A trim balding man in khakis with a button down shirt, the CMO looks the part he has played for so many years – the affable, hardworking executive who gets ...
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CXO.Care
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C.X.O related topics at https://www.facebook.com/TemporaryChiefOperatingOfficer/
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Kamyar Shah
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I dislike the term “big data”. It’s impersonal and misses the point of modern marketing which is to create more personalized experiences for customers at every touch point regardless of device.
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Life360's Chris Hulls to his fellow founders and VCs: "Please don't settle."
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Jeff Rutherford, CFO of Ferro shares his experience with Capgemini and the value of the BPO, application and consulting services delivered.
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Nice Q&A in @CMO_com w/ @HelenaNorrman. #leadership #CMO http://t.co/CjF9OECK74 #TeamEricsson
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Digital marketers and ad agencies continue to ride the chief data officer (CDO) wave. Two examples: Both Catalina and Wunderman named CDOs this week to help drive data-driven decisions.
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Macy’s said tech-savvy millennials and women who want to shop without lipstick are weighing on the luxury retail market.
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From
adage
start-ups, retailers and traditional research players enter mobile shopper panel business that's shining light on once-dark recesses of shopper marketing.
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From
epicom
A month ago I had the opportunity to sit in on our CEO and Owner, Bill Harrison’s webcast: How to Make Your Business More Efficient and Cut Down Software Costs.
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How do you list calories for 34 million pizza variations?
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In 2015, winning organizations will be those in which the CIO engages relentlessly with the every line of business to help conceive and create the digital enterprise.
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What's your best line of defense against cybersecurity threats? Skilled, experienced, highly trained IT talent. Don't skimp on hiring, training and retention, or your business may suffer the consequences.
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But only 11% of chief audit executives see their current internal audit function as providing value-added services and proactive advice.
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While Google for Work and Microsoft Office 365 offer many similar services, choosing between the two can be a significant challenge for CIOs. This comparison eases that burden.
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RT @courtneysato: Research Report: Inside The 2015 Boardroom Priorities (Parts 1 & 2) | http://t.co/gvFFpIIK1T by @constellationrg @rwang0…
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A month after Apple Pay launched, MasterCard CEO Ajay Banga was quick to remind analysts in the company's third-quarter earnings call that Apple Pay wasn't the
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The merger of Kraft Food Groups Inc. and H.J. Heinz Co. will bring together some of the world’s most recognizable brands from Heinz Ketchup to Maxwell House coffee and Jell-O.But the combination isn't whetting appetites on Madison Avenue.
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CEOs use their alliances and digital technology to spur change, while many look to government to help build an innovation ecosystem.
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Google just poached one of Wall Street's most powerful women
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Bitcoin news and the leading bitcoin conferences in the world
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How Profitable is Your Selling?: A Sales Mastery Interview with Kenneth Darryl Brown
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Spredfast partnered with The CMO Club to survey over 200 Fortune 500 CMOs from around the country.
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![THE INTERNET OF EVERYTHING: 2015 [SLIDE DECK] | CXO.Care | Scoop.it](https://img.scoop.it/fzYczbSI8qzdTVZrZ95kUDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
The Internet of Things market will soon be bigger than the PC, smartphone, and tablet markets combined.
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Microsoft brought news of cloud and big data at Convergence and major updates to Windows 10 from across the globe.
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Leadtail and Neustar analyzed the Twitter accounts of more than 1,300 CMOs in the U.S. and Canada to find out how they use Twitter.
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