"Some technology pundits have declared the device a flop, but Apple has a history of using incremental improvements to make its products indispensable ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"The debut of Instagram ads today seems like an emerging social media case study in the power of the consumer voice—in this case, it's a battle between Instagram's low-threshold Like button versus comments that people actually type out..." 
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Scoop.it!
"One day after debuting as a competitor to red-hot streaming app Meerkat, Twitter-owned Periscope has already gotten the attention of brands, which are testing out what they can do with the live-video app ..."
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