This startup is changing the way retailers bring new products to market – NRF Events | KILUVU | Scoop.it
From medium.com - September 18, 2016 11:04 AM

It would be too easy for RangeMe founder and CEO Nicky Jackson to define a retail “disrupter” as “leveraging technology to make this or that scalable or more efficient.”

 

The better answer, she says, is that retail disruption starts with understanding a problem and seeing where something small can make a big difference.

 

That’s exactly what Nicky did, and it’s what landed her company a spot as one of three finalists in the Shop.org Digital Commerce Startup of the Year competition.Originally, RangeMe was about connecting retailers and suppliers. A study showed that 93 percent of major retailers ranked product discovery as their top industry problem.

 

“We then discovered, through our work with retailers, that buyers spend a substantial amount of time managing new supplier requests. RangeMe broadened its offering to not only assist with a marketplace of close to 100,000 products for discovery, but also the management of inbound proposals.”...


Via Jeff Domansky