Is Twitter part of your social marketing mix? Are you wondering about Twitter’s growth potential? Twitter’s foothold with television audiences and Millennial consumers suggest there are some marketing opportunities.

 Over the past few weeks, you might’ve noticed that some Twitter profiles looked a bit… different. A bit more… well, a bit more like Facebook. That’s the new Twitter profile, and it’s something they’ve been testing for weeks.

To help you really understand how Twitter can work for your business, here are 21 tips to help you build your best practice around Twitter.

The Turkish government has blocked Twitter after damaging allegations of corruption among close associates of the prime minister continued to appear on the social media site.

Twitter did, however, see its total monthly active users tally jump to 241 million -- an increase of 30 percent year-over-year. [Read more]
    

TwitterTwitter gave its web presence an upgrade today, which it says will mimic its iOS and Android applications.
The company tweeted, naturally, that account holders would start to see the new web experience.

One of the greatest challenges on Twitter is cutting through the noise to find tweets with the most value, insight, and influence. Today, the company released a new tool designed to tackle that challenge.

Anything you tweet can and will be used against you in a court of law. At least, that’s what a new study proposes.

As Business Insider reports, researchers from the University of Virginia discovered that tweets can be used to predict certain types of crimes.

By analysing geo-located tweets, these researchers found that tweet were useful in predicting between 19 to 25 different types of crimes, including stalking, theft and assault.

Lead researcher, Matthew Gerber, says that people aren’t necessarily tweeting about crimes directly. Instead, they’re tweeting about environmental factors that could lead to a crime – such as a large group of people tweeting about getting drunk, a situation that could lead to crime.

By exploring geo-tagged tweets from Chicago neighborhoods and comparing these to the city’s crime database, the researchers were able to predict crime in the future. As the study explains:

Via Brian Yanish - MarketingHits.com

Yesterday we told you Twitter is trying to make itself easier to use.
Today we're identifying all the things that are broken on Twitter. If fixed, they'd make the service so much easier to navigate.

If you, like me, have published an ungodly number of tweets over the years, scrolling back to find out what your very first ever tweet was is about as tedious as building a sandcastle one grain at a time.

Twitter and Stripe are in the final stages of a deal that would allow users to purchase products directly on the social network using credit cards, according to a new report from Re/code. Re/Code talked to an unnamed source, ...