"The Coca-Cola logo now reads in ‘Aurebesh’, the language of ‘Star Wars’ ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"To quote Stephen Sondheim, you’ve gotta get a gimmick if you want to get ahead ..." 
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Scoop.it!
"Purchase a plastic water bottle, and there’s a good chance that it will feature a “BPA-free” label. You might be seeing it more often ..."
Scoop.it!
A marketing firm discovers the biggest winners and losers in vodka packaging. You might be surprised how well Svedka stacks up against Absolut.
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