Real Estate Articles Worth Reading
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Real Estate Articles Worth Reading
Scoop.it for Real Estate. See real estate articles worth reading about buying and selling a home from many sources from around the internet including the http://www.maxrealestateexposure.com blog.
Curated by Bill Gassett
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Scooped by Bill Gassett
February 23, 2014 10:29 AM
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How to Know If You Need A New Roof

How to Know If You Need A New Roof | Real Estate Articles Worth Reading | Scoop.it

How To Tell If You Need A New Roof by Bill Gassett.

Bill Gassett's insight:

In real estate one of the items that is at the top of everyone's list when buying a home is to make sure that the home does not have any water incursion. Whether it is a leaky roof or a wet basement there is nothing that will deter a buyer faster than water penetration. This fact makes it extremely important to know when to replace a roof especially if you are going to be selling your home. The roof often becomes a bone of contention at home inspections.


The buyer does a home inspection and the home inspector explains to the buyer that there are probably only a few years of life left in the roof. The buyer's automatic thought process is to ask the seller to replace the roof. The seller on the other hand is hearing something totally different. The seller rightfully so, knows that the roof has a years of life left. There are no leaks at the present time and everything structurally is fine.


This is where a skilled real estate agent earns their money. Depending on what side of the fence you are on the agent will want to get the best deal for their client.


More often than not I am representing a seller so I have to try to get my seller the best deal possible. In the article I explain the strategy of dealing with roof replacement and the possible solutions. Often times a compromise is reached in situations where a buyer wants one thing and a seller wants something else.

Debbie Gartner's curator insight, February 23, 2014 12:25 PM

Given the heavy snows and freezing weather this year, this question has come up more often than usual.  Bill Gassett does a great job explaining the things to look into and whether it's just time for a new roof.

 

Unfortunately roofing problems can be expensive - either way.  Either you replace it or you may need to deal with the cost of not replacing it.  Not replacing your roof may cost you in other areas of the home due to water and ice damage.  This may including siding replacement, ceiling and wall repair as well as flooring replacement.

 

So, check it out before you end up paying for additional repairs.

Bill Gassett's comment, February 23, 2014 3:48 PM
Thanks for sharing Debbie!
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February 20, 2014 6:27 PM
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Home Improvement Mistakes

Home Improvement Mistakes | Real Estate Articles Worth Reading | Scoop.it

Home Improvement Mistakes That Impact Real Estate Value by Bill Gassett.

Bill Gassett's insight:

Home Improvement mistakes are made every day across the united states. There are many home owners who unfortunately believe that every dollar they spend on their home comes back to them no matter what the project happens to be.


This could not be further from the truth! There are in fact many home improvements that add little value if any to a home. In some cases you can spend a decent amount of money on something and it can actually make your home harder to sell.


The perfect example of this is discussed in the article and happens to be an above ground pool. Most people think these are eye sores and the first thing they will want to do is get rid of it. This is a classic home improvement mistake to avoid. This becomes even more evident when you are selling your home. There are numerous other home improvement mistakes discussed as well in the article such as not getting proper permits, over improving certain areas of a home and not others as well as a few others.


Take a look and avoid these home improvement disasters especially if you will be selling your home.

Marianne Lalonde's curator insight, February 21, 2014 1:25 AM

Before you spend money on home renovations, take a moment to consider your reason for taking on the project. People often think that any renovation will not only see their initial investment come back, they also expect to reap a profit in return for their investment.

 

Many home owners incorrectly believe that every home improvement they make to their property comes back to them in the form of increased value. This is not the case. In fact some things not only fail to add value but they can actually make your place more difficult to sell.

 

Don’t forget this last point before taking the plunge into the world of home renovation.

Bill Gassett's comment, February 21, 2014 7:42 AM
Thanks for sharing Marianne!
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February 19, 2014 4:20 PM
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Qualifying for a VA Home Loan

Qualifying for a VA Home Loan | Real Estate Articles Worth Reading | Scoop.it
Qualifying for a VA Home Loan, courtesy of your Robins AFB military relocation specialist, Anita Clark with Coldwell Banker SSK in Warner Robins GA.
Bill Gassett's insight:

If you are a veteran and know you will be buying a home in the near future I would highly recommend looking into a VA loan. There are advantages to a VA loan including the fact that you can do 100 percent financing! Yes you heard that correctly. A VA loan is one of the few loan products left where a borrower does not need much cash to purchase a home.


