Brands had only just got comfortable with using Twitter or how to craft the perfect Facebook post, when Snapchat turned social media marketing on its head! In this post, we're going to dissect how brands have used the photo messenger app to connect with their audience...
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Google’s new emphasis on mobile-friendly search results doesn’t require just good mobile design, it requires great mobile copywriting–Content Marketing Institute.

Do you use videos in your social media marketing? This article shares seven ways to use video to boost your social media efforts.

Learn the smartest way to retweet with a comment on Twitter with this simple step-by-step guide.

Content is a very important part of a company's social media presence, and as a pivotal part of your marketing mix, it's crucial to understand whether sharing content or creating content is right for your business and activities. Also Read: Don’t Sweat The Budget: Create Content Just Like Big Brands Do Depending on your goals and of…

Word-of-Mouth - Incorporating tried-and-true word-of-mouth marketing concepts into digital marketing is far more effective than just using display ads. Here are five reasons why.

Can't afford a social media manager? Columnist Neil Patel offers up tips on how to grow your own personal brand on Twitter.

Twitter chats can be a valuable tool for learning, networking and sharing ideas - but they do take some strategy. Here are five tips for getting the most out of Twitter chats.

Social media is not a fad. It is a generational change to marketing & publishing. Here are some social media facts and statistics to make you think in 2015?

Les Médias Sociaux donnent la Parole aux Clients et Eployés. Une Liberté qui est Trop Dangereuse ? - Rse-Pro.com - RSE + médias sociaux = problèmes ?

URL structure has been debated within the SEO industry for years. From the number of subdirectories to the placement of keywords in URLs, SEOs have tried ma

Building marketing personas can help improve the way you solve problems for your customers. Here is a blueprint and beginner's guide to getting started.

In this post, attorney Kerry O'Shea Gorgone explores the legality of video streaming apps like Meerkat and Periscope.

Best content marketing practices that make it possible for SMB marketers to generate positive ROI with limited resources and budgets.

In today’s Web dominated by search and social media, blogs are one of the best content marketing formats there is for B2B Content Marketers. Here's why.

Want to know how to use social media to grow your email list? In this article you'll discover tips for using social media to improve your email marketing.

Scott Stratten, President of UnMarketing, stops by the Content Pros Podcast to discuss the advantages of sarcasm, the value of quality over quantity, and the dangers of shiny-object syndrome.

Are social shares part of how you measure social marketing RO)? Read the most recent findings on social sharing to get the insights you need.

Social Public Relations, Social Media, SEO Trending Topics by @LisaBuyer @TheBuyerGroup

Contrairement à sa concurrente, l'application Periscope permet de revisionner les vidéos pendant 24 heures.