e-commerce & social media
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e-commerce & social media
How optimization of a website creates better opportunity to be found by search engines
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Rescooped by Kenneth Carnesi,JD from Public Relations & Social Marketing Insight
November 28, 2014 10:52 AM
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How Content Marketing, SEO, and Social Media Work Together

How Content Marketing, SEO, and Social Media Work Together | e-commerce & social media | Scoop.it
Content marketing, SEO, and social media should work together synergistically. Each should be its own instrument, working together to create a perfect harmony....

Via Jeff Domansky
Jeff Domansky's curator insight, November 27, 2014 9:36 AM

Integration your social marketing is a valuable way to extend your content marketing results.

Amanda Kaye Wall's curator insight, November 28, 2014 12:39 PM

This article highlights everything that I have learnt about creating content and sharing content on social media. It gives 4 very strategic and simple steps regarding how Content Marketing, Search Engine Optimization and Social Media work together.

 

1. Set Goals and Objectives

2. Produce great Content

3. Share your Content on Social Media

4. Analyze and Optimize your Content

 

Focusing strictly on content, I personally liked how they described each category "each being its own instrument, working together to create a perfect harmony." because that's exactly how they work. 

Rescooped by Kenneth Carnesi,JD from Public Relations & Social Marketing Insight
September 5, 2013 6:44 PM
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Set Up Your Offline Media To Maximize Your Online Exposure

Set Up Your Offline Media To Maximize Your Online Exposure | e-commerce & social media | Scoop.it

Jason Corrigan shares two ways that you can maximize your brand’s exposure and conversion opportunities by developing a coherent system where your offline marketing channels positively influence and support your digital campaign.


Via Jeff Domansky
Rakesh Raghuvanshi's curator insight, September 5, 2013 11:36 AM

Niftywindow a single platform to do the same with a single click 

 

Jeff Domansky's curator insight, September 5, 2013 2:04 PM

It's all about integration of offline and online marketing for best results... 

Rescooped by Kenneth Carnesi,JD from Public Relations & Social Marketing Insight
October 28, 2013 9:30 AM
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What’s in Your Marketing Mix? - Business 2 Community

What’s in Your Marketing Mix? - Business 2 Community | e-commerce & social media | Scoop.it

Although some marketers claim to use a single platform to grow their business, these successes are, quite honestly, the exception rather than the rule. For the rest of us, success is achieved by sharing the right messages with the right people across a range of platforms. The best marketing mix is the combination of the most effective tactics and platforms to showcase your products and/or services, to tell your story, and to provide to the right people the information they need in order to make the decision to buy from you....


Via Jeff Domansky
Ade Omomo's curator insight, October 28, 2013 3:00 AM

My main take on this article is that, its important that businesss use the "horses for courses" approach to content circulation.  Any given message can be spread across several different channels if its in the appropreate format for easy consumption for the the intentded audience

debbieleven's curator insight, October 28, 2013 9:55 AM

It's about building your network too so that your content gets seen.

Alyce-Maree Simonetta's curator insight, October 28, 2013 5:09 PM

Integrate or disintegrate !!