As Anita rightfully points out in her article qualifying for a VA Home Loan may have some additional limited restrictions to those veterans who are saddled with not so good credit scores. With the VA loan these credit issues are easier to overcome than with a conventional loan.  For example, as long as you have not defaulted on a loan in the previous 12 months, you should be considered eligible.


So who is eligible for a VA home loan? Current members of the reserve services can get a VA loan as long as they have met the minimum requirement of six years of military service.  Surviving spouses of deceased veterans who died in the line of duty or as a result of an injury received in line of duty are also typically eligible for a VA loan, as long as they have not remarried.


To see more details on VA loans visit the article!

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Rescooped by Bill Gassett from Real Estate
February 18, 2014 2:28 PM
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Why sellers should get a pre-listing home inspection report ...

Why sellers should get a pre-listing home inspection report ... | Real Estate Articles Worth Reading | Scoop.it
Three reasons why home sellers should consider getting a pre-listing home inspection report.

Via MC2 Home Inspections Denver Colorado Home Inspectors
Bill Gassett's insight:

Probably one of the most underutilized things that home sellers could be doing in preparation of selling their home is getting an inspection themselves before the buyers inspector comes in and rips their home apart.


Far too many sellers focus on making their home "pretty" than by looking over the most important components that offer serve either as deal breakers or bones of contention that come up during home inspection negotiations. Getting a home pre-inspected allows a home owner the opportunity to correct known issues so that the chances of their sale going by the wayside go down substantially.


Even if there are no major issues, a seller can take care of all the little things that come up like double tapped circuit breakers, a non function ground fault interrupter (GFI), a rotted piece of trim or a broken window seal. Spend the time doing a pre-inspection will be well worth it.


Take a look at the article which delves into this topic even further.

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February 17, 2014 8:51 PM
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Types of Paint Best For Painting Kitchen Cabinets

Types of Paint Best For Painting Kitchen Cabinets | Real Estate Articles Worth Reading | Scoop.it
When painting your kitchen cabinets, you will need a high quality paint that is durable and looks nice. Some of the best quality paints... View the slideshow below to read more:
Bill Gassett's insight:

One of the best ways you can really improve the look of a dated kitchen when your budget does not allow for a remodel or replacement is to paint the cabinets. You can take an old, dark and drab kitchen and turn it into something that pops!


In order to do so you need to have the right type of paint. The article takes you through the specific paints that work well when painting kitchen cabinets. A number of different paint brands are profiled.

Jamie Seaux's curator insight, March 3, 2014 11:56 PM

There are certain steps you will need to follow when painting your kitchen cabinets. Take the necessary steps to ensure a more professional looking job.

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February 16, 2014 8:24 PM
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What flooring gives the best ROI When selling A home?

What flooring gives the best ROI When selling A home? | Real Estate Articles Worth Reading | Scoop.it
Types of flooring with best ROI (return on investment) if you are selling your home in Westchester NY, Westchester hardwood flooring and refinishing
Bill Gassett's insight:

Do you know what type of flooring is best when selling a home? Floor expert Debbie Gartner takes you through her review of what works best when selling a home.


Working as a Realtor for the past twenty seven years I also have some experience with what people like best. In most homes one of the top flooring choices is hardwood. Just your typical red or white Oak is very popular. There are a number of finishes and stain choices that can change the appearance of wood allowing a person to customize to their taste.


For kitchen and baths tile is very popular although believe it or not I have seen many go with hardwood in their kitchens over the last ten years.


Some of the other wood choices that become more popular in the luxury price ranges are cherry, bamboo and maple. For rustic or colonial reproductions pine is also a popular choice.


The typical flooring choice for bedrooms is still carpeting.Both Berber and pile carpets are popular. Take a look at Debbie;s article for further flooring insights.

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February 15, 2014 6:44 PM
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How to Increase a Credit Score

How to Increase a Credit Score | Real Estate Articles Worth Reading | Scoop.it
How to increase a credit score to get the best mortgage rates for a home purchase, as well as other types of loans.
Bill Gassett's insight:

If you are going to be buying a home there is no doubt you are going to want to have the best credit score possible! This borrowers who have the highest credit scores are afforded the opportunity to get the best mortgage rates.


