If you aren't already, you should start taking advantage of Google+ as much as you can. It's more than a pure social network. If it is used right, you can expect great ROI.

Social marketing has a lot of moving parts. But it’s not rocket science. With a little background and inspiration you can take your first steps toward stellar content, conversation and care. To that end, we’ve compiled a helpful list—for newbies and pros—of 10 things your brand should avoid if you wish to excel.

Kansas City Social Media Marketing Agency

Social media, paired with great content and smart SEO is an important part of being successful online. And by “successful” I mean appearing high in search results, driving targeted traffic to your website, and doing things like driving leads and sales. All with a goal of, you know, selling more stuff to more people. Which is pretty much what we all want, isn’t it? Okay, now that we agree on that, let’s move on.

You might think your social media marketing strategy is awesome, but do your customers? Here are 3 social media marketing strategy traps to avoid

" Il y a toujours eu cette question de la créativité publicitaire sur mobile. Cela a commencé avec le SMS et ses 160 caractères et cela continue aujourd'hui autour de la taille des écrans, explique Renaud Ménérat, président de la Mobile Marketing Association France (MMAF). Je crois que la créativité n'a rien à voir avec un nombre de caractères ou de pixels. Au contraire même. Les Cannes Lions et les exemples présentés ici montrent bien le formidable potentiel offert par ce média, pour peu que l'on intègre en amont ses spécificités comme base du concept créatif. "

http://www.e-marketing.fr/Thematique/Direct-Digital-1003/Breves/Dix-campagnes-mobiles-creatives-du-monde-entier-53442.htm

What's the biggest complaint Facebook users have about other Facebook users? Check out these 6 surprising new Facebook facts pulled from a new Pew study.

A personal Twitter account won't hurt your PR career. In fact, it just might enhance it. Here's how.

LinkedIn combines the professionalism of a company website with the interaction of a social media profile. Today, more than 3 million businesses use company pages to access a global network of over 200 million users. If you’re not using LinkedIn for business, you’re missing out on ways to boost your company’s reach — and bottom line.

Content marketing is not just about content. It is the intersection of many moving parts. So what is it that some of the best content marketers forget?

Social media doesn't have to be a time suck. Use these tips to make more connections on LinkedIn.

Whether for your personal profile or your brand page, the desire and question of how to schedule Google Plus posts is one that comes up daily, yet the answers aren't obvious. Here are ALL of your options.

S’il est commun de lire et de dire que Facebook et le Btob, tels le sel et le sucre, n’ont rien à faire ensemble, je vous propose dans ce billet de me faire l’avocat du diable et d’imaginer avec vous une situation sucré-salée concrète, dans laquelleFacebook pourrait finalement s’avérer plus pertinent qu’on ne le pense pour générer des leads business ciblés.

http://www.socialshaker.com/blog/2014/01/31/leads-btob-facebook/

Would you like to speed up your content creation process, while concurrently making it more relevant to your audience?

While Google still loves long-form magazine style content, it is certainly better to create short form content than nothing at all.

However, instead of considering short-form content a compromise, recognize it for what it is. This is a win-win for your business and its on-the-go audience that often only has time for a snack.

It’s no coincidence that the fastest growing social media channels are those that deliver the bite-sized content that active people crave. For businesses, we’re talking about Instagram, Pinterest, and Vine.

Read more at http://www.business2community.com/social-media/short-form-content-latest-social-media-trend-0764328#Dh1lwsK6XCfu6g9h.99

Is getting more Facebook Likes your #1 goal? Then stop leaving Likes on the table and implement this *No-Brainer* tactic today!

For those starting out, this is invaluable advice. For those already deeply invested in the power of social media for business, this infographic serves as a solid reminder not to forget the fundamentals.

Get the best social media tips and advice from the winners of Social Media Examiner's Top 10 Social Media Blogs for 2014.

Basculer vers le marketing de contenu est déjà une vraie décision. Et ce n'est que le début d'une série de challenges à relever.

How people are using Facebook and what they like and dislike about the site.