Listing Agent vs. Selling Agent In real estate sales, there are many terms that can confuse consumers. The jargon used in the industry almost seems endless. Unfortunately, many real estate agents forget that buyers and sellers don't always know our terminology. Most don't know there is a difference between a Realtor and a real estate agent. A real estate broker is also not the same. Another example is the difference between a listing agent and a selling agent. A listing agent is the same as a seller's agent, and a selling agent is the same as a buyer's agent. They