It makes sense that if you know you are going to be buying a home and your credit score is not exactly where you want it to be you should be working to increase it. So how do you go about increasing a credit score? Take a look at the article for all the best advice on how to work towards maximizing your credit score.

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February 15, 2014 4:16 PM
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Online Reputation Guide for Realtors and Real Estate Clients

Online Reputation Guide for Realtors and Real Estate Clients | Real Estate Articles Worth Reading | Scoop.it
Reputation Management for Realtors If you don’t have a reputation, you don’t have a real estate business. “Reputation is everything when it comes to being a Realtor,” says Schaefer. “Most of our business is based on referrals from past clients, so maintaining an excellent reputation is crucial.” Why Realtors Need a Great Reputation A great …
Bill Gassett's insight:

I don't know about you but my opinion is that your reputation is everything in real estate! Without a good reputation it is unlikely you will get far as a Realtor. Word travels fast when you have a negative reputation!


A Real Estate agent should always be striving to be the best they can be. The article gives you some tips and advice on how to make sure your reputation as an agent is top notch. Take a look at the online reputation guide for real estate agents. With social media becoming so prevalent today you reputation can suffer when you don't stay on top of doing what it takes to be the best at your craft.

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February 15, 2014 12:26 PM
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Common Questions from First-time Homebuyers - HUD

Common Questions from First-time Homebuyers - HUD | Real Estate Articles Worth Reading | Scoop.it
Bill Gassett's insight:

What are some of the most common questions asked by first time home buyers? If you are a Real Estate agent this is information you will want to be familiar with because you will more than likely be asked on of these questions!


If you are a first time home buyer this is a terrific resource for learning the process of buying your first home including getting your financial house in order, getting pre-approved for a mortgage, understanding what you should be looking at in a home, the negotiation process with a seller, all the inspections you will want to do as well as all the steps in between.


Buying a home for the first time can present a number of challenges and those that are prepared with increase their chances of a smooth real estate transaction. See more excellent information on the first time home buying process at tips for first time home buyers. These come from an experienced real estate agent who has been practicing for almost three decades in both up and down real estate markets.

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February 15, 2014 11:06 AM
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6 Things Everyone Should Do When Moving Into a New House

6 Things Everyone Should Do When Moving Into a New House | Real Estate Articles Worth Reading | Scoop.it
There are things you should do when moving into a new house to ensure your move isn’t tainted with nasty surprises: 6 tips for new homeowners.
Bill Gassett's insight:

When you move into a new home you may be so excited that you don't think about some really good common sense things you should be doing. One of them at the top of the list is changing the locks. God knows how many people have the key to the place you now call home. The last thing you want to find out is your place has been robbed. This is one of the tips you will find in the article along with five others.

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February 14, 2014 12:53 PM
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Mortgage Pre-approval vs Pre-qualification: What's The Difference?

Mortgage Pre-approval vs Pre-qualification: What's The Difference? | Real Estate Articles Worth Reading | Scoop.it

Mortgage Pre-approval vs Pre-qualification Letter by Bill gassett Enjoy This Real Estate Article? "Subscribe To My Blog - It's FREE and No Spam EVER!" Get my blog articles in your inbox as soon as they are published!

Bill Gassett's insight:

The terms mortgage pre-approval and pre-qualification unfortunately are used interchangeably which creates confusion amongst the buying public. Folks these two mortgage terms have very drastic meanings. A pre-qualification letter essentially says that you are able to purchase a certain amount based on the income and debt load you have provided a mortgage broker or bank. This really does not mean you are able to get a loan as nothing is verified. In comparing a mortgage Pre-approval vs Pre-qualification there is a world of differences. When a borrower has been pre-approved for a mortgage there are things that have been verified by a lender including income, credit, financial history, debt load and employment. These things are not done when getting pre-qualified. Take a look at the article to see why it makes sense for a buyer to get pre-approved and why most savvy home sellers will require it!

