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Getting social search right : where brands should focus – Simply Zesty - Simply Zesty

Getting social search right : where brands should focus – Simply Zesty - Simply Zesty | Startup Revolution | Scoop.it
While we recognise that social search is emerging as one of ‘the’ trends in social media, changing the way that traditional search is functioning, there aren’t currently too many players in the space, and even less so, an established method of best practice social SEO.
Via Alex Butler
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Avoiding VC groupthink - Term Sheet

Avoiding VC groupthink - Term Sheet | Startup Revolution | Scoop.it
By Larry Cheng, contributor

The majority often rules, but that doesn’t mean the majority is right.

The most poignant example comes from a premier venture capital firm I once worked for.
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Buddy Media – Big Brands’ Friend in Social Media

Buddy Media – Big Brands’ Friend in Social Media | Startup Revolution | Scoop.it
Looking hard at Buddy for our company. anyone have any experience with it?
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Forget Fear: How to Turn Rejection into Success

Forget Fear: How to Turn Rejection into Success | Startup Revolution | Scoop.it
Afraid of failing? You're not alone. Here are four ways to look beyond rejection and conquer your fears for good.
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Harvard Opens Startup Incubator: Harvard Innovation Lab | Under30CEO

Harvard Opens Startup Incubator: Harvard Innovation Lab | Under30CEO | Startup Revolution | Scoop.it
Just last week on November 18th Harvard's long awaited i-Lab opened it doors. The lab aims to further encourage entrepreneurship and innovation across the campus and all of Harvard's schools.
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Why Building Your Brand Is A Dumb Idea For Entrepreneurs | SimpleWealth

Why Building Your Brand Is A Dumb Idea For Entrepreneurs | SimpleWealth | Startup Revolution | Scoop.it
Traditional marketing advice is to build your brand .. yet entrepreneurs that focus on this usually go broke. Here's the truth about marketing and brands.
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Is Crowdsourcing Suitable For Small Businesses? « EpicLaunch

Is Crowdsourcing Suitable For Small Businesses? « EpicLaunch | Startup Revolution | Scoop.it
If you’re trying to resolve a problem or produce a great piece of work, it's logical the more individuals involved the better. In any given group, usually the best ideas will come to the fore and become even better with added ideas.
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5 Cheap Moves Your Brand Can’t Afford

5 Cheap Moves Your Brand Can’t Afford | Startup Revolution | Scoop.it
There’s savvy spending and then there’s cutting corners you don’t need to make at the risk of looking shabby in front of others.
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Infographic Of The Day: The Rebirth Of Apple's Product Strategy | Co. Design

Infographic Of The Day: The Rebirth Of Apple's Product Strategy | Co. Design | Startup Revolution | Scoop.it
Article is better than the Infographic and that is rare.
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Is Social Media Marketing Right for Small Business? | Business 2 Community

Is Social Media Marketing Right for Small Business? | Business 2 Community | Startup Revolution | Scoop.it
The general feeling has been that social media marketing is beneficial for SMBs.

***** Strangely I don't disagree with this article questioning social because it says create a promotional Facebook prescience - exactly what I would advise. Doesn't conflict with my Social Media Marketing - The Most Valuable ROI as much as it appears.
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Social Media Marketing - The Most Valuable ROI | Atlantic BT

Social Media Marketing - The Most Valuable ROI | Atlantic BT | Startup Revolution | Scoop.it

Hunting social media marketing ROI can make it easy to ignore the most important point - you company, brand and product must have a social media marketing strategy.

*** My article for Atlantic Business Technolgies (where I am Director Marketing) about Social Media Marketing's undeniable importance. Here is my favorite line:

 

Customers will forgive, guide and understand failure. Soon no existing or potential customer will forgive social absence.

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The Social Moon, a healthcare digital marketing communications agency specialising in social media

The Social Moon, a healthcare digital marketing communications agency specialising in social media | Startup Revolution | Scoop.it
Sometime you know something will be very cool BEFORE it launches. Social Moon is one of those things.

Keep updated with the launch of The Social Moon, a healthcare digital marketing communications agency specialising in social media.
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Rescooped by Martin (Marty) Smith from Online Collaboration Tools
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Low-Cost Webconferencing for Up To 200 Participants: YourOfficeAnywhere

Low-Cost Webconferencing for Up To 200 Participants: YourOfficeAnywhere | Startup Revolution | Scoop.it

YourOfficeAnywhere.com is a web conferencing service which offers: 


a) A cloud-based file storage


b) Web conferencing, including Web camera, screen sharing, audio conference bridge and whiteboarding


c) Text chat, group messaging, and activity streams


for $10 per user per month.


