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Rescooped by michel verstrepen from New Customer - Passenger Experience
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Mapping a Mobile App User's Journey

Mapping a Mobile App User's Journey | mlearn | Scoop.it
From www.marketingprofs.com - January 9, 2016 6:59 PM
Mobile - Check out these stats to better understand mobile users' behavior and to establish a strong path to conversion.

Via Eric_Determined / Eric Silverstein
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Bérénice Poircuitte's curator insight, January 7, 2016 3:08 AM

How are you engaging your users, and rewarding their social activities to drive new mobile app downloads?


"Remember, the biggest ROI is not about how sleek your app is, it is about how you engage with the user"
elearning at eCampus ULg's curator insight, January 10, 2016 5:05 AM

Nice mapping on Mobile usage
Cotton's curator insight, January 16, 2016 12:12 AM
Very cool info graphic.
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Rescooped by michel verstrepen from Customer Experience Excellence Best Practices
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Are The #Customer #Experience Stakes Higher on #Mobile?

Are The #Customer #Experience Stakes Higher on #Mobile? | mlearn | Scoop.it
From www.cxcellence.com - November 18, 2014 1:40 AM
With many companies treating their mobile interactions with customers as an 'afterthought', we wonder whether they recognize the risks they are taking with their customers base.

Via Eric_Determined / Eric Silverstein, Rosetta Carrington Lue
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Eric_Determined / Eric Silverstein's curator insight, November 17, 2014 7:43 PM

The stakes are higher in #Mobile.


In 2013, there were 102 billion app downloads.  


1/4 of them were used just once and never touched again!


3 important points to consider:


  • Buyers see mobile customer experience as an 'elite' capability and make quick judgements based on early experiences ('they just don't have it")
  • The very nature of mobile is that customers are looking for quick results when they are short on time and have less tolerance for hiccups on mobile than on other platforms or brick and mortar environments
  • The difference between bad and good #CX is magnified on mobile with the best retailers having extremely well thought out and executed mobile sites


Once a customer downloads your #App, make sure you develop an engagement strategy that offers value and incentives, in order to strengthen your customer relationships.


Is #gamification a possible solution to keep your customers engaged, share your thoughts?
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Rescooped by michel verstrepen from learner driven
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Learning Technologies: Mobile devices and language learning: the students' perspective

From learningtechnologiesteam.blogspot.com - May 23, 2013 2:13 PM

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Rescooped by michel verstrepen from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Facebook and YouTube Lead Mobile App Usage in 2015 via This Week in Social Media

Facebook and YouTube Lead Mobile App Usage in 2015 via This Week in Social Media | mlearn | Scoop.it
From www.socialmediaexaminer.com - January 3, 2016 4:03 PM
Social media news and developments making social media marketing easier. (Top mobile app usage, Facebook 360, Pinterest privacy policy) 

Via Tom D'Amico (@TDOttawa)
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Rescooped by michel verstrepen from Curation, Social Business and Beyond
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Why Smart Social Marketers Think Mobile First

Why Smart Social Marketers Think Mobile First | mlearn | Scoop.it
From www.mobilemarketingwatch.com - October 12, 2013 5:13 PM

Via janlgordon
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Manú Iñaki's curator insight, February 11, 2014 2:33 PM

Los usuarios de smartphones son importantes para la mercadotecnia

 
willdonovan's curator insight, February 27, 2014 7:42 AM

INFOGRAPHIC ALERT: The Social Case for Mobile 1st
Brenton Millers's curator insight, March 28, 2014 12:48 AM

This info graphic created by Unified shows statistics of how social marketers target people on a mobile platform.
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Rescooped by michel verstrepen from ipad apps to mLearning by Euneos
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#pheed #startup make your #socialmedia life easier combining your favorite social features into one modern and gorgeous #ipad app to #mlearning

From itunes.apple.com - February 26, 2013 3:25 PM

Pheed is a social media platform that enables users to create, inspire and share texts, photos, videos, audio tracks, voice-notes and live broadcasts using ipad
All content uploaded is owned by the user, Pheed retains no rights or ownership toward it.
Features:
● Capture and share high resolution photos in any size, no cropping
● Upload photo albums in a single pheed
● Capture, record and share high definition videos with no time limit
● Record and share sound, voice notes and audio clips with no time limit
● Your content remains yours - protect all your content with the copyright feature
● 420 characters to share more of your thoughts
● Promote pheeds using hashtags like #pheedthaworld, #phamily, #pheed
● Mentions - tag others easily using @mentions
● “Love” or “Heartache” pheeds and share your pheedback
● Sort timeline view using filters (e.g. photos, video, audio, etc)
● Re-post and share content internally from other Pheed channels using our Remix feature
● Use Keepers to create your own playlist of text, audio, photo, or video
● Get notifications about your content
● Share pheeds on Facebook, Twitter, or via email
● Block users from accessing your content
● Monetization - you have the option to place a monthly (30day) subscription fee on your Pheed channel (users will have to pay you to access your content, you can select your paywall anywhere from $1.99 to $34.99)
● Receive alerts for scheduled live broadcasts events, viewable from the website


Via LucianeCurator
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