Marketing has progressed a lot in the past decade: from TV, radio, newspaper, and billboard advertising to SEOs, pop-up ads, and banner ads. The public has moved on from traditional advertising. We can skip over commercials with DVR or avoid them entirely with online shows. Radio commercials can now be bypassed with an iPod or satellite radio. Programs like AdBlocker negate pop-ups, and newspaper readership is slowly declining every year.
So how do you market today, when everyone can easily choose to ignore you?
Via Brian Yanish - MarketingHits.com
Content marketing, of liever media marketing, zal nooit uit de gratie raken, omdat mensen behoefte hebben aan waardevolle informatie en boeiende verhalen.