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Doing good is good business. In this world where the bottom line matters, hitting KPIs and meeting shareholders’ expectations trumps goodness, we’re always quick to dismiss this over-idealistic thought.
But this idealism when backed by strategy, culture building, passion and talent development can, in fact, benefit the corporate individual, the business and community. It can be the paradigm shift in what leads a business to flourish – transforming ordinary employees to committed outstanding leaders.
Via Sally Brownbill
This article looks at employees increasing desire for meaningful work with companies that act ethically and how CSR programmes can provide that while equipping employees with skills and experience mindset shifts to help navigate the volatile, uncertain, complex and ambiguous (VUCA) world of today.
The article is interesting as it discusses how CSR programmes can educate future corporate leaders while addressing needs and challenges of the community and society that they serve or sit within, which aligns with elements of Corporate International Service Learning (CISL) programmes.
Emerging World