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Sharilee Swaity's curator insight,
May 4, 2013 8:54 PM
Awesome place for free photos to use for your articles!
ozziegontang's curator insight,
April 11, 2013 1:31 PM
A dear friend, teacher, mentor, and leader has died. Red Scott's legacy will live on for many generations to come. Red, like Pat Hyndman, gave all though their lives and will continue to give for many generations by the legacy they have left behind. Red was the consumate: green and growing. Always learning. Always having a story to put it in a way that would get the point across and yet having Texas humor. His message to us came in December: Sent: 12/6/2012 2:04:10 P.M. Eastern Standard Time
Dear Family and Friends: Red's Cardinals http://bit.ly/14eR0Mv
Mike Ellsworth's curator insight,
April 3, 2013 11:02 AM
Karen Dietz's insight:
You are creating content, writing stories to share, adding stories to your presentations, sharing your stories orally with clients, and you still feel like you are spinning your wheels.
So what's going on? Why aren't you getting traction with your stories?
When creating content and sharing your storiesin blogs, etc., here are the places of danger, and what you want to avoid, says author Demian Farnworth at Copyblogger. You might be too: Lyrical (fancy words)SentimentalOutlandishHumerousShortCleverAdvertorialME insight: There is some good advice in this article for any writer, online or off.
Matt McGuire's curator insight,
April 10, 2013 11:38 AM
With a headline like that, this article makes nervous reading for professional copywriters and marketeers everywhere...
Can you make it all the way to the end without wailing, 'Oh, drat - I'm guilty of that one!'
Mike Ellsworth's comment,
April 11, 2013 11:18 AM
Yup, everyone slips into bad habits at some point . . .
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ozziegontang's curator insight,
June 29, 2013 1:56 PM
You might want to check out @SusanScott and her Delegation/Decision Tree metaphor in Fierce Conversations. Excellent visualization of managing the delegation process by monitoring the decisions until the trust is established of the delegatee's decisions have been verified to be in alignment.
Rich Maxwell's curator insight,
May 23, 2013 8:43 AM
Dave Logan, co-author of Tribal Leadership, speaks of crucible moments when very difficult circumstances call forth our greatness and, in many ways, our true selves. Great leaders have these crucible moments (indeed we all do) and the author of this article identifies several of them while also presenting questions for you to answer as you seek out your special gifts, your greatness. It is from this knowledge and utilization of our special gifts, when woven together with those of our colleagues, that great work cultures evolve.
Ellyn Winters's curator insight,
June 19, 2013 8:33 AM
Great article on brand storytelling offering up some very beginning points for your storytelling journey.
Andrew Melville's curator insight,
June 19, 2013 6:46 PM
Getting interested in other people is at the heart of revealing great stories.
Casey Strachan's curator insight,
June 20, 2013 12:30 PM
We coudln't agree more. Stories make your life, product, service or mission something to connect with on many levels.
Steven Mallach's curator insight,
May 15, 2013 5:29 AM
This is one of the most powerful infographics that I have seen that makes the case for content. Scroll down to find out more about the power of well written articles.
This is an open secret that quality online and even print publications have known for many years - that classical advertising only works up to a point. Most consumers have reached a mental staturation level when it comes to print advertising.
Articles and well crafted, key message rich (not just SEO) content is capable of engaging the reader and building interest and brand loyalty, as well as promoting a call to action where appropriate.
They say a picture is worth a thousand words. Perhaps, but combine an interesting infographic or other type of image with captivating copy and you have a powerful instrument of engagement (and the distinct possibility of sharing across the social media landscape).
Nuff said.
Randy Bauer's curator insight,
May 15, 2013 4:07 PM
I am sponging on the learning process of content marketing. While I should be hiring somebody to do this for me, I believe that I must understand what impacts the content of my clients, and potential clients. Infographics are a great outline, and this one provides much content.
Kris DaCosta-Jamaica Tourist Board's curator insight,
May 17, 2013 11:43 AM
90% of organizations use #Content Marketing....its not the future. |