Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Scooped by Jeff Domansky
June 2, 2017 9:34 AM
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5 Questions to Ask About Corporate Culture to Get Beyond the Usual Meaningless Blather

5 Questions to Ask About Corporate Culture to Get Beyond the Usual Meaningless Blather | Public Relations & Social Marketing Insight | Scoop.it

There aren’t many leaders who would disagree with the idea that a healthy, productive culture is a defining element of business success. Yet I’ve seen so many companies with lofty-sounding “mission statements” and “core values” that have the most toxic workplaces imaginable.


I’ve met so many leaders who are brilliant when it comes to product design and capital structure but who treat the people in business as an afterthought, a matter of sound administration as opposed to daring innovation.In other words, so much of our thinking about organizational culture has become so bland, so unobjectionable, that it is on the verge of becoming meaningless.


What follows, then, is an attempt at culture shock — five hard questions about the “soft” side of business that leaders must be able to answer if they hope to build a workplace that works....

Jeff Domansky's insight:

All leaders should be able to answer them.

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Scooped by Jeff Domansky
January 10, 2016 1:49 AM
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10 Employee Feedback Tools to Track Your Team's Engagement

10 Employee Feedback Tools to Track Your Team's Engagement | Public Relations & Social Marketing Insight | Scoop.it

To start, agencies need a better idea of how happy, fulfilled, challenged, and dedicated employees are. They need to understand the health of their company culture and how employees perceive the organization. They also need a system for eliciting feedback and tracking satisfaction and issues over time. Only with this information can leadership address issues, make changes, and improve their agency's employee engagement. 


To get you started gathering this information, we've put together a list of some of the best employee feedback and culture tools. Check them out to see which one might help you make improvements in your own firm....

Jeff Domansky's insight:

Find out how happy and engaged your employees are with one of these 10 tools.

Marco Favero's curator insight, January 10, 2016 9:17 AM

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Scooped by Jeff Domansky
July 21, 2015 1:03 AM
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11 Eye-Opening Statistics on the Importance of Employee Feedback

11 Eye-Opening Statistics on the Importance of Employee Feedback | Public Relations & Social Marketing Insight | Scoop.it

It's every manager's responsibility to provide meaningful feedback on a regular basis. And that doesn't mean waiting for the annual review to roll around: Employees that are highly engaged at work receive employee feedback at least once a week.


But giving feedback regularly isn't just beneficial for the employee -- it's beneficial for the team, too. Did you know that receiving feedback can actually inspire your employees to work harder and become more engaged? In fact, 69% of employees say they would work harder if they felt their efforts were being better recognized. Employees who receive little or no feedback from their managers tend to disengage from their work more readily....

Jeff Domansky's insight:

Learn the importance of giving your employees timely, specific, and helpful feedback on a regular basis.

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Scooped by Jeff Domansky
November 2, 2016 6:10 PM
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Exploring the Connection Between Internal Communication and Employee Engagement | Institute for Public Relations

Exploring the Connection Between Internal Communication and Employee Engagement | Institute for Public Relations | Public Relations & Social Marketing Insight | Scoop.it

Concerning internal communication elements critical for employee engagement, we found that satisfaction with feedback, informal communication and communication during meetings are the most relevant ICS dimensions for employee engagement. Our results confirm previous findings that feedback (e.g. Bakker & Demerouti, 2008), open channels of communication (e.g. Caesens, Stinglhamber & Luypaert, 2014), communication between supervisors and employees (e.g. Agarwal, Datta, Blake-Beard & Bhargava, 2012), and sharing information with employees (e.g. Durkin, 2007) are vital enablers of engagement.

However, even though our results imply a causal relationship between ICS and employee engagement (and even though engagement is mostly conceptualized as an outcome of internal communication, e.g. Ruck & Welch, 2012), what matters most is that internal communication and employee engagement “feed” each other in a continuous virtual circle.

Our results show that internal communication should be recognized as an underlying influence of employee engagement (Karanges et al., 2015). This implies that internal communication strategies, when effectively applied, help organizations to create and sustain high levels of employee engagement, which leads to higher levels of performance....

Jeff Domansky's insight:

iinternal communications and employee engagement go hand-in-hand according to a research study reported in IPR.

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September 19, 2015 4:37 AM
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13 Scary Statistics On Employee Engagement | Digitalist

13 Scary Statistics On Employee Engagement | Digitalist | Public Relations & Social Marketing Insight | Scoop.it

The infographic that we put together has some pretty shocking statistics in it, but there are a few common themes. Employees feel overworked, overwhelmed, and they don’t like what they do. Companies are noticing it, with 75% of them saying they can’t attract the right talent, and 83% of them feeling that their employer brand isn’t compelling. Companies that want to fix this need to be smart, and patient.


This doesn’t happen overnight, but like I mentioned, it’s easy to do. Being patient might be the hardest thing for companies, and I understand how frustrating it can be not to see results right away, but it’s important that you invest in this, because the ROI of employee engagement is huge.


Here are 4 simple (and free) things you can do to get that passion back into employees. These are all based on research from Deloitte....

Jeff Domansky's insight:

Why does work suck for so many employees? Here's how to handle the problem.

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Scooped by Jeff Domansky
December 1, 2014 9:38 AM
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Yammer at ABB - the world’s fastest journey to social | simply communicate

Yammer at ABB - the world’s fastest journey to social | simply communicate | Public Relations & Social Marketing Insight | Scoop.it

When it comes to engaging employees on the journey to enterprise social, getting 75,000 employees or 50% of your staff to actively use one network is about as ambitious as it gets.


Veyronique Vallieres, Internal Communications and Community Manager at ABB, worked a long time on adoption as part of the company's vision to break down internal silos and enable greater collaboration across 100 countries.


"We are one of the global leaders in power and automation technologies providing literally thousands of products and solutions to reduce environmental impact around the world. Being aligned internally as an organisation is not only crucial, it is essential."...

Jeff Domansky's insight:

This is an excellent case study showing how social media platform Yammer enhances internal communications. Recommended reading for employee communication and PR pros.  9/10

Marco Favero's curator insight, December 1, 2014 9:41 AM

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