There are no other usage fees or per-minute surcharges for the audio or other hidden fees.


Creating a new conference call takes seconds, and you can invite up to 200 participants.


The site has been optimized so it works with smartphone Web browsers.


Find out more here: http://www.readwriteweb.com/biz/2011/11/yourofficeanywhere-offers-chea.php


Via Robin Good
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Rescooped by Martin (Marty) Smith from Digital Marketing & Communications
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Social pharma faces: Alex Butler

Social Moon is going to be very cool....you can just tell.
Via Alex Butler
Martin (Marty) Smith's comment, November 25, 2011 11:45 AM
Alex, I'm a believer in Social Moon. Very Cool. I write about startups for Technorati. Let me know if you ever free up an hour when we can talk and I will add to my Hope, Heroes and Startups profiles. Marty
joergkurtwegner's comment January 22, 2012 4:37 AM
Impressive insights and vision.
Alex Butler's comment, January 22, 2012 2:55 PM
Thank Joerg, really appreciated
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The Real-time Plan | Tech in Asia

The Real-time Plan | Tech in Asia | Startup Revolution | Scoop.it
The real-time plan may be somewhat disorganized but that is what keeps our small team rocking.

**** Real time keeps coming up, this article is about real time planning for startups.
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Service uses gaming to reward consumers for saving money | Springwise

Service uses gaming to reward consumers for saving money | Springwise | Startup Revolution | Scoop.it
SaveUp is a free service that rewards consumers for their smart financial decisions.
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5 of the best mobile commerce campaigns – Simply Zesty - Simply Zesty

5 of the best mobile commerce campaigns – Simply Zesty - Simply Zesty | Startup Revolution | Scoop.it
5 of the best and most innovative campaigns in mobile commerce.
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Can a new wave of apps kill the 5-star rating system?

Can a new wave of apps kill the 5-star rating system? | Startup Revolution | Scoop.it
A new wave of apps aims to replace the increasingly crowded space of long-winded five-star user generated reviews (like those on Yelp and Amazon) with straightforward social recommendations.
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Rescooped by Martin (Marty) Smith from Entrepreneurs and beyond
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The Tunnel is Dark, but the Future is Bright

The Tunnel is Dark, but the Future is Bright | Startup Revolution | Scoop.it
Inspirational thoughts for entrepreneurs in tough, tough times.
Via janlgordon
Aaron Biebert's comment, November 20, 2011 2:26 PM
Jan, thanks for sharing my post. I think it's an important topic for entrepreneurs and I am very grateful for your support.

Thanks!

Aaron
janlgordon's comment, November 20, 2011 4:23 PM
Aaron,
I read your blog everyday and I love the work you're doing. I'm right there with you. You're a shining light for many people who take the road less traveled. Keep up the great work!
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Inside Facebook · How Brands Can Use Facebook’s Subscribe Button to Drive Referral Traffic to Their Website

Inside Facebook · How Brands Can Use Facebook’s Subscribe Button to Drive Referral Traffic to Their Website | Startup Revolution | Scoop.it
Most important three words in SEO right now are Facebook,Facebook and Facebook.
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3 New Takes On Personalized Web Video

3 New Takes On Personalized Web Video | Startup Revolution | Scoop.it
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark.
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LinkedIn's Reid Hoffman On Groupon's Big Advantage: Big Data | Fast Company

LinkedIn's Reid Hoffman On Groupon's Big Advantage: Big Data | Fast Company | Startup Revolution | Scoop.it
Reid Hoffman is a genius and I may finally understand the GroupOn thing now.
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The World Needs Female Entrepreneurs Now More Than Ever

The World Needs Female Entrepreneurs Now More Than Ever | Startup Revolution | Scoop.it
Women can slowly change corporate culture from the inside, or they can change the world by starting their own companies.

YES writing about startups taught me one clear thing - there must be more women entrepreneurs.
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Startup Life: Trough of Sorrow or Crest of Success? | StartupNorth

Startup Life: Trough of Sorrow or Crest of Success? | StartupNorth | Startup Revolution | Scoop.it
Great and true article about the always on culture of "startup life" and it's benefits and pitfalls.
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The 9 Types of Collaborators [Infographic]

The 9 Types of Collaborators [Infographic] | Startup Revolution | Scoop.it
One size does not fit all. User adoption is no exception.If you approach your collaboration strategy with a one size mentality, your rollout is far more likely to fail.
Martin (Marty) Smith's comment, November 18, 2011 7:26 AM
Thanks to maxOz for this excellent infographic and added maxOz to Scoop.it I'm thankful for http://www.scoop.it/t/thank-you