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Rescooped by Bill Gassett from Today's Real Estate
February 13, 2014 5:30 PM
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10 Ways Real Estate Agents Can Get More Likes on Facebook

10 Ways Real Estate Agents Can Get More Likes on Facebook | Real Estate Articles Worth Reading | Scoop.it

Via John M. Holland
Bill Gassett's insight:

While Facebook is one of my least favorite social media channels because of how difficult it is to get in front of people who follow you and actually want to read your content, there are ways of improving your chances. This article on Facebook business page marketing provides some insight on how to get more people visiting and liking your page.

John M. Holland's curator insight, February 13, 2014 11:52 AM

10 of the best ways real estate agents can get more likes on Facebook is actually a lot easier than you might think. Here are some tips and tricks.

Rescooped by Bill Gassett from Real Estate Clips
February 12, 2014 5:06 PM
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INFOGRAPHIC: How Staging Can Boost Your Home's Sale Price

INFOGRAPHIC: How Staging Can Boost Your Home's Sale Price | Real Estate Articles Worth Reading | Scoop.it
Dressed to the nines. ; (If you are thinking about selling your home, home staging WILL get you more money in your pockets!!

Via Lynn Pineda
Bill Gassett's insight:

One of the golden rules of real estate is to have a good presentation. Often times a buyer can be turned off the moment they enter the door if the home has not been well taken care of. Sometimes it is the simple things that matter. If your budget does not allow a full blown home staging you can still do simple things by making sure your home is spotless.

Lynn Pineda's curator insight, February 6, 2014 12:17 PM

Appealing to Buyers, so they can picture themselves living in your home is the fastest way to get Buyer's interested in purchasing your home.

Lynn Pineda's comment, February 12, 2014 7:23 PM
Thanks for sharing Bill
Bill Gassett's comment, February 12, 2014 8:54 PM
My pleasure Lynn!
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February 20, 2014 9:28 PM
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FHA Minimum Credit Score Requirement Drops 40 Points

FHA Minimum Credit Score Requirement Drops 40 Points | Real Estate Articles Worth Reading | Scoop.it
Credit score requirements are dropping for the FHA mortgage. Analysis and effect on U.S. home buyers, plus today's live FHA mortgage rates.

Via Lynn Pineda
Bill Gassett's insight:

FHA mortgage products are super popular with today's buyers due to the fact that you can get into a home for low money down. Currently in order to get an FHA loan you only need to put 3.5% down. This makes it especially attractive for a first time home buyer.


With FHA dropping the credit score requirement by 40 points there will be more borrowers eligible for using an FHA mortgage product.

Lynn Pineda's curator insight, February 19, 2014 2:17 PM

More Buyers to qualify for an FHA Mortgage.  Will this continue to strengthen the many Sellers Markets being experienced nationwide  with an increase in supply of Buyers searching for homes to buy? Currently, a Seller's Market means there are many Buyers with not enough homes for sale to select from, yet with threatening rise in mortgage interest rates, has the pool of eligible Home Buyers shrunk? Perhaps, this will make the pool of Buyers grow.

 

If you're considering Selling your home, the greater the competition for your home the better. Act now, and get your home ready to sell.

Lynn Pineda's comment, February 20, 2014 9:35 PM
Thanks Bill!
Ruth Lerner's curator insight, February 21, 2014 11:39 AM

More flexibility and lower thresholds in lending will allow the first time home buyers to enter the market.  With low interest rates, and high rents, home ownership will become not only more attractive, but more feasible.

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February 19, 2014 4:29 PM
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5 Real Estate Rules You Shouldn't Break

5 Real Estate Rules You Shouldn't Break | Real Estate Articles Worth Reading | Scoop.it
While there aren’t hardcore real estate rules to follow, there are best practices that you should carefully consider when buying a home.
Bill Gassett's insight:

The rules of real estate are really not that hard to follow. Do what you are supposed to and more often than not you will have a stress free real estate experience.


If however you decide not to follow good advice from the pro's it is very easy to get caught with your pants down. This can lead to all sorts of problems that can make your experience a poor one.


The article outlines some simple steps you want to follow when you are purchasing real estate including making sure you get pre-approved for a mortgage. You are bound to hear two terms when looking for a loan.


One  mortgage term will be pre-qualified and the other pre-approved. You don't want to waster your time with a pre-qual letter as it doesn't mean anything more than you have the income to buy a home in a certain price point. Always go for a pre-approval to ensure the seller will feel comfortable with your finances.


