Public Relations & Social Marketing Insight

Save time. Blog better. The blogosphere is stuffed with tips for bloggers, but if you don’t have time to sift through 100,0000 articles,

Here are 50 quick-hitting blogging tips.

Let's settle this issue right now. To make a real difference in your niche and grow your business, you must, without fail, produce at least 1500 words per day. Yes. One thousand five hundred words. Per day. Every day. You can take weekends off (if you're a slacker).

Does that sound high? For most website owners and small business marketers, that probably seems like more than one could reasonably handle, given limited time and resources. However, for a medium or large business that employs actual writers, 1500 words is no big deal. Guest bloggers ensure this very blog on Search Engine People far exceeds that number.

Now, before you fall into a deep despair about the futility of it all, I made up that number to prove a point. There is no such number. 1500 words to achieve what exactly? It just isn't possible to find a single rule of thumb that could apply across business types and industries. And it's entirely possible that a less prolific writer can produce better marketing results than one who writes for volume. So, here's how to find your very own number, and make it count....

...You’re off to a great start. However, you’ve only started to scratch the surface of the content possibilities because your audience reach is still limited — while your corner of the world is engaged, you aren’t quite at the center of the wider industry conversation yet. If we agree that the goal of content marketing should be to enable your content creators to function as brand journalists (we do, right?), then it’s fair to equate your content effort to that of a weekly community paper. However, there’s an even bigger opportunity here, because online content can help you extend your reach far beyond your current community and create an exponential opportunity for your business....

Writing a compelling post that grabs the attention of your audience day in and day out can be challenging. It can also be time consuming, aggravating and downright exhausting.

Between tweets, Facebook posts, Google+ updates and the myriad of additional social sites frequented daily, producing fresh and unique content on a consistent basis can leave our creative juices feeling picked at, poked through and squeezed dry.

Unless you are a natural born writer with exceptional skills, running out of content ideas is inevitable.

While the 7 sources of inspiration below will not keep you from hitting the proverbial brick wall, they will help you put some sizzle in your social and begin to compile a list of resources to assist in the creation of social media posts that ignite and excite your audience.

When it comes to successful content marketing, we all know by now that content that pushes people's buttons and makes them...

 

“feel” (as cheesy as that may sound) is the kind of content that gets shared.

 

The problem is, sometimes we as bloggers just don’t have a clue on what to write about! Writer’s block happens even to the best of us, and it’s nice to help break through this “stalling” of our creativity with a good list of content types that people crave.

 

I’ve put together a list of 10 content types that people just love to read, in hopes that one might serve as inspiration for you to create some “Wow!” content in your own niche....

 

[Excellent tips for bloggers, PR, curators, content marketing pros and storytellers - JD]