Think your old-school marketing content is useless? Think again. Here are 8 ways to repurpose your old-school content to benefit your inbound marketing.
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SoShake
L'information du marketing digital. Pour comprendre, apprendre, développer, entreprendre. De l'information des analyses, des recommandations sur l'écosystème digital et le monde que nous nous construisons. Curated by Brunofridl |
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Think your old-school marketing content is useless? Think again. Here are 8 ways to repurpose your old-school content to benefit your inbound marketing.
There was a tipping point last year. It has implications for publishing and marketing. Here are some social media facts and statistics to kick off 2014
This article shows you the best wordpress plugins from 54 social media professionals around the world. Amazing content, check it out.
Around December 2, 2013 many Page admins reported a significant change in their Organic Reach. We analyzed the data and found a decrease for the typical Page.
How to make your next webinar worth the investment.
Preparer son webinar en pensant ROI
Speculation remains on what a “fan” is worth to a business. In light of that, it's important for marketers to revisit the difference between volume and intensity when thinking through the value of a 'fan'.
Le média des acteurs de la publicité digitale. #search #display #adexchange #video #social #mobile #data
En un an, la part du Web mobile dans le trafic global est passée de 7 à 15%.
Managing your social media communications can be a daunting task. Almost daily I receive an invite to join a NEW social media platform.
Dans l’écosystème Internet, le webmarketing est devenu un art à part entière. En maîtriser les leviers permet aux cybermarchands de booster leurs ventes de manière significative.
Tweet Tweet Many top marketers experiment with their content sharing approach to find the best time to send posts to Twitter, Facebook, and other social networking sites. You have to try this for your own content to find the right time.
Social media has become an essential part of our daily lives, but, with so many networks out there fighting for our attention which networks are we really using? Overall, 72% of adults over the age of 18 used a social network in 2012.
Saturation des marchés et marketing de rupture
Journal de l'Economie
Le marketing traditionnel des marchés de croissance laisse de plus en plus fréquemment la place au marketing de rupture, mieux adapté aux marchés saturés ou en mutation.
If you’re a B2B company, you probably roll your eyes when people mention Facebook as an effective form of channel for customer acquisition.
Because ad systems like LinkedIn ads provide targeting down to the job role & company size. How convenient.
Yes, LinkedIn makes B2B marketers lazy.. which is why their CPC can be anywhere between 2x to 10x the cost of Facebook’s CPC.
See… growth hacking (i.e. online marketing + customer acquisition) isn’t about being lazy and being spoon-fed, it’s about being creative and understanding human behavior.
http://www.business2community.com/facebook/target-corporate-customers-facebook-0729489#!r5FFm
Superbe idée pour faire du P2W : Print to Web et plus spécifiquement du web social media marketing
A reprendre par tous les retailers qui pratiquent le catalogue papier, c'est à dire ... tous les retailers !
Mon sentiment personnel sur les native ads est négatif. Mettre de la pub en plein milieu du contenu que je lis est dérageant.
Néanmoins, je ne représente que moi même et en aucun cas ne peut être pris comme référence du marché.
D'ailleurs, et c'est tout l'intérêt de l'étude, cette infographie montre que les résultats obtenus par les native ads sont meilleurs que les bannières.
Question en suspens : jusqu'à quand ?
La maturité des internautes leur permet d'identifier parfaitement les espaces de pub sur les sites pour mieux les zapper. Les native ads sont nouveaux et mieux intégrés dans le site, les rendant - pour l'instatn - moins identifiable au premier coup d'oeil.
Buying Twitter followers is like social media steroids. Is the boost worth it
Have you ever wondered why some posts go viral on Facebook while others don’t? Well, you won’t have to guess any more. It has nothing to do with luck, bu
It’s that time of year when you look back and think on the year just passed and start making predictions for the year ahead. Christmas is becoming a distant memory and the January blues are setting in.
It’s 1:20am and I’m sitting here on my couch, a little overwhelmed (in a good way) as I think about the week I’ve had.
Close to one in two Western Europeans will access the internet via mobile phone at least monthly this year, eMarketer estimates. By 2017, we expect the share to reach nearly two-thirds. Norway, Denmark and Sweden lead the way.
Le média des acteurs de la publicité digitale. #search #display #adexchange #video #social #mobile #data
You don't need more content. You need old content. I know, that's not what you usually hear, so stick with me and we will see why old content is so important.
Rien ne peut se faire rapidement et sans investissement.
