#HR #RRHH Making love and making personal #branding #leadership
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#HR #RRHH Making love and making personal #branding #leadership

#HR #RRHH Making love and making personal #branding #leadership

Leadership, HR, Human Resources, Recursos Humanos, aptitudes and personal branding.May be you can find in there some spanish links.
Curated by Ricard Lloria
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Improve Your Content #Marketing With a Strong Brand Image

Improve Your Content #Marketing With a Strong Brand Image | #HR #RRHH Making love and making personal #branding #leadership | Scoop.it
From curatti.com - September 30, 2016 2:36 AM
Brand image can be roughly explained as your brand’s personality. As with everything else in marketing, brand image can’t be built in

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janlgordon's comment, October 7, 2016 10:59 PM
Thank you @MiniTool Software :-)
janlgordon's comment, October 11, 2016 10:44 AM
Thank you @Judi Singleton :-)
janlgordon's comment, October 18, 2016 10:47 AM
Thank you @Patries :-)
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Rescooped by Ricard Lloria from digital marketing strategy
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10 Content #Marketing Resources That Could Transform Your Business

10 Content #Marketing Resources That Could Transform Your Business | #HR #RRHH Making love and making personal #branding #leadership | Scoop.it
From www.jeffbullas.com - July 6, 2016 2:27 AM

So we need to do some of the following despite the inner voice trying to keep us plugging away.

Reading and researchingActing on the ideas that emergeCreatingPublishingBuilding digital assets.

Via Jeff Domansky, massimo facchinetti, malek
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Jeff Domansky's curator insight, July 4, 2016 11:41 PM

Ten valuable content marketing tips from Jeff Bullas. Recommended reading. 9/10
castaruntidy's comment, July 5, 2016 12:24 AM
Great
stackdashcube's comment, July 5, 2016 1:04 AM
Its amazing
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Rescooped by Ricard Lloria from MarketingHits
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Influencer #Marketing: How to Supercharge Engagement with Content

Influencer #Marketing: How to Supercharge Engagement with Content | #HR #RRHH Making love and making personal #branding #leadership | Scoop.it
From maximizesocialbusiness.com - July 21, 2016 1:57 AM
While many companies are spending budget money “buying” relationships with “influencers” chasing KPIs of “social reach,” others (including myself) are including the concepts of influencer marketing in their day-to-day organic social media and content marketing activities. This is done through the simple concept of utilizing content to engage with social media users. Once you understand this concept, and have the right tool in place (this post will look at using Lumanu for this purpose), you can see how there are many things companies can be doing organically to engage with influencers through content on many different levels.

Via Brian Yanish - MarketingHits.com
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Rescooped by Ricard Lloria from Change, NeuroLeadership, Leadership & Brain Research
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B2B Thought Leadership? Not so much... | Forrester Blogs

B2B Thought Leadership? Not so much... | Forrester Blogs | #HR #RRHH Making love and making personal #branding #leadership | Scoop.it
From blogs.forrester.com - April 23, 2013 1:36 PM

Condensed...

 

Unfortunately, most B2B marketers fall short when they publish promotional content or threadbare case studies masquerading as thought leadership.

 

Thought leadership is different.  And it's rare.

 

It sits at the pinnacle of good market-facing content production but takes the long view toward the business results it produces. When successful, it engages buyers in an exchange of ideas that delivers value to both sides -- buyers and sellers -- while positioning your firm as a trusted source of great information. And the market, not your marketing department, tells you when your stuff reaches true thought leading status.


Via Marteq, bill woodruff
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Marteq's curator insight, April 5, 2013 8:37 AM

So the question is: are thought-leadership pieces a part of your content marketing plan? We've seen enough published content to know that, in this particular space (B2B marketing technology), there are less than a handful of thought leaders. Let us know if you want to know who they are: drop us an email.


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Ryan Hines's curator insight, September 4, 2013 3:59 AM

A nice diagram, although I'm not sure if I agree with the concept. Starting from the bottom of the pyramid, each step comprises concrete marketing collateral--regularly-produced content and formats that will be familiar to any marketing professional. At the top is this vague, imposing category of thought leadership, which, to me, is expressed through many of the same formats desccribed (case studies, tools, blogs, even advertising).
Constance S. Ward's curator insight, September 6, 2013 3:45 AM

This article emphasizes the rare nature of true thought leadership...
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