Over the past few weeks, you might’ve noticed that some Twitter profiles looked a bit… different. A bit more… well, a bit more like Facebook. That’s the new Twitter profile, and it’s something they’ve been testing for weeks.
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Jordan Reti Pereira's curator insight,
August 4, 2013 6:20 PM
Tweeting is one of the most recent examples of instant marketing, and most effective. These tips demonstrate what is only the tip of the iceberg when it comes to the most effective ways to get your company's name and brands out into the Twittersphere. The simple use of keywords through hashtags to attract followers is one of the best examples of why Twitter is an easy marketing tool. Following experts in your field who already have a large followers base is an example of piggybacking that isn't considered un-ethical. It's a great tactic that gives your company's name access to a large base of people who are interested in your product or the industry you're representing.
Oscar Joseph Catoto's comment,
August 8, 2013 11:37 PM
I agree with Jordan Reit Pereira, Tweeting is one of the most effective ways of instant marketing as well as being the most effective. Utilizing Twitter as a company can heavily reduce cost and increase the awareness of the brand or product by the use of hashtags as Jordan Has stated.
Dave Everitt's comment,
August 14, 2013 7:45 PM
This article is very interesting. Jordan I do tend to agree with the idea that twitter can be an effective form of instant marketing, however I think that some companies can be susceptible to having an online presence when they don't intend to leverage it, which basically allows people a platform to complain about the brand. It is extremely important therefore, like you mentioned, to tweet regularly with relevant content.
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Twitter Starts Rolling Out The New Profile Look To Everyone — Here’s How To Get It #twitter