CISOs and CMOs – Joined At The Hip in the Era of Big Data - ISACA Now | Tampa Florida Management Consulting | Scoop.it
From www.cmo.business - November 25, 2019 6:56 AM

Traditionally, an organization’s Chief Information Security Officer (CISO) and Chief Marketing Officer (CMO) haven’t had significant overlap when it comes to day-to-day roles and responsibilities. The CMO focuses efforts on brand growth and marketing strategy. 

 

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