Building a community and reaching critical mass on a P2P marketplace requires a lot of passion, patience and local involvement. Humanizing your platform brings users closer to you, this is the key message of this amazing panel at OuiShareFest.
We all agree that community building and critical mass are crucial for P2P marketplaces. While we all agree that communities should even become a central element of the whole strategy of two-sided marketplaces, this still remains challenging. How to get it started?