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SoShake
L'information du marketing digital. Pour comprendre, apprendre, développer, entreprendre. De l'information des analyses, des recommandations sur l'écosystème digital et le monde que nous nous construisons. Curated by Brunofridl |
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Content - Not enough time to find the best content to share with your audience? Too many articles to read to keep up with what's going on in your industry? These seven ...
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In CSR, it’s important to engage with influential stakeholders because they can be instrumental in spreading a message, garnering support and changing behaviors.
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So you’ve setup your Twitter profile, put the finishing touches on your Facebook Page and started to experiment with Pinterest and Instagram. Now: how do you go about creating great content? First, strive to be informative, entertaining and, crucially, different with your updates. Share tips and insights, unveil your personality and show off your expertise. Package your content well with high-quality prose and brilliant images. Stay relevant and on-point at all times, but don’t be afraid to have fun with your audience, too. This infographic from Edge Media takes a closer look at what you can do to create strong social media content.
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Un spécialiste du domaine donne son opinion dans un livre blanc. Pour lui, l’enjeu des annonces publicitaires sur internet ne se résume pas au nombre de clics.
Le branding plutot que le trafic ?
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Shoppers looking for the cheapest airfare can learn something from stand-up comedians: It's all about timing.
Pour ceux qui ne savait pas, Slideshare permet de diffuser des infographie INTEGRALEMENT visible (le format autorisé sur Slideshare n'est plus que le A4 paysage)
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Today, everyone is a typographer. If you have access to a keyboard and a basic software program, you have control over typography. For instance, if you construct email, write for a blog or build pr...
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Great infographics by BBC. I'll keep it and check their previsions.
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![[FLOW’13] «A la différence d’un tweet, une épingle sur Pinterest est pérenne» | SoShake | Scoop.it](https://img.scoop.it/t4Y7aNFmf5m_i3qdrh0uIDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Si les utilisateurs s’emparent de Pinterest pour y trouver et partager inspiration, les marques de luxe, elles, en ont bien saisi le potentiel et s’y investissent
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La directive de l’UE relative aux cookies aurait participé à la prise de conscience de la publicité comportementale par la population. Médias et annonceurs pourraient en sortir exsangues.
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Search Engine Marketing - In search results, keyword-to-landing page correlation can be unpredictable; however, you can take certain actions to increase the chances of a better match. Here are seven steps to get the ...
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Email Marketing - Email newsletters with short subject lines (4-15 characters) had the highest average open rate (15.8%) in 2012, according to MailerMailer's annual Email Marketing Metrics Report.
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Email Marketing - In the last two months, Google has trampled on the rulebook with the introduction of its Promotions tab in Gmail and the addition of email-style advertising. Here's what you need ...
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Email Marketing - Men are likely to open emails throughout the day, whereas women are more likely to have limited windows of time to check their inboxes, according to a recent report by ...
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![Online Shopping Cart Abandonment Rates [Infographic] | SoShake | Scoop.it](https://img.scoop.it/FspJ4x4S0T4D4jM7L_35nzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Customer Behavior - Shopping cart abandonment remains a major challenge for businesses online, with abandonment rates in the second quarter of 2013 averaging 75%, according to a recent report by SaleCycle.
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Conde Nast, which has long been selling magazine subscriptions on its website, is now beginning to outsource subscription fulfillment to Amazon.
Tiens tiens, serait ce l'effet Whashington Post ?
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Sometimes, a lower Engagement Rate is better.
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Voilà les 10 commandements SEO pour vous souvenir que n'importe quelle tricherie que vous tenterez... Google le détectera tôt ou tard.
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Le e-commerce et le partenariat avec les marques seraient les deux moyens de favoriser les ventes du commerce de détail.
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Why do Facebook fans fan? It's not to get free stuff.
Etre fan ou etre acheteur ? ou les deux ?
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Google+, le réseau social de Google est à mon avis très loin devant, en termes de fonctionnalités et d’ergonomie, le dinosaure Facebook dont les pseudo nouveautés peinent à convaincre des utilisateurs plutôt conservateurs.
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We've already written a blog post on getting featured on the SlideShare homepage -- now here's the official deck! 7 Tips For Getting Featured on SlideShare from SlideShare As many of you know, we h...
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Mary Meeker's Internet Trends 2013 report became the most viral presentation on SlideShare: It got 1 million views in just four days. How and why did it spread so fast? And how can others replicate...
