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Scoop.it!
Sometimes, as the old saying goes, pictures really do tell 1000 words. And if that’s the case, what’s better than a picture with 1000 words included on it? Via Martin (Marty) Smith 
Scoop.it!
Flat design is a technique that uses simple effects – or lack thereof – to create a design scheme that does not include three-dimensional attributes. Effects such as drop shadows, bevels, embossing and gradients are not used in flat design projects. Some call the look of flat design simple, although it can be quite complex. The look itself is simple, direct and user-friendly, making it an increasingly popular option for mobile user interfaces as well as trendy web design. Via Hans
Brian Yanish - MarketingHits.com's insight:
We are seen more and more websites doing a redesign and using flat design as the layout for the site.
Hans's curator insight,
April 29, 2013 2:23 PM
Flat web design obviously has benefits for both web and mobile users. Grid based layouts are scalable and easy to choreograph, modular graphics maximize both visual surfaces and interactive areas, and distinct typography is readable on small screens. On the other hand, it's also a challenge because flat web design is (almost) a completely web based design language. It feels like Internet grew some confidence as a virtual reality, and decided to break free from the limitations of our natural environment. So in contrast to skeuomorphism, it lacks references outside the digital domain like textures, buttons, depths and shadows. And if the design patterns are not mapped to the users' previous knowledge intuition will be lost. Consequently, I'm waiting for the world to decide if it's is just a trend that will pass by or if it's a new web standard. Is it time to let go of old notions, accept the digital medium and base graphics on design languages like flat web design?
Scoop.it!
Brian Yanish - MarketingHits.com's insight:
Ah, parallax scrolling websites. You’re one of the current hot “it” web design strategies. Parallax scrolling itself refers to different layers of the website moving at different speeds when a user scrolls down the page. I first became aware of parallax scrolling when I was a kid playing Nintendo. Look at the layers, see how the foreground is moving faster than the background? That’s parallax scrolling.
Hans's curator insight,
January 1, 2013 11:13 AM
Lately, parallax scrolling has become a trend many design agencies use to show their web development techniques. But I can't really make my mind, do I like it or not... Sure, it looks pretty exciting the first time because I don't expect the web site layers to move with different speeds, just like the first Super mario game did to create a feeling of depth. But except that? Sometimes it's just a superfluous effect, which adds optical effort in order to find and consume content. A classic battle between usability and desirability in the UX honeycomb. In general, parallax scrolling is suitable for narrative sites and enhances the message when done correctly, but should be carefully designed or avoided for sites with returning visitors and frequently used features. |
Love these especially the ideal vs actual. So true. M