Another key step in the home buying process is hooking up with a true real estate professional. There are thousands of Realtors to choose from but much like any other industry they all have different skill sets. Look for someone has has a few years under their belt, knows the general area, has good communication skills and sells at least a decent amount of homes.


Continue reading to see more great real estate advice!

Marianne Lalonde's curator insight, February 21, 2014 7:14 AM

This article outlines simple steps to follow when purchasing real estate, including making sure you get pre-approved for a mortgage.

It’s important to know that there’s a difference between being pre-qualified and being pre-approved.


The pre-qualified letter really only means that you have the income to support buying a house in a certain price range. Pre-approval, on the other hand, means you have a lender who has means a lender has vetted your credit and financials and is far willing to proceed with underwriting your mortgage once you find a property.


It’s also important to hook up with a true real estate professional.

Look for someone has has good communication skills and sells at least a decent amount of homes.


Be wary of the ‘listing professional’. These are the pros with deep pockets that have the money to buy up a lot of advertising space but do very little else.

Bill Gassett's comment, February 21, 2014 7:43 AM
Thanks for sharing!
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February 18, 2014 3:33 PM
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First Time Home Buyer Advice

First Time Home Buyer Advice | Real Estate Articles Worth Reading | Scoop.it

Tips For Buying Your First Home by Bill Gassett. Enjoy This Real Estate Article? "Subscribe To My Blog - It's FREE and No Spam EVER!" Get my blog articles in your inbox as soon as they are published!

Bill Gassett's insight:

After you have bought a few homes it is almost like riding a bike. It comes as second nature and you don't need to think about the steps necessary to make your real estate transaction go smoothly.


When you are buying your first home however it may not seem so easy. Many home buyers do not know what the necessary steps are for buying a first home. They have no idea what they should even be thinking about in many circumstances.


The article takes you through all the necessary steps in becoming a first time home owner including getting pre-approved for a mortgage, sitting down and really studying what you want in a home, locating a top Realtor, identifying a home that meets your search criteria, making an offer, going through the home inspection process and ultimately closing on your new home.


When you are a first time buyer you will want to at least have some idea what you are looking for. Things like the kind of location including whether you want a city or suburban feel. Whether or not you can live on a main road or it needs to be a subdivision/neighborhood type setting.


Do you need a certain number of bedrooms and baths? Is a garage a necessity or a luxury? These are the types of questions you should be asking yourself.


Many buyers will not take the time to do their financial due diligence before they start looking at homes. This is a big mistake on a number of fronts. First it doesn't make sense to look at homes you are not qualified to buy as you are wasting not only your time  but the Realtors and sellers. Getting the Pre-approval and not just a simple pre-qualification letter is really important.


Identifying a top Realtor is also paramount. DO NOT assume all real estate agents have the same skill sets. Their are many excellent agents and just as many who should not be holding a real estate license. Keep in mind the barriers of becoming an agent are low. Plan on really checking out a few agents before you commit yourself.


These are a few of the most important action items. Read the rest of the article to get a number of other important first time home buyer tips.

Bill Gassett's comment, July 18, 2015 7:54 AM
Thanks for sharing @Jack Jenkins!
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February 18, 2014 11:07 AM
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The Secrets to Selling a Home

The Secrets to Selling a Home | Real Estate Articles Worth Reading | Scoop.it
Secrets revealed on selling a home, Part 2; the conclusion. There is a right way and a wrong way and I took you through the steps, revealing how we do it.
Bill Gassett's insight:

Selling a home should not be a mystery yet for many home owners they do not approach selling real estate they way they should. There are some real simple things you can do to sell a home quickly and easily that many home owners ignore.


One of the first things you should do is seek out a top real estate professional. Don't just randomly pick someone from a sign you see on someones lawn or by visiting a local Real Estate open house. These are not good ways to choose a Realtor. Go on the internet and find out who is doing most of the business in your area. Use the internet as a tool to help you find that great agent. Google the agents name and see how they conduct their business. Look at things like the photography they provide and write ups about their clients homes. Does the photography look good? Does the written word do the properties justice? Remember the agent you work with will be doing the same for your home!


If the main marketing activity the agent likes to push is a real estate open house you may want to consider using someone different as a real estate open house is one of the least effective ways to sell a home. It carries far more benefit for the agent than it does the client.


