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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 12:46 PM
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It’s typical to find a new product or brand you enjoy, look them up on Facebook, and see how many Facebook fans they have. Sometimes we are quick to judge a brand by this number. We think, “Wow!” 5,000 fans?
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Scooped by
Brian Yanish - MarketingHits.com
from Social Media, SEO, Mobile, Digital Marketing
February 2, 2015 12:42 PM
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The core of a sound content marketing strategy is the wise use of both owned and paid media. Samuel Scott explains in this post.
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 12:29 PM
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In light of Sunday’s Super Bowl XLIX, SocialCode, a Facebook Strategic Preferred Marketing Developer, analyzed the Facebook ad campaigns of one-dozen of its Fortune 500 brand clients during three major sporting events: Super Bowl XLVII, the 2014...
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 12:24 PM
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Facebook strategy!
Are you on Twitter yet?
A blog can be a really helpful way to get your name and expertise out on the web.
As a small business, you’ve probably heard a lot of this before. And you nod your head and say, “Yes, of course,” because you know that everyone’s doing it.
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 12:22 PM
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Joe Pulizzi founded the Content Marketing Institute (CMI) in 2007, originally as Junta42. Most would agree that he was ahead of his time. Pulizzi was on to something that was about to explode as marketers turned away from traditional media to explore online options for communicating with their various audiences.
Today, content marketing is a thriving industry showing no signs of slowing. However, Pulizzi--widely considered a leading expert on content marketing--notes that while "almost 90% of marketers are using some sort of content marketing approach, according to our latest content marketing research, just 38% of those marketers are effective."
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 12:21 PM
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Facebook strategy!
Are you on Twitter yet?
A blog can be a really helpful way to get your name and expertise out on the web.
As a small business, you’ve probably heard a lot of this before. And you nod your head and say, “Yes, of course,” because you know that everyone’s doing it.
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 11:22 AM
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Requiring registration either to gain access to restricted areas within a website or to download premium content is the most effective tactic marketers say they use to grow their email lists, according to a recent report from Ascend2.
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Scooped by
Brian Yanish - MarketingHits.com
February 2, 2015 10:44 AM
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Half of all the advertisements in the 2015 Super Bowl included a hashtag, which was down slightly from the 2014 game, reports Marketing Land.
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Scooped by
Brian Yanish - MarketingHits.com
from Content Creation, Curation, Management
February 2, 2015 1:45 AM
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Looking for some extra engagement on your Google+ posts? Well, this post will help get your content flying!
Google Plus is not just like other social media platforms. This is a helpful post in providing information on how to use it effectively.
Google+ blijft een mooi platform om goeie info te delen. Deze infographic toont de elementen voor een aantrekkelijk bericht om te delen.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 10:54 PM
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If hackers can get into US Military social media accounts, how can you possibly protect your website from malicious attacks?
If a hacker is determined enough and has enough computing resources, he will get in. It’s like protecting your home. You can install dead-bolts, steel security doors and alarms, but if someone drives a tank through the door, you will probably be under protected. Protecting your business website is mostly about basic and intermediate-level protection that will make your site a less attractive target to hackers.
Since 2009, businesses were targeted in 61.2% of hacking attacks and consumers’ personal data was the target in almost 90% of attacks.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 9:51 PM
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Before you start interviewing different inbound marketing agencies, you have to ask yourself if hiring an agency is worth the cost because it won’t be a cheap expense.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 8:26 PM
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WAToolkkit, a free Chrome extension, takes the existing WhatsApp Web Client experience in Chrome and then builds on top of it with one big improvement that will be useful to just about everyone.
WAToolkkit, a free Chrome extension, takes the existing WhatsApp experience in Chrome and then builds on top of it with one big improvement that will be useful to just about everyone.
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Scooped by
Brian Yanish - MarketingHits.com
from Social Media, SEO, Mobile, Digital Marketing
February 1, 2015 7:22 PM
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Google has added a basic cohort analysis report to its popular Analytics suite. The report, which is in beta release, may help marketers and analysts identify time-based trends like testing the effectiveness of forms, content, products, or ads.
In statistical analysis, a cohort is a group of people or subjects who all share some time-bound event, characteristic, or experience. For example, shoppers who visit an ecommerce site for the first time on January 30, 2015 could be said to be a cohort since they have a shared characteristic — they visited for the first time — and the experience was during the same time period, Friday, January 30.
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Scooped by
Brian Yanish - MarketingHits.com
from digital marketing strategy
February 1, 2015 7:12 PM
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FB new hub will give fans one place to connect in real time as they watch the Seattle Seahawks defend their title against the New England Patriots.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 6:05 PM
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In the ever-changing world of internet marketing and social media, things are always evolving. It makes our job a little more exciting and we get giddy when certain sites release new features or apps. Today we’re happy to announce two new features Twitter has started to roll out, making their social network a bit more like Instagram and Facebook, and a little less like Twitter. The best part about these new features is that they will help your marketing efforts. We’ll explain what these new features are and why they’re important to your business
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Scooped by
Brian Yanish - MarketingHits.com
from SharingGreatIdeas
February 1, 2015 5:29 PM
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Whether you’re starting a social media marketing plan from scratch or redefining an existing social media strategy, we’ve found that taking a moment to reflect on some key questions can be a real…
What are these questions?
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 5:23 PM
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Over the past few years, YouTube has been the place to go to watch, share and comment on Super Bowl ads. But now Facebook is coming on strong.
The research firm iSpot.tv, which tracks ads on TV and the Web, found that as of Friday afternoon Super Bowl ads had been viewed 100 million times online, up from 69.2 million at this point last year.
But perhaps even more noteworthy is Facebook’s surge. The social network, which last year was essentially a non-factor in Super Bowl ad viewing online, now makes up 35% of the views iSpot.tv is tracking, according to the company’s chief executive, Sean Muller.
“We’re actually seeing Facebook catching on in a bigger way that we thought,” he said. “Last year, it was all YouTube basically.”
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 2:58 PM
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Twitter is once again giving people something to talk about with a new feature that sums up the most-talked-about tweets that appeared since the user disappeared from the site.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 2:54 PM
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By registering your business name and logo with the United States Patent and Trademark office, you can legally protect your brand.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 2:37 PM
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 1:26 PM
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Here are 19 empowering content marketing quotes from well-known experts, to find inspiration in and become a better and more effective content creator.
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Scooped by
Brian Yanish - MarketingHits.com
February 1, 2015 11:37 AM
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My annual roundup of a few trends to consider for 2015!
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Scooped by
Brian Yanish - MarketingHits.com
from Insight Business Technologies
February 1, 2015 10:46 AM
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Is it dangerous to leave your smartphone plugged into the charger overnight? What's the best way to charge your smartphone and what should you avoid? Find out as we seek out the truth about charging.

Interesting )