Ideas for entrepreneurs
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Ideas for entrepreneurs
Serial entrepreneurship is constant learning. Here's what I found impacting.
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The 2021 European SaaS benchmark compiled by Serena

The 2021 European SaaS benchmark compiled by Serena | Ideas for entrepreneurs | Scoop.it
In 2020, we published the first public benchmark of SaaS metrics in Europe to help you as an entrepreneur find peer benchmarks across the metrics that matter most for SaaS companies including ARR…
Guillaume Decugis's insight:

Lots of great metrics here. Must read blog post and report for SaaS founders. Only thing I regret is that the data doesn't segment by target segment as I've seen many differences when selling to SMB, midmarket or enterprise for most of these metrics. 

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Scooped by Guillaume Decugis
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SaaS Metrics 2.0 – A Guide to Measuring and Improving what Matters

SaaS Metrics 2.0 – A Guide to Measuring and Improving what Matters | Ideas for entrepreneurs | Scoop.it
“If you cannot measure it, you cannot improve it” – Lord Kelvin This article is a comprehensive and detailed look at the key metrics that are needed to understand and optimize a SaaS business.
Guillaume Decugis's insight:
Anyone who's doing a Saas startup and haven't read or deeply understood this is doomed...Now, beyond the math, the actual ideas and execution for making the whole model work are a difficult art.
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Curated by Guillaume Decugis
CEO of @Linkfluence (#AI for #SocialListening and #marketresearch). Entrepreneur (@Scoopit, Musiwave, Goojet). Engineer-turned-marketer. Rock singer.
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