Don't just settle on one agent to speak with. Interview multiple agents and choose wisely based on what services they are going to provide you NOT the price the tell you to list your home at. This is one of the worst ways to pick an agent and sure to cause you heartburn in the long run.


Once you have decided on an agent ask them for some advice on how to best present your property. Many real estate agents will be able to give you staging tips if your budget does not allow you to pay for a complete staging of your property.


At the very least you want to make sure your home is clean and tidy. Some of the best home improvements that carry the most bang for your buck are painting and carpets. If your home needs it spend the money here.


Above all else listen to your real estate agent on the proper pricing of your home. 75 percent of the marketing will be about setting the right price. You can have all the best marketing in the world but if you get the price wrong your home will languish on the market.


Take a look at @Lynn Pineda terrific article which provides additional insights on how to sell a home beyond what I have just mentioned here. Lynn is a veteran agent serving the Coral Spring area of Florida. She knows her stuff about how to get the job done.


Lynn Pineda's comment, February 18, 2014 11:31 AM
What great additional insight you've provided Bill, you're right on! Thanks for the sharing of my article.
Bill Gassett's comment, February 18, 2014 11:32 AM
My pleasure excellent content Lynn!
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February 17, 2014 11:34 AM
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Should I Renovate My Home or Sell As Is?

Should I Renovate My Home or Sell As Is? | Real Estate Articles Worth Reading | Scoop.it
Several considerations are made the questions of renovating or selling as-is. Learn the local real estate market, zoning code and then l
Bill Gassett's insight:

One of the biggest questions in real estate that clients will ask is should I renovate my home or sell as is. This is not a questions that has a clear cut and dry answer. Everyone's personal financial circumstance is different. What is good for one person may not be good for another.


You also have to take location into consideration. If all the homes around you are of similar caliber and you dump a ton of money into a property, you may not get it back.


Local market conditions also dictate whether selling as is or with renovations make sense or not. Speak with a local Realtor and let them help you decide which way makes the most sense.

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February 15, 2014 6:50 PM
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10 Tips for Styling Large Living Rooms {& Other Awkward Spaces}

10 Tips for Styling Large Living Rooms {& Other Awkward Spaces} | Real Estate Articles Worth Reading | Scoop.it
House & Home After recently sharing my tips for styling a small living room, I received a few requests for tips dealing with a larger living rooms! While
Bill Gassett's insight:

Do you have a large home with large spaces? Maybe you have a large great room that you just can't seem to make look great because of the abundance of space. Take a look at this excellent guide on how to stage your home to look it's best when you have volume space.

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February 15, 2014 4:53 PM
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Top Real Estate Community Google Plus

Top Real Estate Community Google Plus | Real Estate Articles Worth Reading | Scoop.it
Bill Gassett's insight:

If you are a Real Estate agent and have not joined the top Google Plus real estate community you should! The Google Plus Real Estate community is a place where anyone who is in the real estate industry or just enjoys real estate can share their best blog articles!


If you like to write about real estate this is a great place to get social engagement for you real estate blog. Not only will your own content be found and enjoyed by others but you will see what others are writing about as well.


When joining the real estate community at Google+ make sure you read the rules at the top right side of the board. We only have a few rules that are really easy to follow. We ask you not to share listings, local market reports and things that are overly promotional like telling us how great your website is.


Come take a look and join the Google+ real estate community today!

Lynn Pineda's curator insight, February 15, 2014 6:53 PM

Talk Real Estate where Realtors and those connected to the Real Estate Industry  engage in the conversation of Real Estate offering tips, trends, debate and more!  See you there.

Bill Gassett's comment, February 15, 2014 6:57 PM
Thanks for sharing Lynn!
Lynn Pineda's comment, February 15, 2014 7:11 PM
You're welcome Bill!
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February 15, 2014 1:02 PM
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How To Educate A Buyer About Short Sales

How To Educate A Buyer About Short Sales | Real Estate Articles Worth Reading | Scoop.it
Why educating a buyer who is interested in purchasing a short sale is vital for the real estate industry.
Bill Gassett's insight:

One of the biggest differences when going through the process of buying a short sale is the time it takes to complete the transaction. Unfortunately there is no easy way to ensure that a short sale will go quicker. On average a short sale takes around four months to complete. The typical real estate transaction is normally done on average between 6-8 weeks. If you are not prepared as a buyer for the time difference you could end up being very disappointed.


