 14 Tactics To Prioritize Your To-Do List | Tampa Florida Public Relations | Scoop.it
Servant Leadership It is rather easy to get sucked into feel-good tasks that may or may not have a long-term positive impact on the organization. A leader’s ability to gauge the impact of near or l…
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Why CMOs Should Care About Agile Marketing

Why CMOs Should Care About Agile Marketing | Tampa Florida Public Relations | Scoop.it
This article is based on my forthcoming book, Mastering Marketing Agility (Berrett-Koehler, June 2020). When a CMO is hired, somewhere an hourglass flips over. Grains of sand begin plummeting from the upper half, piling up inexorably in the bottom until time runs out and the CMO is politely asked...
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Your customers are everywhere, but here’s why you don’t need to be

Your customers are everywhere, but here’s why you don’t need to be | Tampa Florida Public Relations | Scoop.it
In today's Soapbox, focusing on the critical moments in your customer’s journey will increase your odds of delivering an exceptional experience and avoid diluting your resources.
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The Case For An In-House Marketing Consultant

The Case For An In-House Marketing Consultant | Tampa Florida Public Relations | Scoop.it
Your business is special, and there’s no reason why you should have to settle for anything. If you need an expert to develop prosperous marketing channels and strategies, you should be able to get great results without paying an arm and a leg.
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Out Of The Box Talks Humans And SMB FinTech

Out Of The Box Talks Humans And SMB FinTech | Tampa Florida Public Relations | Scoop.it
Out Of The Box Technology explores the role humans play in guiding small businesses to adopt and integrate the most effective FinTech solutions available.
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An Interview with ConnectedYou Leadership: ‘We Keep Our Core Focus on Democratizing IoT Connectivity Worldwide and Go through a Continuous Innovation Cycle that Allows Us to Keep Moving a Step Forw...

An Interview with ConnectedYou Leadership: ‘We Keep Our Core Focus on Democratizing IoT Connectivity Worldwide and Go through a Continuous Innovation Cycle that Allows Us to Keep Moving a Step Forw... | Tampa Florida Public Relations | Scoop.it
Silicon Review is the world's most trusted online and print community for business technology professionals. Our community members include thought-leading CEOs, CIOs, CTOs, IT VPs and managers, along with hundreds of thousands of other IT professionals, Business,entrepreneur news, Best Jobs and...
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How improving behaviour can build productivity | Acas

How improving behaviour can build productivity | Acas | Tampa Florida Public Relations | Scoop.it
How improving behaviour can build productivity Our behaviour at work underpins our relationships with our colleagues. People may have very different views about what constitutes appropriate behaviour in the workplace. As Susan Clews, Acas Chief Operations Officer, pointed out in Acas Workplace Trends of 2016, disentangling what is acceptable and unacceptable behaviour can be difficult...
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3 Essentials For Start-Ups [Contributed Blog]

3 Essentials For Start-Ups [Contributed Blog] | Tampa Florida Public Relations | Scoop.it
Now is really the time to take that idea that has been banging around in your head and take the next step.Here are the 3 essentials needed for start-ups...
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The keys to customer service you may have forgotten

The keys to customer service you may have forgotten | Tampa Florida Public Relations | Scoop.it
Great customer service requires people who like people. Keep your employees accountable.And exceed your clients’ expectations...
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MM/U3 Topic 1 Marketing Mix –

MM/U3 Topic 1 Marketing Mix – | Tampa Florida Public Relations | Scoop.it
The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market. The 4Ps make up a typical marketing mix - Price, Product, Promotion and Place.
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How project managers are essential to AI deployment – TechRepublic – IAM Network

How project managers are essential to AI deployment – TechRepublic – IAM Network | Tampa Florida Public Relations | Scoop.it
How project managers are essential to AI deployment  TechRepublic Artificial intelligence will cause a spike in project management jobs in the next three years, indicating the importance of a project manager’s role in AI adoption.
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Want To Build Better Business Relationships? Focus On These 12 Actions

Want To Build Better Business Relationships? Focus On These 12 Actions | Tampa Florida Public Relations | Scoop.it
Genuinely Care About Others Most of us have heard many different versions of what needs to precede a profitable business relationship. Some are valid, and others are not. From personal experiences,…
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14 Coaches Share The Client Advice They Follow Themselves

14 Coaches Share The Client Advice They Follow Themselves | Tampa Florida Public Relations | Scoop.it
Lead By Example Never give any advice that you wouldn’t implement for your own business. As with any form of advice, the advisor should illustrate the sincerity of the advice by example. For …
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How Content Marketing Can Transform Your Profits For Less

How Content Marketing Can Transform Your Profits For Less | Tampa Florida Public Relations | Scoop.it
So you've launched your business - developed a bright idea, secured the financing, begun to attract customers and even thought about branding.Now you, , GUEST (FATJOES), FEATURED, @Sales | Marketing...
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You can’t advertise that: The big list of prohibited ads across social and search platforms

You can’t advertise that: The big list of prohibited ads across social and search platforms | Tampa Florida Public Relations | Scoop.it
To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. Marketing Land put together this cheat sheet to help....
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Introducing the Periodic Table of Email Optimization and Deliverability

Introducing the Periodic Table of Email Optimization and Deliverability | Tampa Florida Public Relations | Scoop.it
Download our essential guide to getting your message through to the inbox.
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How to Develop a Small Business Continuity Plan

How to Develop a Small Business Continuity Plan | Tampa Florida Public Relations | Scoop.it
What would happen if a disaster struck your business tomorrow? Would you know what to do?A Small Business Continuity……...
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Legal Considerations for Small Business Owners

Legal Considerations for Small Business Owners | Tampa Florida Public Relations | Scoop.it
Starting your own business can be very exciting.Being your own boss and providing people with products they will use is an incredibly attractive, , FEATURED, @Entrepreneur | SMB, @Law | Regulation...
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Building the best place to work | Acas

Building the best place to work | Acas | Tampa Florida Public Relations | Scoop.it
Building the best place to work A joint Acas and NHS Employers conference 19 November 2019, 10:00 - 15:45, Horizon, Leeds Or call our events team on 0300 123 1150 Engage: #BestNHS @acasorguk @nhsemployers For the first time ever, workplace experts Acas are partnering with NHS Employers to present a unique, interactive conference that will...
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14 Of The Best Books For SaaS Founders & Entrepreneurs

14 Of The Best Books For SaaS Founders & Entrepreneurs | Tampa Florida Public Relations | Scoop.it
In this blog post we ask 14 SaaS companies what their book recommendations are for SaaS founders and entrepreneurs. Enjoy the suggestions.
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Roadmap To An Internal Succession Plan

Roadmap To An Internal Succession Plan | Tampa Florida Public Relations | Scoop.it
[Michaela Herlihy, CFP, embarked on her financial planning career in 2005. Starting as an assistant, she began learning the business from the ground up.
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The Free Market Must Account for Environmental and Social Impact

The Free Market Must Account for Environmental and Social Impact | Tampa Florida Public Relations | Scoop.it
Companies, investors, and consumers need an expanded set of metrics that more broadly and accurately measure risk, return, and value. A Viewpoint from the Fall 2019 issue.
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Change Management Models - How Do They Help in the Current Climate

Change Management Models - How Do They Help in the Current Climate | Tampa Florida Public Relations | Scoop.it
Change management models - how do they help in the current climate...
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