Education a buyer about the whole process of buying a short sale is important. When a buyer is educated on the short sale buying process there is a much greater chance for success. A seller should always be looking to secure a buyer who understands the process and is willing to wait the necessary time it will take to complete the process. Take a look at the article for other considerations you will need to know when buying a short sale.

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February 15, 2014 11:27 AM
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How Real Estate Agents Fail At Social Media

How Real Estate Agents Fail At Social Media | Real Estate Articles Worth Reading | Scoop.it


What a Real Estate agent should not being doing in the social media networks. Here are the real estate social media blunders that so many agents make that should be avoided at all costs if you want to be successful in the social space.


Bill Gassett's insight:

One of my biggest pet peeves coming from my own industry in which I thrive in is how real estate agents totally lack the ability to use social media for it's intended purpose. Social media when done properly is about building rapport and relationships with people. It is not about selling. Selling comes once you have established trust with someone.


In the article I cover some of the biggest mistakes real estate agents make with social media. The one thing that drives me nuts more than any other is Realtors who fill up their social media channels with their listings. Why on earth do so many real estate agents think that social media is an online bulletin board?

It is one of the most annoying things. Nobody cares about an real estate agents listing in some town USA unless they are looking for a home in that town. Yet Realtors blast out their listings to millions of people in the social channels like the majority of people are going to care when they don't.


Look at any successful real estate agent in the social space and you are going to notice they share helpful content about buying and selling homes. This is what social is about - providing content that helps someone learn something. I repeat it is NOT about selling!


Look at the article to see some of the other real estate social media blunders. I discuss some of the problems you see in each of the major social media networks including facebook, Google Plus, Twitter and Linkedin.

Michelle Woods's curator insight, April 3, 2014 12:24 PM

Social media can be confusing, overwhelming, and very time consuming. That being said it is also an invaluable tool for building client relationships and for lead generation. Make the time to learn as much as you can and put a system in place that works for you.

Bill Gassett's comment, April 4, 2014 5:07 PM
Thanks for sharing Michelle!
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February 15, 2014 7:46 AM
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A DIY Guide to Concrete Pavers for Driveways

A DIY Guide to Concrete Pavers for Driveways | Real Estate Articles Worth Reading | Scoop.it
Why Choose Concrete Pavers for a Driveway?
Beyond the variety of styles, colors, textures and shapes available, pavers – often called paving stones – have distinct advantages over other driveway surfaces.
Bill Gassett's insight:

Have you ever driven by a luxury home that has brick pavers and said to yourself WOW this looks gorgeous? I know I have. The look of a brick paver driveway just adds some much character to a homes appearance. Doing a paver driveway is of course a lot more expensive than the typical asphalt driveways you typically see. You can however save a lot of money if you are willing to do it yourself. Let this guide to concrete pavers for driveway help you install the look you would love to have for your home.

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Rescooped by Bill Gassett from Real Estate Marketing
February 13, 2014 5:57 PM
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How to Negotiate: 7 Real Estate Negotiation Tips

How to Negotiate: 7 Real Estate Negotiation Tips | Real Estate Articles Worth Reading | Scoop.it

Via John M. Holland
Bill Gassett's insight:

When you are buying and selling real estate negotiations can sometimes be tricky. Take a look at this excellent article that provides some great insight into the negotiation process. Use the advice to help your negotiations the next time you are buying or selling real estate.

John M. Holland's curator insight, January 17, 2014 7:57 AM

This article will offer seven powerful negotiating tips that you will likely find very useful while pursuing future real estate deals (or any other deals, for that matter).

Scooped by Bill Gassett
February 12, 2014 8:53 PM
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8 Major Red Flags to Look Out for Renting To Tenants

8 Major Red Flags to Look Out for Renting To Tenants | Real Estate Articles Worth Reading | Scoop.it
To minimize the loss of rental income landlords turn desperate for a tenant. They become more than willing to hand over the keys to anybody who can move in the earliest. This extreme anxiety may sometime cause more harm than good.
Bill Gassett's insight:

When you are renting your home or condominium it makes sense to thoroughly investigate who you will be renting to. In this article you will see somethings you should be paying attention to as well as some red flags to be on the lookout for!

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